- The document discusses plans to start a company called Savvy Tech that will assemble and distribute an educational product called a dictionary pen.
- The pen will have features like audio playback, spell check, language translation, and storage for ebooks/audiobooks. It aims to make learning easy and portable.
- Market research shows growing demand for educational technology products and a market opportunity for the dictionary pen, as it offers unique features not available in other products. The pen is expected to sell well among students from middle school to university level.
- Savvy Tech lays out financial projections, marketing and sales strategies, and an organizational structure to launch and grow the business over three years.
El documento describe el plan lector para la evaluación, que incluye la lectura de un libro obligatorio, una exposición oral sobre un libro elegido por el estudiante, y la recomendación de libros a otros compañeros. También incluye el llevar una memoria de lectura y varias actividades que pueden suponer hasta el 20% de la nota de evaluación si se completan todas.
Este documento proporciona instrucciones para crear la imagen de un planeta en Photoshop en 6 pasos: 1) crear un fondo de estrellas, 2) añadir una capa de nubes coloridas, 3) eliminar una sección circular para mostrar el espacio detrás, 4) simular corrientes de aire retorciéndose en la superficie usando el efecto Twirl, 5) redondear el planeta usando el efecto Spherize y suavizar los bordes, y 6) aplicar efectos de iluminación para darle más realismo.
El aprendizaje colaborativo es un sistema de interacciones cuidadosamente diseñado que organiza la influencia recíproca entre los miembros de un equipo. Se desarrolla a través de un proceso gradual en el que cada miembro y el equipo en su conjunto se sienten comprometidos con el aprendizaje de los demás, generando una interdependencia positiva sin competencia. Promueve la construcción de conocimiento, el desarrollo de habilidades personales y de grupo, y estimula una comunicación y discusión productiva dentro del equipo.
Los 6 artículos tratan sobre estrategias de búsqueda y temas relacionados con e-learning, b-learning y
entornos virtuales de aprendizaje. El primero explica qué es e-learning y cómo puede permitir el
aprendizaje a distancia. El segundo describe las bases pedagógicas de e-learning. El tercero habla sobre
blended learning y cómo combina lo presencial y virtual. El cuarto analiza cómo b-learning puede
desarrollar competencias. El quinto explora el rol del tutor en entornos virtuales. Y el
Clases sociales en el mundo contemporaneokeylimarperez
Este documento define conceptos clave como estructura social, clases sociales, cambio social y teoría social. Explica que la estructura social comprende la configuración y relaciones dentro de una sociedad, incluyendo grupos como asociaciones y comunidades. También describe las normas que rigen la estructura social como normas convencionales, jurídicas y morales. Además, resume las clases sociales contemporáneas como alta, media y baja, y ofrece características del cambio social.
El documento describe cómo la web 2.0 brinda oportunidades para aplicar estrategias didácticas innovadoras en el campo educativo, como captar la atención de los estudiantes y convertirlos en protagonistas de su aprendizaje. Menciona algunas herramientas de la web 2.0 que se pueden usar, como las webquest que enfatizan el aprendizaje colaborativo y propician actividades en equipo aunque también individuales, además de integrar tecnología e incentivar el aprendizaje basado en investigación.
El documento describe el plan lector para la evaluación, que incluye la lectura de un libro obligatorio, una exposición oral sobre un libro elegido por el estudiante, y la recomendación de libros a otros compañeros. También incluye el llevar una memoria de lectura y varias actividades que pueden suponer hasta el 20% de la nota de evaluación si se completan todas.
Este documento proporciona instrucciones para crear la imagen de un planeta en Photoshop en 6 pasos: 1) crear un fondo de estrellas, 2) añadir una capa de nubes coloridas, 3) eliminar una sección circular para mostrar el espacio detrás, 4) simular corrientes de aire retorciéndose en la superficie usando el efecto Twirl, 5) redondear el planeta usando el efecto Spherize y suavizar los bordes, y 6) aplicar efectos de iluminación para darle más realismo.
El aprendizaje colaborativo es un sistema de interacciones cuidadosamente diseñado que organiza la influencia recíproca entre los miembros de un equipo. Se desarrolla a través de un proceso gradual en el que cada miembro y el equipo en su conjunto se sienten comprometidos con el aprendizaje de los demás, generando una interdependencia positiva sin competencia. Promueve la construcción de conocimiento, el desarrollo de habilidades personales y de grupo, y estimula una comunicación y discusión productiva dentro del equipo.
Los 6 artículos tratan sobre estrategias de búsqueda y temas relacionados con e-learning, b-learning y
entornos virtuales de aprendizaje. El primero explica qué es e-learning y cómo puede permitir el
aprendizaje a distancia. El segundo describe las bases pedagógicas de e-learning. El tercero habla sobre
blended learning y cómo combina lo presencial y virtual. El cuarto analiza cómo b-learning puede
desarrollar competencias. El quinto explora el rol del tutor en entornos virtuales. Y el
Clases sociales en el mundo contemporaneokeylimarperez
Este documento define conceptos clave como estructura social, clases sociales, cambio social y teoría social. Explica que la estructura social comprende la configuración y relaciones dentro de una sociedad, incluyendo grupos como asociaciones y comunidades. También describe las normas que rigen la estructura social como normas convencionales, jurídicas y morales. Además, resume las clases sociales contemporáneas como alta, media y baja, y ofrece características del cambio social.
