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BRANDING ASSIGNMENT FA102A NANDI PIPER
FA102a, Research, Product Proposal
and Transmedia Explorations
BRANDING ASSIGNMENT FA102A NANDI PIPER
Assignment Two, Research
“Three Genius Gadgets Improving
Lives in Poor Countries”
http://www.takepart.com/video/2014/11/20/3-items-make-life-easier-developing-countries
BRANDING ASSIGNMENT FA102A NANDI PIPER
Assignment Two, Research
- Basic needs such as clean water, transportation, and
electricity are not readily available to many of these
individuals
http://www.takepart.com/video/2014/11/20/3-items-make-life-easier-developing-countries
BRANDING ASSIGNMENT FA102A NANDI PIPER
Assignment Two, Research
- Innovation designed for wealthier markets isn’t
always possible due to less-affluent customers
http://hbswk.hbs.edu/item/what-developing-world-companies-teach-us-about-innovation
BRANDING ASSIGNMENT FA102A NANDI PIPER
Assignment Two, Research
- Practical innovation tools are best in production in
developing countries
http://hbswk.hbs.edu/item/what-developing-world-companies-teach-us-about-innovation
BRANDING ASSIGNMENT FA102A NANDI PIPER
Groundbreaking Solar-Powered
Water Cleaning Tank
Assignment Two, Future Product
- Collected from local water source
- Cleans water
- Reaches towards all local houses
BRANDING ASSIGNMENT FA102A NANDI PIPER
- Technology
- Innovation
- Developing
“9 ways tech is transforming the
developing world”
Assignment Three, Future Product
https://thenextweb.com/insider/2015/11/01/technological-innovation-for-the-third-world/#.tnw_sHZmqjkC
BRANDING ASSIGNMENT FA102A NANDI PIPER
“We Are The World”
by USA For America
Assignment Three, Future Product
https://thenextweb.com/insider/2015/11/01/technological-innovation-for-the-third-world/#.tnw_sHZmqjkC
BRANDING ASSIGNMENT FA102A NANDI PIPER
THE TECHNOVELO TANK
Assignment Three, Future Product
Persona
Tone
Language
Purpose
warming
upsetting
helpful
natural
sincere
captivating
donate
awareness
informative
loving
doting
thoughtful

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Product presentation2

  • 1. BRANDING ASSIGNMENT FA102A NANDI PIPER FA102a, Research, Product Proposal and Transmedia Explorations
  • 2. BRANDING ASSIGNMENT FA102A NANDI PIPER Assignment Two, Research “Three Genius Gadgets Improving Lives in Poor Countries” http://www.takepart.com/video/2014/11/20/3-items-make-life-easier-developing-countries
  • 3. BRANDING ASSIGNMENT FA102A NANDI PIPER Assignment Two, Research - Basic needs such as clean water, transportation, and electricity are not readily available to many of these individuals http://www.takepart.com/video/2014/11/20/3-items-make-life-easier-developing-countries
  • 4. BRANDING ASSIGNMENT FA102A NANDI PIPER Assignment Two, Research - Innovation designed for wealthier markets isn’t always possible due to less-affluent customers http://hbswk.hbs.edu/item/what-developing-world-companies-teach-us-about-innovation
  • 5. BRANDING ASSIGNMENT FA102A NANDI PIPER Assignment Two, Research - Practical innovation tools are best in production in developing countries http://hbswk.hbs.edu/item/what-developing-world-companies-teach-us-about-innovation
  • 6. BRANDING ASSIGNMENT FA102A NANDI PIPER Groundbreaking Solar-Powered Water Cleaning Tank Assignment Two, Future Product - Collected from local water source - Cleans water - Reaches towards all local houses
  • 7. BRANDING ASSIGNMENT FA102A NANDI PIPER - Technology - Innovation - Developing “9 ways tech is transforming the developing world” Assignment Three, Future Product https://thenextweb.com/insider/2015/11/01/technological-innovation-for-the-third-world/#.tnw_sHZmqjkC
  • 8. BRANDING ASSIGNMENT FA102A NANDI PIPER “We Are The World” by USA For America Assignment Three, Future Product https://thenextweb.com/insider/2015/11/01/technological-innovation-for-the-third-world/#.tnw_sHZmqjkC
  • 9. BRANDING ASSIGNMENT FA102A NANDI PIPER THE TECHNOVELO TANK Assignment Three, Future Product Persona Tone Language Purpose warming upsetting helpful natural sincere captivating donate awareness informative loving doting thoughtful