Intercontinental, Shangri-La, and W Hotels all recognize the importance of mobile apps in connecting with customers. Shangri-La's app allows users to book rooms, access travel tips and promotions, manage membership accounts, and get 24/7 support. W Hotels' app lets customers explore hotels, make reservations, and shop online. Shangri-La is highlighted as having the best mobile app for being feature-rich, cross-device compatible, and focused on delivering special offers and services to customers on-the-go.
The document outlines plans for developing a mobile-friendly website for the Hidden Hotel. It discusses the hotel's target audience of travelers looking for a nature-focused experience and easy booking options on mobile devices. The proposed mobile site would provide quick access to key information through visuals and bullet points on pages for rooms, offers, location, and more. Screenshots are included showing a gallery page, room page, offers/location pages, and other sections of the intuitive, visually-focused mobile site designed to improve the customer experience.
The Twitter post covered topics including sustainable development, new technology, hotel marketing, and other world concerns. Specific posts were made on sustainable development, new technology, and hotel marketing. The post thanked viewers and hoped they enjoyed the variety of topics.
This document discusses using Twitter posts to promote sustainable development and hotel marketing. It includes three screenshots of example Twitter posts that could be used as part of this social media marketing strategy.
Spas des Cinq Mondes operates 5 luxury spas in major French cities and sells cosmetics and care products online. They aim to attract a wealthy, diverse clientele of all ages using a social mobile application that offers promotions, allows customers to view comments and recommendations, and rewards sharing experiences with friends. The application uses location services to target customers with deals for spas near them and enable real-time communication.
This document discusses online reputation management services and compares ReviewPro to TripAdvisor. ReviewPro aggregates reviews from more sources globally than TripAdvisor. It also provides a more complete analysis for hotels. ReviewPro is considered more important for hotels than TripAdvisor because it has more data from different sources and opinions beyond just TripAdvisor, giving hotels a better overview of their reputation online. The document also analyzes reviews on TripAdvisor and OTA sites for several hotels in London.
This document outlines a plan for developing a mobile website for the Hidden Hotel. It discusses the target audience, which are travelers looking for a nature-focused experience and comfortable with new technology. The plan is to create an intuitive mobile site that provides essential information quickly through visuals and bullet points. Key pages would include home, gallery, rooms, booking, offers, location, hotel information, press, partners, about and contact. Screenshots of the mock mobile site are presented and analyzed, concluding it achieves the goals of an easy to use, visually appealing mobile experience.
Intercontinental, Shangri-La, and W Hotels all recognize the importance of mobile apps in connecting with customers. Shangri-La's app allows users to book rooms, access travel tips and promotions, manage membership accounts, and get 24/7 support. W Hotels' app lets customers explore hotels, make reservations, and shop online. Shangri-La is highlighted as having the best mobile app for being feature-rich, cross-device compatible, and focused on delivering special offers and services to customers on-the-go.
The document outlines plans for developing a mobile-friendly website for the Hidden Hotel. It discusses the hotel's target audience of travelers looking for a nature-focused experience and easy booking options on mobile devices. The proposed mobile site would provide quick access to key information through visuals and bullet points on pages for rooms, offers, location, and more. Screenshots are included showing a gallery page, room page, offers/location pages, and other sections of the intuitive, visually-focused mobile site designed to improve the customer experience.
The Twitter post covered topics including sustainable development, new technology, hotel marketing, and other world concerns. Specific posts were made on sustainable development, new technology, and hotel marketing. The post thanked viewers and hoped they enjoyed the variety of topics.
This document discusses using Twitter posts to promote sustainable development and hotel marketing. It includes three screenshots of example Twitter posts that could be used as part of this social media marketing strategy.
Spas des Cinq Mondes operates 5 luxury spas in major French cities and sells cosmetics and care products online. They aim to attract a wealthy, diverse clientele of all ages using a social mobile application that offers promotions, allows customers to view comments and recommendations, and rewards sharing experiences with friends. The application uses location services to target customers with deals for spas near them and enable real-time communication.