El documento describe cómo la web 2.0 brinda oportunidades para aplicar estrategias didácticas innovadoras en el campo educativo, como captar la atención de los estudiantes y convertirlos en protagonistas de su aprendizaje. Menciona algunas herramientas de la web 2.0 que se pueden usar, como las webquest que enfatizan el aprendizaje colaborativo y propician actividades en equipo aunque también individuales, además de integrar tecnología e incentivar el aprendizaje basado en investigación.
Week Five and Six Human Resources Management ClassLora Pezzell
This document outlines the assignments and agenda for weeks five and six of a course. In week five, students are assigned to read chapters 10-14, complete lecture notes, discussions, and respond to discussion questions from the textbook in 50-75 words each with citations. Week six involves taking a final exam that is open book, open notes, and must be completed within 3 hours and 30 minutes for a total of 300 points by March 7th at 11:59 PM MST. Study guides and resources for the reading and exam are also provided.
The document discusses several proposals for improving efficiency and reducing headcount (H/C) at various production sites. It analyzes current processes for tasks like material distribution, disk burnishing and erasing, and PCBA logistics. The proposals recommend combining or reallocating roles, improving material handling, and adjusting supply schedules to optimize operations with fewer operators.
El documento describe un método de dos pasos para identificar el sujeto de una oración. Primero, se localiza el verbo principal y se cambia su número. Luego, se modifica el resto de la oración para que concuerde con el nuevo verbo. Esto permite identificar el sujeto, que es la parte de la oración que concuerda en número con el verbo. El método se ilustra con dos ejemplos cortos.
This document outlines various frameworks for analyzing business decisions including acquisition, growth strategy, investment, market entry, industry analysis, profit improvement, and capacity expansion. For each framework, it lists relevant considerations and factors to evaluate such as synergies, costs, benefits, market potential, competition, and financial metrics. The frameworks are intended to provide a structured approach for assessing options and identifying the best path forward.
El documento describe un modelo básico de sistema de comunicación que incluye un emisor que codifica un mensaje y lo transmite a través de un canal, un receptor que recibe y decodifica el mensaje, y retroalimentación para confirmar que el mensaje fue entendido.
El documento describe cómo la web 2.0 brinda oportunidades para aplicar estrategias didácticas innovadoras en el campo educativo, como captar la atención de los estudiantes y convertirlos en protagonistas de su aprendizaje. Menciona algunas herramientas de la web 2.0 que se pueden usar, como las webquest que enfatizan el aprendizaje colaborativo y propician actividades en equipo.
nucleation and methods to control grain structureChintan Mehta
This document summarizes different methods to control grain structure in materials, including nucleation and grain refinement. It describes homogeneous and heterogeneous nucleation, and explains that heterogeneous nucleation occurs more easily at surfaces and imperfections. Methods to control grain structure discussed are single crystal technique, directional solidification, and epitaxial growth. The single crystal technique allows a single nucleus to grow into a single crystal for applications requiring specific crystal orientations. Directional solidification uses a temperature gradient to grow grains in a particular direction, producing columnar microstructures. Epitaxial growth matches the orientation of a thin film to the substrate crystallographically.
Lightning talk z nekonference jOpenspace 2016.
Framework Angular 2 vyšel v dlouho očekávané finální verzi, co přináší proti předchozí verzi, jaká je motivace jeho vzniku a kdy o něm má smysl přemýšlet
Materiály: http://www.angular.cz/jopenspace-2016
Este documento describe las circunstancias de tiempo, lugar y modo que acompañan a los verbos. Explica que estas circunstancias añaden información sobre cómo, cuándo, dónde y por qué ocurre la acción del verbo. Además, clasifica las circunstancias en categorías como tiempo, lugar, modo, causa, cantidad, finalidad, negación y afirmación.
Living and Working on the Web is a document about digital literacy. It discusses how digital literacy involves locating, organizing, understanding, evaluating, and analyzing information using digital technology. It also discusses managing online activities such as collaboration, networking, content creation, and curation. The document provides tips on building a professional digital profile by managing digital experiences for effective learning, showcasing knowledge, and promoting digital citizenship. It discusses the importance of blogging, social media, and maintaining an online presence for employment prospects. The document covers various aspects of digital literacy including information management, creating materials, effective communication, and digital identity and behavior.
