#QtheNews 3-7-16

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Get your headlines from a voice you can trust. QtheBrand is bringing conversations to these daily news headlines. Stay informed in a fun and efficient way, using the power of live streaming.

Marketing

Hosted by: @QtheBrand
#QtheNews 3-7-16
Bringing Conversations to the Headlines

#QtheNews 3-7-16
Pastor shot outside church after leading prayer atTed Cruz rally
New York Post

#QtheNews 3-7-16
North KoreaThreatens U.S.With Nuclear Strike OverWar Games
NBC News

#QtheNews 3-7-16
Navy SEALs want their rifles back
New York Post

#QtheNews 3-7-16
Former first lady Nancy Reagan dead at 94
CBS News

#QtheNews 3-7-16
It’s hard out there for a banker:Wall Street slashes bonuses
New York Post

#QtheNews 3-7-16
Teen gets off easy for killing classmate who rejected prom invite
New York Post

#QtheNews 3-7-16
Woman wakes up from coma, says ‘devoted’ boyfriend put her there
New York Post

#QtheNews 3-7-16
Peyton Manning to speak at news conference after announcing
retirement
Fox News

#QtheNews 3-7-16
Apple users targeted in first known Mac ransomware campaign
Reuters

#QtheNews 3-7-16
The Ashley Madison Effect on Companies
The Wall Street Journal

#QtheNews 3-7-16
Kim Kardashian gets naked in midnight selfie from posh bathroom
New York Daily News

#QtheNews 3-7-16
Peeple, the notorious "Yelp for people" app, arrives
CBS News

#QtheNews 3-7-16
Chicken Nuggets Recalled Over Possible ContaminationWith Plastic
ABC News

How can a brand secure relevance in a changing market place? This case study goes into detail about Face's work with Nokia as part of their Relevance Program. The paper shows how a complex organization can respond to the challenges of rapid exponential change through open and agile approaches like co-creation, crowd-sourcing, social media analysis and online research communities. Francesco D’Orazio (FACE) and Tom Crawford (Nokia) presented "Designing relevance - How open and agile research methodologies can help complex organizations respond to change and stay relevant" at the Esomar Online Research conference in Berlin, October 2010. Francesco also presented this at the Esomar On-Line Research:The Evolution Continues conference in Milan.

áRboles

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創新的祕密：不完美的力量

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DC Bio.pptDaniel Cotti

Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web. People search various questions, phrases or words. But some words and phrases are searched more often than others. For example, the words, ‘running shoes’ are searched more often than ‘best road running shoes for men’ These words or phrases which people use to search on Google are called Keywords. Some keywords are searched more often than others. Number of times a keyword is searched for in a month is called keyword volume. Some keywords have more relevant results than others. For the phrase “running shoes” we get more than 80M relevant results, whereas for “best road running shoes for men” we get only 8. The former keyword ‘running shoes’ has way more competition from popular websites to new and small blogs, whereas the latter keyword doesn’t have that much competition. This search competition for a keyword is called search difficulty of a keyword or keyword difficulty. In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition and if you target such keywords on your site, you can easily rank on the front page of Google. Some keywords are searched for, just to know or to learn some information about something, that’s their search intention. For example, “What shoe size should I choose?” or “How to pick the right shoe size?” These keywords which are searched just to know about stuff are called informational keywords. Typically people who are searching this type of keywords are top of a Conversion funnel. Conversion funnel is the journey that search visitors go through on their way to an email subscription or a premium subscription to the services you offer or a purchase of products you sell or recommend using your referral link. For some buyers, research is the most important part when they have to buy a product. Depending on that, their journey either widens or narrows down. These types of buyers are Researchers and they spend more time with informational keywords. Conversion is the action you want from your search visitors. Number of conversions that you get for every 100 search visitors is called Conversion rate. People who are at different stages of a conversion funnel use different types of keywords.

A Guide to UK Top Search Engine Optimization

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Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches. To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/

The What, Why & How of 3D and AR in Digital Commerce

PushON Ltd

Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail. Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems. In this webinar, Vladimir will be covering the following topics: Applications of 3D and AR in Digital Commerce, Benefits of 3D and AR, Tools to create, manage and publish 3D and AR in Digital Commerce.

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Winning local SEO in the Age of AI - Dennis Yu

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Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business. Key Takeaways: Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.

Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...

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Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success. Key Takeaways: • Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot. • Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers. • Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions. • Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.

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#QtheNews 3-7-16

1. Hosted by: @QtheBrand #QtheNews 3-7-16 Bringing Conversations to the Headlines

2. #QtheNews 3-7-16 Pastor shot outside church after leading prayer atTed Cruz rally New York Post

3. #QtheNews 3-7-16 North KoreaThreatens U.S.With Nuclear Strike OverWar Games NBC News

4. #QtheNews 3-7-16 Navy SEALs want their rifles back New York Post

5. #QtheNews 3-7-16 Former first lady Nancy Reagan dead at 94 CBS News

6. #QtheNews 3-7-16 It’s hard out there for a banker:Wall Street slashes bonuses New York Post

7. #QtheNews 3-7-16 Teen gets off easy for killing classmate who rejected prom invite New York Post

8. #QtheNews 3-7-16 Woman wakes up from coma, says ‘devoted’ boyfriend put her there New York Post

9. #QtheNews 3-7-16 Peyton Manning to speak at news conference after announcing retirement Fox News

10. #QtheNews 3-7-16 Apple users targeted in first known Mac ransomware campaign Reuters

11. #QtheNews 3-7-16 The Ashley Madison Effect on Companies The Wall Street Journal

12. #QtheNews 3-7-16 Kim Kardashian gets naked in midnight selfie from posh bathroom New York Daily News

13. #QtheNews 3-7-16 Peeple, the notorious "Yelp for people" app, arrives CBS News

14. #QtheNews 3-7-16 Chicken Nuggets Recalled Over Possible ContaminationWith Plastic ABC News

#QtheNews 3-7-16

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