This document provides a capital investment summary for Rose-Mark, LLC. It outlines expenses for product development including recording studio time totaling $12,425. Production expenses such as mixing and mastering totaled $3,750. The total investment in new content was $16,175. Website development including hosting and design was $4,739.97. An iPhone application is also budgeted at $1,500. In total, $16,175 has already been invested towards the initial outlined costs.

1. MULTI-­‐MEDIA CAPITAL
INVESTMENT
SUMMARY
USED
FOR
THE
FUNDING
OF
"ROSE-­‐MARK,
LLC."
- CAPITAL OUTLAY FOR THE FORMATION AND LAUNCH OF ~ ROSE-MARK, LLC. ~ Capital Investment Outlay - FY1
Historical
YTD
Totals 2 3 4
INITIAL
CAPITAL
INVESTMENT
-­‐
UPDATED
ACTUALS
AT
TIME
OF
FILING
FOR
CORP. YTD
-­‐
Totals MONTH DECEMBER JANUARY
PRODUCT
DEVELOPMENT
/
CORE
OPERATING
ASSETS
NEW
RECORDING
&
PRODUCTION
COSTS LAST
RECORDING
DATE
=
SEPT.
24
RECORDING
EXPENSES
/
STUDIO
OVERHEAD
WINDMARK
-­‐
STUDIO
-­‐
F #
of
days Cost
/
Day Total Total Total
Studio
time 7 1,700.00$
11,900.00$
Assistants
&
Ent.
Expenses 7 75.00$
525.00$
-­‐
TOTAL
STUDIO
OVERHEAD 12,425.00$
-­‐$
-­‐$
-­‐$
TOTAL
CASH
INVESTED
TO
DATE 12,425.00$
N/A
N/A
N/A
PRODUCTION
CHRIS
HENRY #
of
hours $
/
hour
Tracking 35 50.00$
1,750.00$
WALT
VINCENT #
of
hours $
/
track
Standard
Rate
for
Production
&
Tracking 6 100.00$
600.00$
*Discount
for
exchange
of
Zak's
Performances
on
Vivians's
Album Discount
Rate 100% 600.00$
Total
Fees -­‐$
MASTERING #
of
tracks $
/
track
Final
Mixing
&
Mastering
-­‐
Anthony
Focx 1 1,500.00$
1,500.00$
MUSICIANSHIP
/
PERFORMANCES #
of
tracks $
/
track
Bass
Performance
-­‐
Benjamin
Sterley 1 500.00$
500.00$
-­‐
TOTAL
PRODUCTION
EXPENSE 3,750.00$
TOTAL INVESTMENT IN NEW CONTENT 16,175.00$
ACTUAL
CASH
INVESTED
TO-­‐DATE: 16,175.00$
TECHNOLOGY
DEVELOPMENT
-­‐
Rose-­‐Mark
Primary
Asset
Creation
AMBROSETHEBAND.COM
HOSTING
-­‐
Go-­‐Daddy # Cost
/
Year
Domain
Registration 3 9.99$
29.97$
Hosting
-­‐
SMB
Solution 1 300.00$
300.00$
In-­‐House
DESIGN
&
BUILD
-­‐
Team
-­‐
Solitar
Infosys #
of
weeks Cost
/
week
@
15
hours
/
week
Web-­‐site
design 14 135.00$
1,890.00$
Hosting
-­‐
SMB
Solution 14 180.00$
2,520.00$
-­‐
TOTAL
FY-­‐1
INVESTMENT
NEEDED
FOR
MOBILE
FRIENDLY
WEB-­‐SITE 4,739.97$
ACTUAL
CASH
INVESTED
TO-­‐DATE: 4,739.97$
APPLICATION
FOR
HANDHELD
DEVICES
&
INCREASED
CONSUMER
CONNECTIVITY
ROSE-­‐MARK
-­‐
iPhone
Application
-­‐
Enhanced
User
Experience #
of
weeks Cost
/
week
@
15
hours
/
week
/
$25
Design 6 250.00$
1,500.00$
Functionality
&
Coding 6 375.00$
2,250.00$
-­‐
TOTAL
INVESTMENT
IN
MOBILE
CONSUMER
SOLUTION
(NEW
MEDIA
PLATFORM) 3,750.00$
ACTUAL
CASH
INVESTED
TO-­‐DATE: 2,250.00$
TOTAL INVESTMENT IN PROPRIETARY TECHNOLOGY 8,489.97$
ACTUAL
CASH
INVESTED
TO-­‐DATE: 6,989.97$
MULTI-­‐MEDIA
PRODUCTION
VIDEO
PRODUCTION
/
VISUAL
ASSETS
FILMING
/
CREATING
NEW
VIDEO
CONTENT #
of
Hours
or
Shots Cost
/
shoot
Director
-­‐
Sydney
Stephenson 1 500.00$
500.00$
Lighting
&
Set
Prep
/
Assistant
Director
-­‐
NA 1 -­‐$
Film
Editor
-­‐
Zak
A.