This document summarizes a chapter on software verification and validation from a software engineering textbook. It discusses the objectives of verification and validation, including the distinction between verification (checking that the product is built right) and validation (checking that the right product is built). It also describes techniques like software inspections, testing, and static analysis that can be used for verification and validation. The overall goals of verification and validation are to establish confidence that the software is fit for its intended purpose.
This document discusses Fourier series and Fourier integrals. It defines the Fourier series expansion of a function f(x) in an interval (-l, l) as a sum of sines and cosines. It then defines the Fourier integral of a function f(x) that is piecewise continuous in (-∞, ∞). Expressions for the Fourier integrals of even and odd functions are provided. Two examples are worked out to show the Fourier cosine and sine integrals of the functions e^-kx and e^-bx, respectively. References used are listed at the end.
La ciberextorsión, una industria en crecimiento
El informe revela que:
La extorsión a través de ataques DDoS se está estableciendo sólidamente. El modus operandi del grupo DD4BC podría dar lugar a que más atacantes pudieran hacerse pasar por ellos sin necesidad de una gran infraestructura y conocimientos técnicos amplios.
Las brechas de seguridad están suponiendo una vía de extorsión en función de la sensibilidad de la información filtrada.
Actualmente, para monetizar los ataques se está optando por poner a la venta la base de datos o bien extorsionar directamente a los usuarios.
Una tendencia cada vez mayor es la extorsión sexual, también conocida como sextorsion. Sin embargo, lo que más preocupa a las Fuerzas y Cuerpos de Seguridad es la transmisión en vivo de maltrato infantil debido a la dificultad para detectarlo e investigarlo ya que los delincuentes no suelen almacenar una copia del material.
Desde 2015, la amenaza de ransomware se ha visto incrementada en un 165%. Sin embargo, se espera un crecimiento motivado por el aumento del uso del cloud, POS y el Internet de las Cosas.
The Ladder of Inference describes the cognitive process where individuals move from concrete experiences and observations to broad generalizations and conclusions without testing the validity of each step. This can lead to erroneous or self-fulfilling beliefs. An example is provided of a parent picking up their child from daycare where the caregivers seem stressed. Based on past negative experiences, the parent infers their child is being disruptive and will get kicked out, without verifying the actual situation or considering other factors. The document outlines how to use the Ladder of Inference model to improve communication by making assumptions and reasoning explicit, seeking others' perspectives, and being open to questioning one's conclusions.
El documento explica qué es un complemento directo. Se define como un complemento que acompaña a ciertos verbos y sin el cual el verbo no puede formar una oración con sentido o cambia su significado. Un complemento directo puede ser un sintagma nominal con o sin preposición. Se reconoce porque es sustituible por los pronombres personales átonos y en una oración pasiva pasa a ser el sujeto paciente.
Business Plan (UniShelf) Presentation Part 2Divyae Sherry
Electronic Ink (E Ink) Shelf.
The shelf uses an electronic E Ink Display to display the prices and other necessary information it uses IOT (Internet Of Things)
This presentation was prepared for a competition sponsored by Practr.in and Christ University,Bangalore.This presentation secured third position in the competition.The competition revolved around coming up with a business proposal which uses E Ink Technology.
Made and Presented By:
Divyae Mohan Sherry
Ms. Sachi Nanda
Go To Market Strategy for Market Launching a new POS deviceSundar Raghavan
The intention of deck is to showcase the studies/findings conducted to launch a new smart POS terminal in the market – the distribution methods and pricing models. The deck assumes the smart POS terminal is already built and ready to launch.
HUGME Group Case with Kepware TechnologiesCarole Mahoney
Introduction the group case study of Kepware Technologies as they "...go completely inbound." by developing buyer personae and sales, marketing, and service alignment.
Electro Computer Warehouse is a wholesaler and remarketer of used computer equipment with warehouses in Canada, the US, Dubai, Pakistan, and Tanzania. It sells bulk quantities of products like PCs, laptops, tablets, and accessories to business customers.
The document discusses Electro's sales force structure, which currently uses a generalist approach with each salesperson selling all product lines. It also analyzes other potential structures like product specialization, customer specialization, and functional specialization. The document recommends Electro implement a functional specialization focused on customer retention.
Electro also uses strategic account managers to coordinate large accounts in Tanzania and Egypt. It conducts telemarketing from its office in Karachi through
Integrated marketing communication structure, size & opportunitiesRahul Gupta
The document provides an overview of integrated marketing communication and the advertising industry in India. It discusses the structure of the global and Indian advertising world, including major players, trends, and functions within advertising agencies. The size of the Indian advertising market is estimated at Rs. 30,000 crore annually. Major trends include the rise of digital media and mobile advertising. Compensation for agencies includes commissions, markups, fees, and pay-for-results plans. The document also lists major Indian advertisers and awards in the industry.
Week Five and Six Human Resources Management ClassLora Pezzell
This document outlines the assignments and agenda for weeks five and six of a course. In week five, students are assigned to read chapters 10-14, complete lecture notes, discussions, and respond to discussion questions from the textbook in 50-75 words each with citations. Week six involves taking a final exam that is open book, open notes, and must be completed within 3 hours and 30 minutes for a total of 300 points by March 7th at 11:59 PM MST. Study guides and resources for the reading and exam are also provided.
