2. The Daffodil Story
• Large source for the ICT and telecommunication sector
• Powerful, self-reinforcing business model
• World class talent
• Deep pipeline of understanding new products and monetization
opportunities
• Extraordinary growth and profitability track record
• Disciplined investments for the long term health
of the business
3.
4. How We Think To Manage Problems
• 3 development centers in India and 3 overseas Marketing offices
• Team of 190+ IT professionals in Java, .NET, iOS, Android, PHP, LAMP
and QA
• Extensive Product Development and Implementation experience
• Follows Agile Development Methodology (SCRUM)
• Stringent QA standards
• Iso 9001:2008 Certified
• Secure Outsourcing with NDA & IPR document
5. Key Accomplishments
Junior Developers and Developers
0-2
years
Team Leads and Technical Leads
2-5
years
Project Managers
>5 years
• 12 year mature company
• 150+ Customers across 25 countries
7. Based on Services
1. Product Implementation and Development
product implementation, customization and development services
around a number of well known products in their respective
categories
Enterprise Content Management
Web Content Management and E-Commerce Solutions
8. Based on Services
2. Product Engineering and Application Development
Apart from providing implementation and development services
around the above mentioned products we also provide Product
engineering and custom application development services around a
number of technologies and platforms.
Technologies
Mobile Apps Development
9. Our approach
Philosophy: No constraints
Our Approach To Problems
• Focus on the end-user and his
problem and the revenues will
follow
• Make money by being polite
Initially ignore: • If pricing is the issue: Fast is
• Solution better than slow; if Quality is
the issue: Fast is better then
• Storage slow
• Bandwidth • There’s always more
• Monetization information and for that more
solutions, out there
• You don’t need to be at your
desk to need an answer, we
live in a 24h society and we are
mobile
10. Tailor Made
SMBs Simple Bidding
Basic E-Commerce Implementation: € 2.000,-
Basic Mobile App Development: : € 4.500,-
Hourly Rates: € 22,-
Straightforward Software Development
Projectmanagement
Design
Development
Gain Trust Planning
Reporting
Checklisting
Support and Training
Targeting
References
Working Samples at existing customers
Free Development for 2 weeks on experiencing
Daffodill
11. Strategic Distribution Opportunities
What we are today…
Strategic Objectives What we are today…
Partner Selection
• Increase end user small and • End user reach / size
medium business market share of distribution
• Build brand recognition • End user segment
• Establish relationship and • Brand association
create new channels for • Strategic implications
distributing future products an
services such as … Google Apps
12. Opportunities
We focus on When evaluating potential
What we are today… What we are today…
acquisition that… opportunities, we…
• Are consistent with our mission • ….
• Bring superior • ….
engineering talent
• Accelerate Daffodil’s product plans
• Jumpstart innovation
• Accelerate entry into new
international markets
13. 2012 Priorities
2012 Priorities Investments Key Objectives
Software Development Sales & Marketing to
Quality & improve Daffodil in Increased Traffic
End User Sales European market and Increased Customers
develop new sites
Sales and Marketing to
Quality of Developments improve offshore software
as Perceived by End development relevance Increased Customers
Users and mobile Apps
Growth of implementations
Growing our Partnerships Sales & Marketing and Wider Software Development
Partnership
Distribution
More Traffic to Daffodil
14. Putting it All Together…
• Strong Growth in Revenues and Operating Income
• Local Opportunities are Compelling