2. POSTER
Definition
• A poster is a temporary promotion
of an idea, product, or event put
up in a public space for mass
consumption.
• A poster is a large notice or picture
that you stick on a wall or board
often in order to advertise
something.
3. CHARACTERISTIC OF
POSTER
1. Using a simple statement
2. There are some pictures that can describe the
content of the message of the poster
3. It made a simple depend on the theme
5. LANGUAGE FEATURE
OF POSTER
• Short text elements
• Phrases and active voice
• Serif font for text and San-serif font
for titlle and heading (optional)
6. FUNCTION OF POSTER
• To alert and engage the viewer
• To challenge and call an audience into
action
• To promote an event
7. BANNER
Definition
Banner is a large piece of silk or other
cloth, with a device or motto, extended on a
crosspiece and suspended in some
conspicuous place.
It is a flag or other piece of cloth
bearing a symbol, logo, slogan or other
message.
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8. CHARACTERISTIC OF BANNER
1. There is picture as a symbol or logo of community
2. It’s usually made in a flag or cloth
3. There is a statement as the slogan that shows the event
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14. 14
GENERIC
STRUCTURE
BROCHURE
Brochure is single or multi pages folded paper used to sell a
company’s product or services. The function of brochure is to provide
detailed information about the product
15. POSTER, BANNER, PAMPHLET, AND BROCHURE
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SIMILARITIES
• Contain information
to public
• Have a good graphic
design
• Eye catching
DIFFERENCES
• Different purpose and
usage
• Different form