The document discusses several proposals for improving efficiency and reducing headcount (H/C) at various production sites. It analyzes current processes for tasks like material distribution, disk burnishing and erasing, and PCBA logistics. The proposals recommend combining or reallocating roles, improving material handling, and adjusting supply schedules to optimize operations with fewer operators.
El documento describe un método de dos pasos para identificar el sujeto de una oración. Primero, se localiza el verbo principal y se cambia su número. Luego, se modifica el resto de la oración para que concuerde con el nuevo verbo. Esto permite identificar el sujeto, que es la parte de la oración que concuerda en número con el verbo. El método se ilustra con dos ejemplos cortos.
This document outlines various frameworks for analyzing business decisions including acquisition, growth strategy, investment, market entry, industry analysis, profit improvement, and capacity expansion. For each framework, it lists relevant considerations and factors to evaluate such as synergies, costs, benefits, market potential, competition, and financial metrics. The frameworks are intended to provide a structured approach for assessing options and identifying the best path forward.
El documento describe un modelo básico de sistema de comunicación que incluye un emisor que codifica un mensaje y lo transmite a través de un canal, un receptor que recibe y decodifica el mensaje, y retroalimentación para confirmar que el mensaje fue entendido.
El documento describe cómo la web 2.0 brinda oportunidades para aplicar estrategias didácticas innovadoras en el campo educativo, como captar la atención de los estudiantes y convertirlos en protagonistas de su aprendizaje. Menciona algunas herramientas de la web 2.0 que se pueden usar, como las webquest que enfatizan el aprendizaje colaborativo y propician actividades en equipo.
nucleation and methods to control grain structureChintan Mehta
This document summarizes different methods to control grain structure in materials, including nucleation and grain refinement. It describes homogeneous and heterogeneous nucleation, and explains that heterogeneous nucleation occurs more easily at surfaces and imperfections. Methods to control grain structure discussed are single crystal technique, directional solidification, and epitaxial growth. The single crystal technique allows a single nucleus to grow into a single crystal for applications requiring specific crystal orientations. Directional solidification uses a temperature gradient to grow grains in a particular direction, producing columnar microstructures. Epitaxial growth matches the orientation of a thin film to the substrate crystallographically.
Lightning talk z nekonference jOpenspace 2016.
Framework Angular 2 vyšel v dlouho očekávané finální verzi, co přináší proti předchozí verzi, jaká je motivace jeho vzniku a kdy o něm má smysl přemýšlet
Materiály: http://www.angular.cz/jopenspace-2016
Este documento describe las circunstancias de tiempo, lugar y modo que acompañan a los verbos. Explica que estas circunstancias añaden información sobre cómo, cuándo, dónde y por qué ocurre la acción del verbo. Además, clasifica las circunstancias en categorías como tiempo, lugar, modo, causa, cantidad, finalidad, negación y afirmación.
Living and Working on the Web is a document about digital literacy. It discusses how digital literacy involves locating, organizing, understanding, evaluating, and analyzing information using digital technology. It also discusses managing online activities such as collaboration, networking, content creation, and curation. The document provides tips on building a professional digital profile by managing digital experiences for effective learning, showcasing knowledge, and promoting digital citizenship. It discusses the importance of blogging, social media, and maintaining an online presence for employment prospects. The document covers various aspects of digital literacy including information management, creating materials, effective communication, and digital identity and behavior.
This document summarizes a chapter on software verification and validation from a software engineering textbook. It discusses the objectives of verification and validation, including the distinction between verification (checking that the product is built right) and validation (checking that the right product is built). It also describes techniques like software inspections, testing, and static analysis that can be used for verification and validation. The overall goals of verification and validation are to establish confidence that the software is fit for its intended purpose.
This document discusses Fourier series and Fourier integrals. It defines the Fourier series expansion of a function f(x) in an interval (-l, l) as a sum of sines and cosines. It then defines the Fourier integral of a function f(x) that is piecewise continuous in (-∞, ∞). Expressions for the Fourier integrals of even and odd functions are provided. Two examples are worked out to show the Fourier cosine and sine integrals of the functions e^-kx and e^-bx, respectively. References used are listed at the end.
La ciberextorsión, una industria en crecimiento
El informe revela que:
La extorsión a través de ataques DDoS se está estableciendo sólidamente. El modus operandi del grupo DD4BC podría dar lugar a que más atacantes pudieran hacerse pasar por ellos sin necesidad de una gran infraestructura y conocimientos técnicos amplios.
Las brechas de seguridad están suponiendo una vía de extorsión en función de la sensibilidad de la información filtrada.
Actualmente, para monetizar los ataques se está optando por poner a la venta la base de datos o bien extorsionar directamente a los usuarios.
