Increasing the Value of the Retail Store Channel;
• In an increasingly complex omni-channel retail environment, the retail store still plays an important role through offering an in-person brand experience.
• Offering added-value retail services is one strategy that can emphasize the value of visiting a store.
• These added-value services must be strategically tailored to specific customer needs in order to cause a significant impact on customer behaviour.
• There are various factors that contribute to the branding strategy (new brand or co-branded) of added-value services, such as service type, project timeline, and overall objectives.
Understanding how to leverage the customers path to purchase as part of the ThinkBlink process. It can take merely seconds for a consumer to initiate a purchase decision, no matter how large or small they may be. Whether buying a house, a car, or a stick of gum at the grocery store, engaging the customer quickly and effectively can make the difference of whether or not they will buy a product.
Increasing the Value of the Retail Store Channel;
• In an increasingly complex omni-channel retail environment, the retail store still plays an important role through offering an in-person brand experience.
• Offering added-value retail services is one strategy that can emphasize the value of visiting a store.
• These added-value services must be strategically tailored to specific customer needs in order to cause a significant impact on customer behaviour.
• There are various factors that contribute to the branding strategy (new brand or co-branded) of added-value services, such as service type, project timeline, and overall objectives.
Understanding how to leverage the customers path to purchase as part of the ThinkBlink process. It can take merely seconds for a consumer to initiate a purchase decision, no matter how large or small they may be. Whether buying a house, a car, or a stick of gum at the grocery store, engaging the customer quickly and effectively can make the difference of whether or not they will buy a product.
I was curious about how the iPhone 3G S's compass feature work. After looking at Apple's patents and hardware discussion, I found the answer. The solution is actually quite simple. For a copy, email me.
Presentation overview of the development of brand identity and company marketing materials for the Virginia Council for Economic Education (VCEE). We were given an aggressive 24-hour time frame to complete the assignment. We delivered on time. This was part of the CreateAthon on Campus event held at Virginia Commonwealth University.
A deep dive into the optimal target segment for an innovative small kitchen appliance. This is a portion of a 3-month long product development project presented in Fall 2008 at the VCU Brandcenter. The complete document (Product Development Flex Multicooker) walks through an integrated product launch campaign that spanned all facets of marketing, distribution, pricing, packaging and consumer strategy.
How social media is redefining the approach to research.
For more white papers and webinars, go to http://www.sldesignlounge.com
Or visit us at http://www.sld.com
I was curious about how the iPhone 3G S's compass feature work. After looking at Apple's patents and hardware discussion, I found the answer. The solution is actually quite simple. For a copy, email me.
Presentation overview of the development of brand identity and company marketing materials for the Virginia Council for Economic Education (VCEE). We were given an aggressive 24-hour time frame to complete the assignment. We delivered on time. This was part of the CreateAthon on Campus event held at Virginia Commonwealth University.
A deep dive into the optimal target segment for an innovative small kitchen appliance. This is a portion of a 3-month long product development project presented in Fall 2008 at the VCU Brandcenter. The complete document (Product Development Flex Multicooker) walks through an integrated product launch campaign that spanned all facets of marketing, distribution, pricing, packaging and consumer strategy.
How social media is redefining the approach to research.
For more white papers and webinars, go to http://www.sldesignlounge.com
Or visit us at http://www.sld.com
2. Arendusprojekti eesmärk oli praktikapäevikute
asendamine praktikablogidega, et saada õpilaste
tööst kiirem ja operatiivsem ülevaade ning vajadusel
juhendada ja toetada praktikante. Samuti soovisime
paremat kontakti ettevõttepraktika juhendajatega.
3. meeskonna moodustamine
õpilaste teavitamine
praktikablogi kirjutamiseks juhendi koostamine ja
olemasoleva praktikajuhendi muutmine
õpilaste juhendamine
analüüs
4. direktor, õppeosakonna juhataja, haridustehnoloog
kaks koordinaatorit (majutuse, toitlustuse ja
turismivaldkonnast)
koka eriala 4. ja maaturismi teeninduse 3. kursuse
õpilased, nende grupijuhendajad ja maaturismi
teeninduse õppegrupi juhendajad Olustvere lossis
nende mõisapraktika ajal
5. Probleemiks olid õpilased, kes ka eelnevatel
aastatel praktika ajal päeviku usinad täitjad polnud.
Ehk siis tõdesime, et need, kes ei täida
õppeülesandeid, ei ole neile antud ülesannete
täitmisel ka siis tublimad, kui ülesannete vormi ja
täitmise aega oluliselt muuta.
6. Probleeme lahendasime praktika käigus,
koordinaatorid ja grupijuhendajad võtsid õpilastega
blogis ühendust ning andsid neile märku
tegematajätmistest.
Pärast praktika lõpetamist lahendasime ka
tekkinud arhiveerimise probleemi.
7. projektis osalemine õpetas tegema
meeskonnatööd ja näitas,et muutuste läbiviimiseks
on vajalik koostöö, hea ettevalmistus ja
infovahetus;
arendas osaliste digipädevusi;
andis julgust edaspidigi muutusteks ja uuendusteks
8. Kavandame tavapärase praktikapäeviku
asendamist praktikablogiga kõigis õppegruppides.
Käesoleva õppeaasta kevadel rakendame
praktikablogi majutuse, toitlustuse ja
turismivaldkonna kõigis gruppides.
9. Viime läbi vähemalt pilootprojekti ka
põllumajanduse, toiduainete töötlemise, disaini ja
käsitöö ning äriteenuste valdkondades.
Täiendame praktika juhendeid seoses
praktikablogide kasutusele võtmisega.