台湾创意思考工具.ppt

奥美广告公司林友琴创意思考工具箱 Creative Thinking Tool Box ~ 打破思维障碍的方法 ~

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

人的脑力一旦发展 , 就不会退回原来的格局 ~ 荷马 ~

脑部如何分工处理资讯 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

脑部如何分工处理资讯 ( 续 ) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

脑部如何分工处理资讯 ( 续 ) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],下面的对照表将帮助你进一步了解左右脑的功能：

[object Object],[object Object],[object Object]

[object Object],[object Object]

预备 , 射击 ..... 对准 !

最易产生创意的时间 ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

负面假设 = 自我毁灭留意内在的杀手语言 ,[object Object]

克服心理障碍的一个方法 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

当你缺乏灵感时 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

当你缺乏灵感时 ( 续 ) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

当你缺乏灵感时 ( 续 ) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

常用的创意思考工具动脑会议联想法随意的输入 Random Input 反面人 Reversal

动脑的原则 ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],联想法

[object Object],[object Object],随意的输入 Random Input

[object Object],[object Object],[object Object],反面思考

台湾创意思考工具.ppt

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