This document discusses neurofeedback training (NFT) provided by Actualise-Cognifyx, which aims to optimize performance by developing understanding of the brain. NFT works by measuring and mapping brain function in real-time, then improving undesirable brain activity through positive reinforcement on an on-screen display to change psychological functioning and brain health. Case studies show changes in brain activity for an 8-year-old boy with autism, ADHD and ODD across NFT sessions. The document also summarizes global and Irish mental health trends and Cognifyx's capabilities in understanding cognition, emotion and behavior using technology, psychology experts and AI to detect, prevent and develop cognitive skills.

1. ACTUALISE-COGNIFYX is a cognitive and
behavioural science collaboration that aims to
optimise your performance by developing your
understanding of your brain
Actualise

3. NeurofeedbackTraining

4. WHAT IS NEUROFEEDBACK TRAINING?
It works by ‘feeding back’ information about brain function – when
more desireable brain function occurs, reinforcement will be given –
a movie/game will play on screen
Learning to control the on-screen display, one learns to control
aspects of brain function
Learning to change brain function leads to changes in
psychological functioning and brain health

5. WHAT DO WE DO?
1. MEASURE YOUR BRAIN FUNCTION

6. WHAT DO WE DO?
2. CREATE 3D FUNCTIONAL MAPS
This can be done in real-time

7. WHAT DO WE DO?
3. IMPROVE BRAIN FUNCTION TO IMPROVE BEHAVIOUR
Brain function that needs
to be improved
Improved brain
function =
reinforcement

8. 8 year old boy: ASD, ADHD, ODD
Described by his Mum as “he is easily distractible and it’s difficult to get
him to do anything (e.g. brush his teeth or put on his shoes). He has a
very poor relationship with his younger sister, gets angry a lot, is socially
awkward and has low self-esteem”
BRAIN CHANGES ACROSS TIME

9. BRAIN CHANGES ACROSS TIME
8 year old boy: ASD, ADHD, ODD - Consultation

10. 8 year old boy: ASD, ADHD, ODD – session 3
BRAIN CHANGES ACROSS TIME

11. 8 year old boy: ASD, ADHD, ODD – session 5
BRAIN CHANGES ACROSS TIME

12. 8 year old boy: ASD, ADHD, ODD – session 10
BRAIN CHANGES ACROSS TIME

14. GLOBAL MENTAL HEALTH TRENDS
One in four will be affected by mental or neurological disorder.
Around 450 million people currently have such conditions

15. GLOBAL MENTAL HEALTH TRENDS

16. GLOBAL MENTAL HEALTH TRENDS
*Total years of life lost to premature death and
disability
Source: World Health Economic Forum; Harvard School Of Public Health;
Mental Health Atlas; WHO; The Economist

17. IRISH MENTAL HEALTH TRENDS
Source: Samaritans Suicide Statistics Report 2016

18. PredictandPrevent

19. Our Capabilities
Understanding brain function to transform our paradigm from
cure to prevention
Understand Cognition
Understand Emotion
Understand Behaviour

21. A tool for detection and development of cognitive skills and
abilities, as well as deterring onset of declinations
TECHNOLOGY SOLID TEAM
In–House Psychology
team and world-class
Scientific Advisory
Board
SERVICES
Ecosystem of services
e.g. Clinical
Psychology, Nutrition
Backed by IBM
Watson AI and
Machine Learning
powers

22. COGNIFYX TEAM

23. SUMMARY – Use your data!
NFT – using your own data to change your own brain
Cognifyx – using your own data to keep your brain healthy
AI systems help prediction accuracy
Bring expertise together