The document outlines Project LIBRE, a campaign by Bayan Telecommunications to generate new subscribers and revenue through a promotional reduced initial payment and free first month of service for their FamilyTies product. The objectives are to get 450 new subscribers per year contributing 18 million pesos in revenue. The promotion offers the first month free and lowers the initial payment for services in Japan and the US from March 16 to December 31, 2009. Details on the payment process, communication plan, and application requirements are provided.

1. Project LIBRE: Reduced Initial Payment Cost Campaign for Bayan FamilyTies Dave Buenviaje Marketing Jing Del Rosario Jasmin Francia PDM

2. Objectives To generate at least 450 incremental NIs for the year and supporting the 3094 NI targets for all global markets (ave. 228 NIs/month ); To contribute a cumulative net revenue of at least P18M for a 12-month period.

3. Background FINANCIAL CRISIS: Slow-down in Markets worldwide OFWs have been stricter with their expenses Change in consumer purchasing habits is evident in the decline of various industries and sales worldwide Our upfront cost for FT is high vs. competition Key Point: Ensures continued acquisition and growth in sales despite the above conditions

4. What is the Promo? 1 Month Free (MRR) This is almost 70 % Off from the original price Open to Japan and US Market Open to BWL and LEC FamilyTies Open to both Resellers and Direct User subscribers

5. Payment Schedule Current Scheme – US (BWL) Current Scheme – Japan (BWL)

6. Project Libre: Japan FREE 1 Month Recurring Rate & Reduced Initial Payment BWL: From Y11,000 to Y3000 LEC: From Y10,000 to Y2500

7. Project Libre: USA FREE 1 Month Recurring Rate & Reduced Initial Payment BWL: From $104.95 to $32.50 LEC: From $74.95 to $17.50

8. Details of Implementation Duration Starting from March 16 Until December 31, 2009 Start Sell Date – Today

9. Payment Methods Allowed Initial Payment & 1 st Bill: Japan Payment Coupons Bank Payment US Bank Payment 2 nd Bill onwards: Japan Payment Coupons Bank Payment US Bank Payment Paypal

10. Communication Plan Details in Marketing’s Program Masterplan Only Free 1 Month will be mentioned in the Marketing Materials Will utilize the TVC credits from BTI America Selected Print Media Advertising Flyer Merchandising Letters, PR, & advise to subscribers Sales Programs are encouraged to support the implementation

11. Mechanics Program is open to all New subscribers of FamilyTies in US & Japan markets The application process, requirements and SOPP is the same as the regular FT service Previously PD’d customers are eligible to apply as long as they settled their outstanding arrears. Prepayment of Service activation is required Lock-in period of 12 months or 1 year No MBG applies

12. Application Requirements Business Managers Valid ID (w/ photo) Signed application form Prepayment BAC/Provincial BCenters Request for Service Order (RSO) Email request

13. Project LIBRE Process - BWL

14. Project LIBRE Process - LEC

15. Billing & Collection Process

16. BWL Phone Units (Insta-lite) Acbel AX320 Japan : JPY 6,000 US: $65.00 ZTE WP960 CD Japan : JPY 6,000 US: $65.00 DELTA S Series 1 Japan : JPY 6,000 US: $65.00 Huawei C228S Japan : JPY 6,000 US: $65.00 ZTE X195 Japan : JPY 6,000 US: $65.00

17. Monthly Recurring Rate JAPAN US Direct BWL JPY 5,000 $ 39.95 LEC JPY 5,000 $ 39.95 Reseller BWL JPY 3,305 Tier 1 = $21.95 Tier 2 = $25.00 Tier 3 = $27.95 LEC $14.00 (PaccNet) $20.00 $27.95 Kaiyo - BWL JPY 3,600 Kaiyo - LEC JPY 3,000 Forex - LEC JPY 2,714

18. Sample SOA (Japan)

19. Sample SOA (Japan)

20. Sample SOA (US)

21. Sample SOA (US)

22. Q&A Open Q&A during Product Cascade For details please refer to the attached FAQs