Una tendencia cada vez mayor es la extorsión sexual, también conocida como sextorsion. Sin embargo, lo que más preocupa a las Fuerzas y Cuerpos de Seguridad es la transmisión en vivo de maltrato infantil debido a la dificultad para detectarlo e investigarlo ya que los delincuentes no suelen almacenar una copia del material.
Desde 2015, la amenaza de ransomware se ha visto incrementada en un 165%. Sin embargo, se espera un crecimiento motivado por el aumento del uso del cloud, POS y el Internet de las Cosas.
The Ladder of Inference describes the cognitive process where individuals move from concrete experiences and observations to broad generalizations and conclusions without testing the validity of each step. This can lead to erroneous or self-fulfilling beliefs. An example is provided of a parent picking up their child from daycare where the caregivers seem stressed. Based on past negative experiences, the parent infers their child is being disruptive and will get kicked out, without verifying the actual situation or considering other factors. The document outlines how to use the Ladder of Inference model to improve communication by making assumptions and reasoning explicit, seeking others' perspectives, and being open to questioning one's conclusions.
El documento explica qué es un complemento directo. Se define como un complemento que acompaña a ciertos verbos y sin el cual el verbo no puede formar una oración con sentido o cambia su significado. Un complemento directo puede ser un sintagma nominal con o sin preposición. Se reconoce porque es sustituible por los pronombres personales átonos y en una oración pasiva pasa a ser el sujeto paciente.
Business Plan (UniShelf) Presentation Part 2Divyae Sherry
Electronic Ink (E Ink) Shelf.
The shelf uses an electronic E Ink Display to display the prices and other necessary information it uses IOT (Internet Of Things)
This presentation was prepared for a competition sponsored by Practr.in and Christ University,Bangalore.This presentation secured third position in the competition.The competition revolved around coming up with a business proposal which uses E Ink Technology.
Made and Presented By:
Divyae Mohan Sherry
Ms. Sachi Nanda
Go To Market Strategy for Market Launching a new POS deviceSundar Raghavan
The intention of deck is to showcase the studies/findings conducted to launch a new smart POS terminal in the market – the distribution methods and pricing models. The deck assumes the smart POS terminal is already built and ready to launch.
HUGME Group Case with Kepware TechnologiesCarole Mahoney
Introduction the group case study of Kepware Technologies as they "...go completely inbound." by developing buyer personae and sales, marketing, and service alignment.
Electro Computer Warehouse is a wholesaler and remarketer of used computer equipment with warehouses in Canada, the US, Dubai, Pakistan, and Tanzania. It sells bulk quantities of products like PCs, laptops, tablets, and accessories to business customers.
The document discusses Electro's sales force structure, which currently uses a generalist approach with each salesperson selling all product lines. It also analyzes other potential structures like product specialization, customer specialization, and functional specialization. The document recommends Electro implement a functional specialization focused on customer retention.
Electro also uses strategic account managers to coordinate large accounts in Tanzania and Egypt. It conducts telemarketing from its office in Karachi through
Integrated marketing communication structure, size & opportunitiesRahul Gupta
The document provides an overview of integrated marketing communication and the advertising industry in India. It discusses the structure of the global and Indian advertising world, including major players, trends, and functions within advertising agencies. The size of the Indian advertising market is estimated at Rs. 30,000 crore annually. Major trends include the rise of digital media and mobile advertising. Compensation for agencies includes commissions, markups, fees, and pay-for-results plans. The document also lists major Indian advertisers and awards in the industry.
Electronic Ink (E Ink) Shelf.
The shelf uses an electronic E Ink Display to display the prices and other necessary information it uses IOT (Internet Of Things)
This presentation was prepared for a competition sponsored by Practr.in and Christ University,Bangalore.This presentation secured third position in the competition.The competition revolved around coming up with a business proposal which uses E Ink Technology.
Made and Presented By:
Divyae Mohan Sherry
Ms. Sachi Nanda
The document provides an overview of growth prospects, job descriptions, required qualifications, and compensation for a business development associate role in the media and advertising industry in India. Key points include double-digit projected growth rates across various media sectors through 2014, responsibilities like establishing client relationships and meeting sales targets, preferred education of an MBA degree along with communication and computer skills, and a compensation package of 4 lakh rupees salary located in Delhi.
Putting Digital Marketing at the Centre of your International Business Strat...Enterprise Ireland
This document discusses the importance of putting digital marketing at the center of an international business strategy. It outlines 7 strategic digital building blocks that should be considered before building a website: 1) defining business goals for digital, 2) understanding the sales and customer buying process, 3) defining the target market, 4) sharpening the value proposition, 5) doing digital research, 6) having a plan to promote the business online, and 7) ensuring business processes are aligned. It then provides examples of successful client strategies that followed these fundamentals.