This document discusses online reputation management services and compares ReviewPro to TripAdvisor. ReviewPro aggregates reviews from more sources globally than TripAdvisor. It also provides a more complete analysis for hotels. ReviewPro is considered more important for hotels than TripAdvisor because it has more data from different sources and opinions beyond just TripAdvisor, giving hotels a better overview of their reputation online. The document also analyzes reviews on TripAdvisor and OTA sites for several hotels in London.
This document outlines a plan for developing a mobile website for the Hidden Hotel. It discusses the target audience, which are travelers looking for a nature-focused experience and comfortable with new technology. The plan is to create an intuitive mobile site that provides essential information quickly through visuals and bullet points. Key pages would include home, gallery, rooms, booking, offers, location, hotel information, press, partners, about and contact. Screenshots of the mock mobile site are presented and analyzed, concluding it achieves the goals of an easy to use, visually appealing mobile experience.
В этой презентации будут рассмотрены только процессоры для мобильных устройств, и к сожалению останутся без внимания процессоры для ПК. Мобильную графику затрону в одной из следующих презентаций.
This document discusses the business model of One Fine Stay, a luxury apartment rental service. It offers high-end apartments in select cities with amenities like a concierge service providing local information. Customers can book apartments for flexible lengths of stay online or by phone, with prepayment required. The website aims to provide confidence in bookings with easy navigation and detailed apartment descriptions and photos. Key advantages over hotels include more space and privacy for families at a lower cost, as well as more flexible cancellation policies. This model creates direct competition for boutique hotels by offering a more residential experience.
This document discusses a new way for hotels to provide services through different purchasing channels using virtual tours on smartphones and tablets. It describes how hotels can generate extra sales through booking additional services like tours, restaurants, and spas. It also discusses how hotels can use guest satisfaction surveys and social media to get instant feedback and improve their services, quality, and image. Finally, it outlines how these changes can help hotels better meet guest expectations through customization, enhance satisfaction, build personal relationships, increase visibility and profitability.
The document discusses the mobile apps and websites of three hotel chains: Intercontinental, Shangri-La, and W Hotels. Intercontinental focuses on using mobile to interact with guests throughout their journey. Shangri-La's app allows guests to book rooms, view offers, enroll in their loyalty program, and get 24/7 support. W Hotels' app lets guests explore hotels, make reservations, shop online, and plan their next trip.
Очень, часто даже в уважаемых салонах и магазинах по продаже мобильных устройств, можно услышать очень нелепые советы от продавцов. Например, что новый телефон нужно обязательно разрядить до конца,а потом зарядить. Затем повторить это действие 3 или 4 раза для того чтобы, якобы батарейка, стала работать в полную мощность. Вы слышали такое? Я да и достаточно часто. Что я могу ответить на это? Это полная чушь. Вот сегодня, мы и попытаемся разобраться в всех этих нелепицах. Дабы решить, что есть истина, а что миф.
This document is the table of contents for the book "Visual Basic 6 Black Book" by Steven Holzner. It lists 17 chapters that will cover topics like the Visual Basic development environment, the Visual Basic language, managing forms in Visual Basic, and Visual Basic menus. Each chapter contains an in-depth section and immediate solutions sections that provide practical examples and solutions.
Смартфоны-флагманы 2013 года, все подробностиBerikU
Привет всем! На связи с вами, снова я Берик Умаров. И сегодня я вам покажу презентацию, в которой вы найдете все смартфоны-флагманы, о которых будут шуметь, которых будут рекламировать, которых будут покупать и громко кричать об их владении!
В частности затронем вышедший в прошлом году Apple iPhone 5, новинку компании HTC One и HTC Butterfly, Samsung Galaxy S 4, LG Optimus G Pro и еще пару моделей китайских и французских производителей. Все их характеристики, до каждой мелочи, до каждого мегапикселя в камере, до каждого дюйма в экране, до каждого мегабайта в оперативной памяти и до каждого ядра и гигагерца в процессоре.
