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12/03/15 1
K-mart:The Bleeding
Giant
Sharese Washington
Cedrick Wilkins
WAQAS ANJUM AWANWAQAS ANJUM AWAN
Organization and Management
12/03/15 2
Executive Summary
• K-Mart is one of the top retailers in the United States and
the number three discount-retailing store behind Wal-Mart
and Target.
• Kmart operated a total of 1,416 Kmart stores across 49
states, Guam, Puerto Rico, and the U.S. Virgin Islands.
• K-Mart had problems competing with other major retailers
and managing its supply chain.
12/03/15 3
Company Overview
• Established in 1912
• Delaware
• Started off with the name
S.H. Kresge that was
founded by Sebastian
Spering Kresge and John
McCrory.
• Grew from a Detroit five-
and-dime store opened in
1899.
• K-Mart has went from
only 85 stores to 2,114
stores.
12/03/15 4
Problem Statement/Key Issues
• Competition
– Wal-Mart
– Target
• Replacement of CEO
and BOD
• Bankruptcy
– Competition and
replacement of CEO
and BOD all led to the
downfall of Kmart.
12/03/15 5
Analysis
• Main issue was bankruptcy, In 1995.
• Customers increasingly switched to its
main competitiors, Wal-Mart and Target.
• Kmart was under attack from these two
competitors who had taken the initiative
and were providing customers with more
percieved value.
12/03/15 6
Analysis continued…..
• Competitiors offered a variety of products
that Kmart does not.
• Competition with itself
• Customers being dissatisfied with the
fluctuation in Kmart prices.
12/03/15 7
Efforts done by Kmart
• In 2000, new CEO Charles C.Conaway
took control and began to focus on how
Kmart coud better manage the forces in its
task enviroment
• Invested $2 Billion in new purchasing and
inventory control IT that would
substantially reduce cost.
12/03/15 8
Efforts continued......
• introduction of
Martha stewart
lines.
12/03/15 9
Efforts continued.....
• Introduction of "Blue
Light Special"
12/03/15 10
Results
• Conway's attempts to fight back against
Wal-Mart FAILED!
• In january 2002 Kmart declared chapter 11
bankruptcy just a Wal-Mart announced
record sales.
12/03/15 11
Conclusions
• Not only for profit organizations but also
for not-for-profit organizations have
customers, suppliers and competitors that
infuence and pressure the managers
because of the opportunities and threats
they create.
12/03/15 12
12/03/15 13

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Presentation3

  • 1. 12/03/15 1 K-mart:The Bleeding Giant Sharese Washington Cedrick Wilkins WAQAS ANJUM AWANWAQAS ANJUM AWAN Organization and Management
  • 2. 12/03/15 2 Executive Summary • K-Mart is one of the top retailers in the United States and the number three discount-retailing store behind Wal-Mart and Target. • Kmart operated a total of 1,416 Kmart stores across 49 states, Guam, Puerto Rico, and the U.S. Virgin Islands. • K-Mart had problems competing with other major retailers and managing its supply chain.
  • 3. 12/03/15 3 Company Overview • Established in 1912 • Delaware • Started off with the name S.H. Kresge that was founded by Sebastian Spering Kresge and John McCrory. • Grew from a Detroit five- and-dime store opened in 1899. • K-Mart has went from only 85 stores to 2,114 stores.
  • 4. 12/03/15 4 Problem Statement/Key Issues • Competition – Wal-Mart – Target • Replacement of CEO and BOD • Bankruptcy – Competition and replacement of CEO and BOD all led to the downfall of Kmart.
  • 5. 12/03/15 5 Analysis • Main issue was bankruptcy, In 1995. • Customers increasingly switched to its main competitiors, Wal-Mart and Target. • Kmart was under attack from these two competitors who had taken the initiative and were providing customers with more percieved value.
  • 6. 12/03/15 6 Analysis continued….. • Competitiors offered a variety of products that Kmart does not. • Competition with itself • Customers being dissatisfied with the fluctuation in Kmart prices.
  • 7. 12/03/15 7 Efforts done by Kmart • In 2000, new CEO Charles C.Conaway took control and began to focus on how Kmart coud better manage the forces in its task enviroment • Invested $2 Billion in new purchasing and inventory control IT that would substantially reduce cost.
  • 8. 12/03/15 8 Efforts continued...... • introduction of Martha stewart lines.
  • 9. 12/03/15 9 Efforts continued..... • Introduction of "Blue Light Special"
  • 10. 12/03/15 10 Results • Conway's attempts to fight back against Wal-Mart FAILED! • In january 2002 Kmart declared chapter 11 bankruptcy just a Wal-Mart announced record sales.
  • 11. 12/03/15 11 Conclusions • Not only for profit organizations but also for not-for-profit organizations have customers, suppliers and competitors that infuence and pressure the managers because of the opportunities and threats they create.