This document discusses the challenges that businesses face in effectively marketing to customers and retaining them in today's digital landscape. It notes that identifying what customers want and better delivering it will be crucial to success, as competitors constantly try to win customers over. The document then outlines Software AG's experience in helping organizations transform digitally to better engage customers through solutions that leverage trends in social, mobile, cloud and big data. It highlights Gartner and Forrester rankings that recognize Software AG as a leader in several product categories.
This document provides an overview of how to evaluate the market opportunity for a new product or service idea. It outlines key questions to consider, such as defining the product or service, identifying the target customer, estimating potential demand, determining pricing, assessing customer interest, and evaluating competitors. Conducting research and using the right techniques for each step, like surveys, focus groups, and competitive analysis, is important to develop a solid understanding of viability and inform business planning decisions. The document emphasizes the importance of listening to potential customers to help focus product development and identify opportunities to differentiate from competitors.
The Millennials are Coming! Are You Ready?Scott Gunther
At the 2015 CX Design & Implementation Conference in Sydney in November 2015, IAG shared how they are changing how they interact with customers & partners, through innovative products, services & solutions.
Ajinomatrix has developed software over 20 years to digitize the measurement of taste and smell for the food industry. It aims to commercialize the software using multiple business models: a freemium model for the software, an online sensory recipe database marketplace, and collaborating with research centers on a standard sensory file format. The startup has received initial funding from EU programs and is negotiating a €300,000 round to qualify for a €2.5 million regional industry collaboration project. It sees potential to reach over €100 million in revenue within 5 years by addressing the €1.7 trillion global food market.
Lajem College is a private college in Nairobi, Kenya that offers computing and IT courses. It aims to serve both the premium and middle class markets. The business plan outlines the company description, objectives, courses offered, target market analysis, and marketing strategy. The objectives are to achieve 30% annual growth, provide job placements for 75% of students, and open 3 new teaching centers per year. A variety of computing, programming, and software courses are offered at beginner, intermediate, and advanced levels. The target market includes students, professionals, and government officials. The marketing plan details segmentation, targeting, positioning, and a 1-year action plan to establish 3 new coaching centers across Kenya.
This is the presentation I gave in the recent LTE Asia event (http://asia.lteconference.com) in Singapore. The Philippines has tremendous potential for broadband!
Breaking Language Barriers: Machine Translation for eCommercekantanmt
73% of online shoppers prefer buying in their native language – for businesses selling online this means translating thousands of product descriptions into that locale’s target language.
Translating dynamic product description content needs a highly automated workflow that can be easily scaled to meet demand. Machine translation is the solution – data driven MT can mimic product description styles quickly and effectively to produce translations that are fit for their purpose.
Aimed at eCommerce localization professionals, this presentation will give invaluable tips on how to develop an MT workflow that can be used to reach new markets, and attract and keep loyal customers.
Tata Croma eCommerce GTM (Go-to-market)Janmejay Dave
The document discusses strategies for Croma, an Indian consumer electronics retail chain, to expand its online presence and compete more effectively with online retailers. It analyzes Croma's strengths and weaknesses, as well as opportunities in the growing Indian e-commerce market. The document proposes several initiatives for Croma, including enhancing the customer experience in stores, focusing on B2B sales, improving its mobile and CRM capabilities, expanding its retail footprint, and partnering with Green Dust, an online used goods retailer.
Jim Brigden_Digital consumer - key trends 2013AdWatch Isobar
The document discusses key trends in the UK digital marketing landscape including the growth of digital advertising spend, the dominance of search advertising, and trends in consumer digital behavior. It notes that the UK is a sophisticated digital market where consumers are increasingly connected, empowered, savvy, busy, and have high expectations. Specific search marketing trends discussed include tailoring ads to individual consumers, the challenges of attribution across devices, and the importance of technology to efficiently manage large search campaigns and optimize performance.
If you are thinking about expanding in SE Asia, Cambodia can offer great opportunities.
Why Cambodia?
1). Cambodian-Thai trade goals at $15B for 2020
2). Cambodia-Japan trade up 13% in 2019
3). Trade between Cambodia and the US rose by nearly 40% in 2019
4). Cambodia’s economy is projected to have grown by approximately 6.5 per cent in 2020, pushing GDP to some $29.362 billion
Working closely with you to support your expansion strategies
Entering a new market is a complicated process, requiring a lot of information, especially a clear understanding of the market and the competitive landscape. We offer hands-on market entry services to help our clients gain and sustain a competitive position in the Cambodia market.
MRTS Consulting has a dedicated team with extensive experience in Cambodia market. The team is well-placed to understand the requirements of the investors and able to facilitate market entry or to assist in the expansion of business interests in Cambodia.
We have in-depth knowledge of the marketplace and strong network of contacts within the public and private sector.
Contact us: vuthy@mrtsconsulting.com
Website: www.mrtsconsulting.com
Sony Ericsson's marketing plan for the future focuses on the growing mobile phone market in Nepal. Key points include:
- Target the young adult demographic that wants latest technology and sees phones as a status symbol.
