This document provides tips for using offline pull tab marketing to generate leads and sales. It recommends posting flyers in high-traffic areas like bus stops and train stations. The goal is to get 10% of viewers to respond by phone, and from those get 10% to sign up at the diamond level for $2000 per week. Specific actions include posting 600 flyers per week to get 60 calls and 6 signups. With weekly signups, the monthly goal of $4000 can be achieved along with bonuses. Key steps for phone calls include getting contact details and a callback commitment before sending more information.