Outsourcing payroll and HR administration is growing in popularity in Russia. A survey of 293 companies found the top three reasons for outsourcing were to optimize HR functions, reduce dependence on key employees, and reduce workload without increasing headcount. However, internal resistance and fears about losing confidential information deter some companies. The outsourcing market for financial processes like payroll, HR, and accounting has grown 10-15% annually in recent years, with payroll outsourcing reaching 22% of the market in 2010. Overall, financial process outsourcing accounted for 17% of the market that year and is growing.