- Differentiate products based on price, features like camera or music, and placement in stores.
- Emphasize direct marketing, customer service, and relationship building. Partner with local celebrities to promote products.
- Consider insurance programs and loyalty tiers to enhance the after-sales experience. Rebrand under the Sony name to leverage its reputation.
This document proposes an online marketplace for mobile SIM cards and recharge services that would cater to busy urban internet users. It would initially target a single zone but has plans to expand offerings and regions. The proposal outlines marketing strategies using online and social media to reach the target demographic and argues the business will succeed due to India's growing e-commerce and mobile sectors, with high rates of internet use among young professionals needing mobile connectivity.
4. • To Provide best and easy way of learning
To attain and retain the position of being a ‘Market
Leader’.
To bring new technological breakthroughs in the field
of education and learning.
Focus on the Long term growth and Stability.
Aims to provide the best quality, effective delivery and
personal service to the customers.
Achieve the maximum monetary goals at minimum
cost.
5. • The company's office is located in Delhi at 204-model town
1, New Delhi. The land is of 3200 sq. feet in which:
• 1. 400 sq. feet will be given to each of the owner in total
2000 sq. feet.
• 2. 800 sq. feet will be used for the assembling of the
product and storage as well.
• 3. 400 sq. feet will be used for other day-to-day working
purposes.
• The office will be taken on rent and the rent will be divided
equally for each member.
• Centrally located in India which will help in capturing
diverse market.
6. • The dictionary pen, making learning simple,
easy and portable!! All in one pen....
• The company is engaged in assembling the
parts of dictionary pen, which will be
imported, from china.
• The selling of the product will be done by
Zero level of channel of distribution using
direct distribution channels to make it reach
to the end user.
7. This dictionary pen will provide customers many services and features:
• Mp3 playback
• Textbook listening
• USB connections
• charging
• Auxiliary port
• Screen on it for spell check.
• MIC that can catch the voice
• Six levels volume adjustment.
• Low battery alerts.
• Large built-in flash memory-
By this dictionary pen the customers get free access for any site for reading e-
books or listening audio books online anywhere in the country. For finding any
meaning of the word the person has to just roll the point of the pen on the
word and it recognizes the word in less than 3 seconds and tells you the
meaning of it. It already contains mainly all the audio textbooks and its new
updates will be available in market every month for new audio books and
words. This would be free for our registered customers.
8.
9. Market Segmentation
• As per the information provided by RTI, the growth rate of basic middle
basic schools is increasing by 5.38%, high basic schools is 1.66%, under
graduate students is 1.61% and university students is 0.45% which in
total of all the educational sectors is growing by 4.98%.
5.38%
1.66% 1.61%
0.45%
0.00%
1.00%
2.00%
3.00%
4.00%
5.00%
6.00%
middle basic schools high basic schools undergraduate students university studens
Series1
10. Market Needs:
• Productive Learning
• · Innovative + enjoyable technology
• · Full development education
• · Interactive in social world
• · Enhancement for children
• · New and improved equipment for physically
challenged people
• · Mental and intellectual well being via
interactive model
17. Market analysis summary
• According to the 2011 estimates, literacy rate was recorded to be
around 74%, which will lead to a great market opportunity for the
product.
• Demand for IT sector products is growing tremendously from past 5
years at the rate of 10.3 % which is also witnessed worldwide, this
shows the need for these products in the market.
• Constant growth in educational sector with 1.2% according to CAGR
• Dictionary pen will also help the handicapped people to seek
knowledge
• Dictionary pen initially can cover a great market share, as no similar
product exists in the market.
18. Promotional Strategy:
Savvy Tech has also developed some promotional
strategies in order to attract customers. The strategies
are-
• Personal selling and door-to-door service
• Samples will be given in universities for 2-3
days
• Brochures and pamphlets will be distributed
in universities and other crowded places
20. • Information and the working of the product will be
shown on CNBC news channel in the show named tech
guru.
• Other promotional strategy, which will be used, is buzz
marketing, which will lead to viral marketing, which
will be free of cost. The product awareness will also
depend on word of mouth.
• 7. The information about the product will be provided
in magazines like chip magazine and T3, which are
gadget magazines. It will reach the people who are
technology and gadget freaks.
21. • The product will be priced using skimming pricing strategy as
the product is new to the market and has no direct
competition.
• The pricing of the product is based on technology and the
parts used in the pen to cover its expenses and to gain
companies profit.
• The pricing is also based on the primary research that how
much people are willing to pay for the product so the pricing
of the product is also done from the customer’s point of view.
• Discounts will be provided for the bulk order so that the
customers keep purchasing the product and be satisfied with
the company. Savvy tech. keeps customers as their first
preference
22. Sales Strategy
• Savvy tech. will deliver its products on order
basis.
• After sales service will be provided for the
customers for the technology up gradation or
any additional information to be fed in the
pen will be done by the technician.
