Positioning The Palace
- 1. Star Status Location Avg. Tariff per night (in USD) Service Level
Grand 5 3 165 9
Airport Plaza 4 1 90 1.5
Alexandar IV 4 3 95 2
Atlantic 4 3 122 4
Castle 4 2 100 3
Italia 4 1 105 5
Palace 4 4 145 5
Shangri-La 4 3 135 6
Sheraton 4 3 117 6.5
Regency 4 1 150 8.5
Average 122.4 5.05
New Entants Star Status Location Avg. Tariff per night (in USD) Service Level
Mandarin 5 4 190 9.5
Heritage 5 3 175 9
Mariott 4 3 165 9
Continental 4 4 150 8.5
New Grand 5 3 180 9.5
Palace 4 4 145 5
Avg Tariff per Night Vs. Service Level
Row 3
9 Row 12
8
7 Row 11
Low Price Row 10
6 High Service
Row 8 Row 9
5
Low Price Row 6 High Price
4 Low Service Low Service
Row 7
3
Row 5
2 Row 4
1
80 90 100 110 120 130 140 150 160 170
- 2. Star Status Location Avg. Tariff per night (in USD) Service Level
Grand 5 3 165 9
Airport Plaza 4 1 90 1.5
Alexandar IV 4 3 95 2
Atlantic 4 3 122 4
Castle 4 2 100 3
Italia 4 1 105 5
Palace 4 4 145 5
Shangri-La 4 3 135 6
Sheraton 4 3 117 6.5
Regency 4 1 150 8.5
Mandarin 5 4 190 9.5
Heritage 5 3 175 9
Mariott 4 3 165 9
Continental 4 4 150 8.5
New Grand 5 3 180 9.5
Avg Tariff per Night Vs. Service Level
10 Row 66
Row 52 Row 63
9 Row 61
8
7 Low Price Row 60 High Price
High Service Row 59 High Service
6
Row 57 Row 58
5 Low Price High Price
Low Service Row 55 Low Service
4
Row 56
3
Row 54
2 Row 53
1
80 90 100 110 120 130 140 150 160 170 180
- 3. Physical Luxury Avg. Tariff per night (in USD) Service Level
9 165 9
2 90 1.5
3.5 95 2
3 122 4
3.75 100 3
4 105 5
6 145 5
7.5 135 6
7 117 6.5
10 150 8.5
5.58 Location Physical Luxury
3 9
Physical Luxury 1 2
10 3 3.5
9 3 3
8 2 3.75
9 1 4
9.5 4 6
6 3 7.5
3 7
1 10
evel Location Vs. Physical Luxury
Row 3 Row 24
Row 12 10
Farthest Nearest Location
Row 15
9 Location High Luxury
High Luxury
8 Row 22
Row 23
7
9 Row 21
6
High Price
Low Service 5
Row 20
4 Row 19
Row 17
Farthest Row 18 Nearest Location
3
Location Low Luxury
Row 16Low Luxury
2
150 160 170 1 1.25 1.5 1.75 2 2.25 2.5 2.75 3 3.25 3.5 3.75 4
- 4. Physical Luxury Location Physical Luxury
9 3 9
2 1 2
3.5 3 3.5
3 3 3
3.75 2 3.75
4 1 4
6 4 6
7.5 3 7.5
7 3 7
10 1 10
10 4 10
9 3 9
8 3 8
9 4 9
9.5 3 9.5
ce Level Location Vs. Physical Luxury
Row 61 Ro
Row 66 Row 62 10 Row 66
Row 52 Row 63 Row 52 Ro
1 9
Row 64
8 Row 59
High Price Row 60 Nearest Location
High Service 7 Farthest Location
High Luxury High Luxury
Ro
6
High Price
Low Service 5
Row 57
4 Row 56
Row 54
Row 55
3
Farthest Nearest Location
Location Low Luxury
Row 53
Low Luxury
2
160 170 180 190 1 1.25 1.5 1.75 2 2.25 2.5 2.75 3 3.25 3.5 3.75
- 6. y
Row 62
Row 65
Nearest Location
High Luxury
Row 58
Nearest Location
Low Luxury
3.25 3.5 3.75 4
