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This document discusses topics related to decision making, social sciences, behavioral economics, consumer behavior, leadership, change management, and marketing. It examines how people and groups make choices and how those choices are influenced by psychological, social, cognitive, and emotional factors based on concepts from fields like psychology, sociology, and economics.

BEHAVIORAL ECONOMICS &
CONSUMER BEHAVIOUR

It used to be easy. Plan, test and launch marketing campaigns over an ample amount of time. But marketers need to think more like developers who deal in rapidly changing and fast moving environments where technology constantly evolves. Today, brands are both built and preserved in real time and content is the currency of the Web. The modern day imperative for organizations is evolving their marketing machines to operate both at scale and with agility.

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Müşteri İlişkileri Yönetimi (CRM - Customer Relationship Management) şirketlerin kendilerini tam anlamıyla müşteri odaklı organizasyonlara dönüştürdüğü temel bir iş stratejisidir. CRM müşteriyi tanımak, müşteri ihtiyacını anlamak, ona uygun hizmetler ve ürünler geliştirmek ve bu bilginin organizasyon içinde paylaşılması olarak tanımlayabiliriz. Bu eskiden de yapılan bir şeydi. Ama artık bilgiye ulaşmak teknoloji vasıtasıyla çok daha kolay oluyor. O bilgiyi işleyip ona göre ürün geliştirmek mümkün. Çok büyük kitlelere yönelik olarak birebir pazarlama ihtiyacı bugün ortaya çıktığı için bunu yapabilecek teknolojiler var.

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Cracking the Workplace Discipline Code Main.pptx

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Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations. Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration. Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures. In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn • Four (4) workplace discipline methods you should consider • The best and most practical approach to implementing workplace discipline. • Three (3) key tips to maintain a disciplined workplace.

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