3. AGENDA
1. Golden circle model
2. Problems in Europe
3. Idea cloud
4. Problem formulation
5. Target audience
6. THE IDEA
7. Purpose
8. Platform explanation
9. Benefits
10. Cowboy up time!
5. PROBLEMS IN EUROPE
1. People are not dreaming
2. Financial and social crisis - lost faith
3. Ideals - luxury
4. Lack of experience
5. Europe seen as an institution
6. Too many boundaries
6. IDEA CLOUD
no boundaries bring people
toghether
inspiration
equality
equal mindset innovation
international
cooperation
“A man may die, nations may rise and fall, but an idea lives on” John F. Kennedy
7. PROBLEM FORMULATION
How can we give Europe back to
people by bringing them together on an
international cooperation platform?
How can we make them feel that their
ideas and dreams count and could ac-
tually benefit themselves, Europe and
its citizens?
8. PURPOSE
Encourage people to dream!
Rip it out of the institution and give it back to people!
Help yourself by helping Europe!
9. TARGET AUDIENCE
Age range: 20-35 years old
Young motivated students/professionals with an educational
background
Psychographics:
- innovative people with creative ideas who want to make a change
- people willing to cooperate based on values
- the achievers
11. THE IDEA
Make Europe a better place
by generating and working together on ideas!
An idea platform
where people with different backgrounds can meet and post
their ideas about making Europe a better place!
Help yourself by helping Europe!
30. BENEFITS
Personal European citizens
personal development innovative ideas
socialise human resources
innovation + inspiration united EU citizens
new passions and hobbies heritage
blend of cultures jobs
possible future jobs Idea of the Year
31. SO...
Ready to join our idea platform?
Ready to join our idea platform?
We'll make it happen!