Презентация подготовлена специально для http://mblog.kz
Customer Journey with Digital IQ in The Luxury Collection grouplbdh
The document discusses how The Luxury Collection hotel brand addresses the complex customer decision journey through digital marketing. It notes that the brand uses email newsletters, social media like Facebook and Flickr, and paid search on sites like Google to reach customers. Areas for improvement include adding videos and TripAdvisor comments to the homepage and improving the reservation window. Hotels should offer more attractive direct website offers and apps to compete with online travel agencies and drive loyalty. Sharing customer experiences on social media before, during and after stays can promote the brand when hotels encourage reviews.
В этой презентации будут рассмотрены только процессоры для мобильных устройств, и к сожалению останутся без внимания процессоры для ПК. Мобильную графику затрону в одной из следующих презентаций.
This document discusses the business model of One Fine Stay, a luxury apartment rental service. It offers high-end apartments in select cities with amenities like a concierge service providing local information. Customers can book apartments for flexible lengths of stay online or by phone, with prepayment required. The website aims to provide confidence in bookings with easy navigation and detailed apartment descriptions and photos. Key advantages over hotels include more space and privacy for families at a lower cost, as well as more flexible cancellation policies. This model creates direct competition for boutique hotels by offering a more residential experience.
This document discusses a new way for hotels to provide services through different purchasing channels using virtual tours on smartphones and tablets. It describes how hotels can generate extra sales through booking additional services like tours, restaurants, and spas. It also discusses how hotels can use guest satisfaction surveys and social media to get instant feedback and improve their services, quality, and image. Finally, it outlines how these changes can help hotels better meet guest expectations through customization, enhance satisfaction, build personal relationships, increase visibility and profitability.
The document discusses the mobile apps and websites of three hotel chains: Intercontinental, Shangri-La, and W Hotels. Intercontinental focuses on using mobile to interact with guests throughout their journey. Shangri-La's app allows guests to book rooms, view offers, enroll in their loyalty program, and get 24/7 support. W Hotels' app lets guests explore hotels, make reservations, shop online, and plan their next trip.
Очень, часто даже в уважаемых салонах и магазинах по продаже мобильных устройств, можно услышать очень нелепые советы от продавцов. Например, что новый телефон нужно обязательно разрядить до конца,а потом зарядить. Затем повторить это действие 3 или 4 раза для того чтобы, якобы батарейка, стала работать в полную мощность. Вы слышали такое? Я да и достаточно часто. Что я могу ответить на это? Это полная чушь. Вот сегодня, мы и попытаемся разобраться в всех этих нелепицах. Дабы решить, что есть истина, а что миф.
This document is the table of contents for the book "Visual Basic 6 Black Book" by Steven Holzner. It lists 17 chapters that will cover topics like the Visual Basic development environment, the Visual Basic language, managing forms in Visual Basic, and Visual Basic menus. Each chapter contains an in-depth section and immediate solutions sections that provide practical examples and solutions.
Смартфоны-флагманы 2013 года, все подробностиBerikU
Привет всем! На связи с вами, снова я Берик Умаров. И сегодня я вам покажу презентацию, в которой вы найдете все смартфоны-флагманы, о которых будут шуметь, которых будут рекламировать, которых будут покупать и громко кричать об их владении!
В частности затронем вышедший в прошлом году Apple iPhone 5, новинку компании HTC One и HTC Butterfly, Samsung Galaxy S 4, LG Optimus G Pro и еще пару моделей китайских и французских производителей. Все их характеристики, до каждой мелочи, до каждого мегапикселя в камере, до каждого дюйма в экране, до каждого мегабайта в оперативной памяти и до каждого ядра и гигагерца в процессоре.
Презентация подготовлена специально для http://mblog.kz
Customer Journey with Digital IQ in The Luxury Collection grouplbdh
The document discusses how The Luxury Collection hotel brand addresses the complex customer decision journey through digital marketing. It notes that the brand uses email newsletters, social media like Facebook and Flickr, and paid search on sites like Google to reach customers. Areas for improvement include adding videos and TripAdvisor comments to the homepage and improving the reservation window. Hotels should offer more attractive direct website offers and apps to compete with online travel agencies and drive loyalty. Sharing customer experiences on social media before, during and after stays can promote the brand when hotels encourage reviews.