25. Strength Weakness
• Many features in one device.
• Easy to operate.
• Positive product Quality image
• 24hrs service assistance.
• High quality product assurance.
• High price.
• Made in China.
• Low brand equity.
• Low brand image.
• Lower cost alternatives availability.
Opportunity Threats
• Increase in Literacy rate of more than
10%.
• Tremendous growth in IT sector and
related goods.
• Existence of huge market potential.
• To develop strong customer oriented
marketing net-work
• To develop Technology and product
development domestically.
• Increase in Import duties.
• Cheap copies of the product may be
produced.
• Domestic demand may not rise to the
extent of capacity expansion.
26. • MVL Industries
• CNBC news channel m
• Magazines like T3 and Chip which are
worldwide famous.
28. Learning
Word narrations
Language translations
Scanning
Audio & visual facility
Storing the data
Advanced & easy learning.
Portable
After sale services,
Updating information,
Home delivery, Home
assistance & Customer
feedback.
All age groups persuading
education.
Handicapped people
Universities & Colleges.
Amoi
Electronics &
MVL Industries
& LIC
Advertisement costs,
Transportation costs,
Assistance cost &
Advertisement costs.
Engineers
Technician
Personnel
Transportation
Manager
Direct Channel &
Social
networking sites.
Sales of the product
Up gradation revenue
Service revenue
Accessories
Extended warranty
29. Financial Assumptions
• The firm entered with the Chinese company is on the basis 5 year
contract on the renewal system.
• · There will no selling on credit basis for initial 3 years so as to cover
up the cost and to pay the investor highest amount of returns and
will be selling solely on cash basis which will also remove the
blockage of funds. These funds will be further used to increase the
capacity of importing the product and for advertisement
• · The projections for: tax rate i.e. 30 % according to the government
of India and depreciation for furniture at the rate of 10 % , vehicle
@ 10% and computer at the rate of 60 % will be changed with the
change in the rate in the market
•
30. Start up table
Total start up expenses :Rs 179,390
Total start up assets Rs 320,610
Investment : Rs 5,00,000
31. Year Principal Amount Return (26%)
1 3,45,00,000 90,00,000
2 3,58,50,000 93,21,000
3 3,20,00,000 83,20,000
Total
266421000
32. Gross Profit
• As we have used price skimming strategy which means that
we will keep the price high when introduced and gradually
decreases
0%
10%
20%
30%
40%
50%
60%
Year 1 Year 2 Year 3
60%
46%
55%
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36. Exit strategy
• The above financial data shows the caliber of
Savvy tech as a venture and the possibility of high
irresistibility to not to invest in such a profitable
business, If in any circumstances investor wants
to leave the company in the third financial year,
he will be provided with a sum of amount which
comprises of his initial investment which is of Rs
3,45,00,000 as his principal payment; which may
be abundantly available in the third year and the
total of return on investment i.e. of Rs
2,66,41,000.
37. • In future more features would be innovated in
the product like : video attachment, projector
lens and many more.
• As the demand of dictionary is increasing day by
day along with increasing competition we will be
bringing new innovations and updates for the
product regularly to keep it in the market.
• As the product will reach towards its success we
will be bringing new designs and shapes with
features to keep the product at the top level only.
Editor's Notes
Dictionary pen
Competitive Edge:
First Mover Advantage
Customer Relationship
Technological Breakthrough
All in One Innovation
, in the first two years the sales of the product will be high as it will be at the introduction and growth stage of the product lifecycle. At the growth stage it will have the highest sales, which will be around Rs.35000000 in the year 2014 according to the assumptions. In the first year of sales i.e. 2013 the approximate sales would be Rs.32000000. the sales will face a slight decline in the year 2015 as competitors may enter the market or technology may become outdated. Sales for the year 2015 will be Rs.31500000
Projection 2013-14
Profits after tax with the estimation of Rs 13,24,680
Projection 2014-15
Profit after Tax is Rs 25,04,810 , showing growth of 47 % from the previous year.
Projection 2015-16
Profit after tax for the third year would be Rs 29,34,879 which is showing 17 % growth of profit from the second year.
In the inaugural year the sale amounted to Rs. 3,20,00,000 through this sale the company will not get any such issues in paying off the expenses during the year and even purchasing the fixed assets. The net cash flow in the year 2013-14 amounted to Rs. 16,16,280. This was the net flow after meeting all the expenses and also spending on the fixed assets i.e. Rs. 10,56,000.
In the 2nd year higher unit sales helped the company for generating cash. As comparing from the previous year the cash flow amounting 16,16,280 increased to 53,85,350. The major reason for increase in cash flow is the sales and no investment on the fixed assets as it was spend earlier.
Now moving on to the 3rd year the cash flow increased by Rs. 20,09,345. In the previous year the sale was 3500 units and in the 3rd year also it’s the same but due to decrease in the cost of the product and reduce in the expenditures the net cash flow reached to Rs. 73,94,695.