-­‐
Synch,
editing
&
full
filters
/
storyline
=
Carry
On 40 25.00$
Food,
entertainment,
props,
misc.
-­‐
Windmark
Studios 1 50.00$
50.00$
Sweat
Equity,
ZA 1,000.00$
1,000.00$
-­‐TOTAL
INVESTMENT
IN
NEW
VIDEO
CONTENT
=
CASH
+
EQUIVALENT 1,550.00$
ACTUAL
CASH
INVESTED
TO-­‐DATE: 550.00$
PHOTOGRAPHY #
of
shoots
/
hours Cost
/
Day
Photographer 1 200.00$
200.00$
Editor
-­‐
Zak
A.
-­‐
Editing
of
band
photos
for
promotions
&
CD
15 25.00$
375.00$
ALBUM
&
PROMOTIONAL
ART #
of
hours Cost
/
week
@
15
hours
/
week
/
$25
Album
sleeves,
insert
&
CD
Visual
Assets
-­‐
Zak
A. 50 25.00$
Graphic
Design
/
Logo
Design
-­‐
Zak
A. 40 25.00$
1,000.00$
Total
hours
of
editing,
formatting,
synching,
loading,
etc…
Z.A. 90 2,250.00$
-­‐
TOTAL
CASH
INVESTED
IN
NEW
VISUAL
ASSETS
/
BRAND
CREATION
200.00$
TOTAL
CASH
INVESTMENT
IN
NEW
MULTI-­‐MEDIA
ASSETS 750.00$
Total
actual
man
hours
invested
in
the
creation
of
new
media
assets
-­‐
Z.A. 130 Total
Labor
Contributed 3,250.00$
Temp
/
novice
graphic
design
/
video
editing
rate 25.00$
3,250.00$
TOTAL INVESTMENT IN NEW MEDIA 4,000.00$
INVESTMENT
IN
PRODUCT
DEVELOPMENT TOTAL 28,664.97$
Current
Cash
Position 26,414.97$
MARKETING,
PROMOTION
&
STRATEGIC
GROWTH
SUPPORT MARKETING,
PROMOTION
&
STRATEGIC
GROWTH
SUPPORT
PROMOTIONAL
ACTIVITIES
RADIO
-­‐
PROMOTION RADIO
PROMOTION
INDEPENDENT
RADIO
PROMOTION #
of
Months =
cost
/month TOTAL
QUARTERLY
BILL
HONS,
Carport
Music 3 5,000.00$
15,000.00$
-­‐
E-­‐mail
Campaigns,
Director
&
Radio
Mailers
-­‐
monthly
expenses 2 500.00$
1,000.00$
-­‐
Postage,
Stamps
&
Misc. 3 -­‐$
-­‐$
TOTAL
RADIO
PROMOTION
NEEDED 16,000.00$
ACTUAL
CASH
INVESTED
TO-­‐DATE: 16,000.00$
ONLINE
-­‐
MARKETING
/
PROMOTIONS
SEM
-­‐
SEARCH
ENGINE
MARKETING #
of
clicks
/
day =ave.
cost
/
click TOTAL
MONTHLY
Google
Ad-­‐Words
Campaign
-­‐
Pay-­‐Per-­‐Click
(PPC) 300 0.15$
1,350.00$
SOCIAL
MEDIA
ADVERTISING cost
/
1,000
people
reached total
budget
for
FB TOTAL
MONTHLY
Face-­‐Book
Extended
Reach 40.00$
160.00$
160.00$
PROJECTED
ONLINE
PROMOTIONAL
NEEDS 1,510.00$
ACTUAL
CASH
INVESTED
TO-­‐DATE: -­‐$
TOTAL EXPENDITURES FOR MARKETING & PROMOTION 17,510.00$
ACTUAL
CASH
INVESTED
TO-­‐DATE: 16,000.00$
OTHER
PROMOTIONAL
TOOLS
MARKETING,
PROMOTION
&
STRATEGIC
GROWTH
SUPPORT MARKETING,
PROMOTION
&
STRATEGIC
GROWTH
SUPPORT
Current
Cash
Position 16,000.00$
TOTAL
CASH
INVESTED 42,414.97$
RECORDING
2ND
ROUND
JAN.
2OTH
STUDIO
F