Having a progressive end user computing strategy is an important enabler of business innovation and market success.

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Re-platforming the knowledge worker
Richard Edwards, Principal Analyst, Ovum
@REdwards

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Re-platforming the knowledge worker
Having a progressive end-user computing strategy is
vital for process efficacy, business transformation,
and enduring competitive advantage.
71% 88% ¾
Agree that it is
important from a
revenue/profitability
perspective to have a
flexible workforce
Believe that an end-
user computing
strategy is an
important enabler of
business innovation
Agree that adopting an
end-user computing
strategy has a positive
effect on the
productivity and
contribution of the
workforce
90%over
half
Believe that
customer service is
inextricably linked
with workforce agility
Say a flexible and
personalised digital
workforce is important
when trying to attract
top talent
Source: Ovum UK IT Decision Maker Survey, 2014 (n=100)

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Re-platforming the knowledge worker
Why are so many employees "doing IT" for themselves?
Need
Don’t
Need

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Re-platforming the knowledge worker
The modern workplace is all around us, but it’s not
always visible.
Source: www.cioinsight.com, 2014

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Re-platforming the knowledge worker
The modern workplace is geared towards better
business outcomes, albeit not necessarily driven by
management or line-of-business.

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Re-platforming the knowledge worker
The modern workplace has to be adaptive, with
market disruption, rather than corporate IT strategy,
shaping the world in which we work.

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Re-platforming the knowledge worker
Organizations today still
employ 20th century
processes,
yet compete in 21st
century markets.
The Incumbent’s Approach:
Command & Control
V
The Start-up Approach:
We’re on a Mission
Deterministic
Predictable
Assumes
business is
Probabilistic
Unpredictable
Order
Certainty
Accepts
Disorder
Uncertainty
Centralization
Coercion
Formality
Tight rein
Imposed discipline
Obedience
Compliance
Optimal decisions, but later
Ability focused at the top
Tends to lead
to
Decentralization
Spontaneity
Informality
Loose rein
Self-discipline
Initiative
Cooperation
Acceptable decisions faster
Ability at all levels
Higher tempo
Explicit
Vertical
Linear
Communication
types used
Implicit
Vertical and horizontal
Interactive
Hierarchic
Bureaucratic
Organization
types fostered
Organic
Ad hoc
Directing
Transactional
Leadership
styles
encouraged
Delegating
Transformational
“Science of war”
Technical/procedural tasks
Appropriate to
“Art of war”
Conduct of operations
Source: From Moltke's theory of war

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Re-platforming the knowledge worker
As we move beyond 2020, we'll all be competing
against, or working in, organizations staffed by
millennials.

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Re-platforming the knowledge worker
We need to start thinking and acting like
“digital natives" now. We must become
customer-adaptive to remain relevant in the future.
“It is not the strongest of the
species that survives, nor the
most intelligent that survives. It
is the one that is most adaptable
to change.”
Not Charles Darwin

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The impact of technology
on the world of work
“If change is happening faster on the outside than on
the inside, then the end nigh.”
“The tools used by the workforce shape the
processes and products of the organization.”
“The ignorance of how to use new technology
stockpiles exponentially.”

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The IT department’s challenge

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Increasing market and customer relevancy
by re-platforming the knowledge worker
1. Visionary leadership: “Back to the floor”
2. Engaged workforce: “Happy chickens lay more eggs”
3. Collaborative: Corporate culture, not just tools
4. Insight and foresight: Everyone can share and curate
5. Customer experience: Starts with the employee experience
6. Continuous innovation: Technology as a change-agent
7. Connected, frictionless processes: Not restricted by EUC/SOE
8. Architecture: Optimize the workplace for adaptability and
flexibility, with a focus on quality, innovation, and service.

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