22. Used To
- Find Content
Upload and Share Insights
Market Content Better

23. -Launched in 2006
-Originally for employees

24. POPULARITY
- ENTERTAINMENT, MARKETING,
RESEARCH
- MOST POPULAR DOCUMENT AND
PRESENTATION-SHARING WEBSITE
- LINKEDIN PURCHASED IN 2012

25. CONTENT MARKETING
- “BEST AND MOST EFFECTIVE IN 2015”
(FORBES)
- TURN CONTENT INTO PRESENTATION

27. -MOBILE
- VIRAL HOMEPAGE CONTENT
Important Factors:

28. Rankings
-Global Alexa ranking of 122
- 60 million visitors/month
- Top ten e-learning 2010

29. Increases Traffic to
Your:
-Website
-Landing pages
-Blog

30. SEO
- Great channel for SEO
- Google ranked above other
platforms

31. INCLUDING
- Blog Channels
- News Stories
- (Occasionally Youtube)

32. Ways That Slideshare is Useful
-More frequently found in google
searches
-increase traffic to Website

33. Increase Reputation as Source
Information
More Links= Higher Search Results

34. Use/Link Slides on Other Channels
-Reddit
Digg
Delicious
Stumbleupon

35. Sources
http://www.slideshare.net/convertingcopy/ho
w-to-use-slideshare-8695225
http://www.slideshare.net/RishmaKassam/a-
slideshare-about-slideshare?related=1
http://www.forbes.com/sites/sujanpatel/2015/
02/18/9-actionable-content-marketing-tips-
from-top-industry-experts/

37. 10 WAYS CONTENT WILL CHANGE IN 2015 -
FORBES. (N.D.). RETRIEVED FROM
HTTP://WWW.FORBES.COM/SITES/JOHNRA
MPTON/2014/12/22/10-WAYS-CONTENT-
WILL-CHANGE-IN-2015/
HTTP://DIVVYHQ.COM/WP-
CONTENT/UPLOADS/2012/12/WILLY-
WONKA-CONTENT-STRATEGY-MEME-
604X270.JPG.
HTTP://WWW.SMARTINSIGHTS.COM/WP-
CONTENT/UPLOADS/2014/09/DIGITAL-
 Http://www.smartinsights.com/wp-
content/uploads/2014/09/Digital-marketing-trends-2015-
survey.png.

38.  10 Ways Content Will Change in 2015 - Forbes. (n.d.). Retrieved
from http://www.forbes.com/sites/johnrampton/2014/12/22/10-
ways-content-will-change-in-2015/
 Http://divvyhq.com/wp-content/uploads/2012/12/Willy-Wonka-
Content-Strategy-Meme-604x270.jpg.
 Http://www.smartinsights.com/wp-
content/uploads/2014/09/Digital-marketing-trends-2015-
survey.png.