Graphic design is the creation of visual compositions to solve problems and communicate ideas through typography, imagery, color, and form.
The elements and principles of graphic design include line, color, shape, space, texture, typography, scale, dominance and emphasis, and balance. Together, they work to create visually appealing work that conveys a message.
Color, Form, Line, Shape, Size, Space, and Texture are the elements of graphic design.
Balance, Contrast, Emphasis, Movement, Proportion, Rhythm, Negative Space are the principles of graphic design.
Whether you are an aspiring designer or seeking design services for your business, understanding the 8 types of graphic design will help you find the right skills for the job.
The 8 fundamental types of graphic design are:
—
Visual identity graphic design
Marketing & advertising graphic design
User interface graphic design
Publication graphic design
Packaging graphic design
Motion graphic design
Environmental graphic design
Art and illustration for graphic design
1. Visual identity graphic design
A brand is a relationship between a business or organization and its audience. A brand identity is how the organization communicates its personality, tone and essence, as well as memories, emotions and experiences. Visual identity graphic design is exactly that: the visual elements of brand identity that act as the face of a brand to communicate those intangible qualities through images, shapes and color.
types of design example: visual identity design
By smidesign
types of graphic design example: classic visual identity brand design
By Agi Amri
types of design example: modern visual identity design
By lepro
types of graphic design example: modern visual identity design
By ludibes
Designers that specialize in visual identity graphic design collaborate with brand stakeholders to create assets like logos, typography, color palettes and image libraries that represent a brand’s personality. In addition to the standard business cards and corporate stationary, designers often develop a set of visual brand guidelines (style guides) that describe best practices and provide examples of visual branding applied across various media. These guidelines help to ensure brand consistency throughout future applications.
types of graphic design example: a modern logo and brand design
By nnorth
Visual identity design is one of the most common types of design. Visual identity graphic designers must possess a general knowledge of all types of graphic design in order to create design elements that are suitable across all visual media. They also need excellent communication, conceptual and creative skills, and a passion for researching industries, organizations, trends and competitors.
2. Marketing & advertising graphic design
When most people think of graphic design, they think of designs created for marketing and advertising.
Technical concepts for graphic design production 1Ahmed Ismail
Technical concepts for graphic design production includes:
1- History Of Graphic Design.
2- Graphics Types.
3- Bitmaps.
4- Color Gamut.
5- Files Formats.
6- Resolutions.
7- Color Depth.
8- Document Structure.
9- Digital Printing.
10 - pdf.
11- Color Management System CMS.
Excellence Technology is one of the top reputed ISO certified software development and industrial training company in Mohali. Excellence Technology is a professional company providing web education and advanced 6 months and weeks industrial training in Mohali and is also a leading software development company.
Graphic design is the creation of visual compositions to solve problems and communicate ideas through typography, imagery, color, and form.
The elements and principles of graphic design include line, color, shape, space, texture, typography, scale, dominance and emphasis, and balance. Together, they work to create visually appealing work that conveys a message.
Color, Form, Line, Shape, Size, Space, and Texture are the elements of graphic design.
Balance, Contrast, Emphasis, Movement, Proportion, Rhythm, Negative Space are the principles of graphic design.
Whether you are an aspiring designer or seeking design services for your business, understanding the 8 types of graphic design will help you find the right skills for the job.
The 8 fundamental types of graphic design are:
—
Visual identity graphic design
Marketing & advertising graphic design
User interface graphic design
Publication graphic design
Packaging graphic design
Motion graphic design
Environmental graphic design
Art and illustration for graphic design
1. Visual identity graphic design
A brand is a relationship between a business or organization and its audience. A brand identity is how the organization communicates its personality, tone and essence, as well as memories, emotions and experiences. Visual identity graphic design is exactly that: the visual elements of brand identity that act as the face of a brand to communicate those intangible qualities through images, shapes and color.
types of design example: visual identity design
By smidesign
types of graphic design example: classic visual identity brand design
By Agi Amri
types of design example: modern visual identity design
By lepro
types of graphic design example: modern visual identity design
By ludibes
Designers that specialize in visual identity graphic design collaborate with brand stakeholders to create assets like logos, typography, color palettes and image libraries that represent a brand’s personality. In addition to the standard business cards and corporate stationary, designers often develop a set of visual brand guidelines (style guides) that describe best practices and provide examples of visual branding applied across various media. These guidelines help to ensure brand consistency throughout future applications.
types of graphic design example: a modern logo and brand design
By nnorth
Visual identity design is one of the most common types of design. Visual identity graphic designers must possess a general knowledge of all types of graphic design in order to create design elements that are suitable across all visual media. They also need excellent communication, conceptual and creative skills, and a passion for researching industries, organizations, trends and competitors.
2. Marketing & advertising graphic design
When most people think of graphic design, they think of designs created for marketing and advertising.
Technical concepts for graphic design production 1Ahmed Ismail
Technical concepts for graphic design production includes:
1- History Of Graphic Design.
2- Graphics Types.
3- Bitmaps.
4- Color Gamut.
5- Files Formats.
6- Resolutions.
7- Color Depth.
8- Document Structure.
9- Digital Printing.
10 - pdf.
11- Color Management System CMS.
Excellence Technology is one of the top reputed ISO certified software development and industrial training company in Mohali. Excellence Technology is a professional company providing web education and advanced 6 months and weeks industrial training in Mohali and is also a leading software development company.
Design is the process of intentionally creating something with a specific purpose or goal in mind. It involves conceptualizing, planning, and arranging elements in a way that is both aesthetically pleasing and functional. Design can encompass various disciplines, including graphic design, industrial design, fashion design, interior design, and more.
In essence, design is about problem-solving and communication. It seeks to address a need or solve a problem while also conveying a message or eliciting a response from the audience. Designers often consider factors such as usability, visual appeal, ergonomics, sustainability, and cultural context when creating their designs.
Ultimately, design is a multifaceted field that plays a crucial role in shaping the products, environments, and experiences we encounter in our daily lives. It bridges the gap between creativity and functionality, with the aim of enhancing human experience and improving the world around us.
Design plays a significant role in our lives in various ways:
Functionality: Design ensures that products, services, and environments are functional and user-friendly. From the layout of a website to the ergonomics of a chair, good design enhances usability and efficiency, making tasks easier and more enjoyable.
Aesthetics: Design adds beauty and visual appeal to our surroundings. Whether it's the architecture of buildings, the packaging of products, or the layout of a magazine, aesthetic design enhances our sensory experiences and enriches our environment.
Communication: Design is a powerful tool for communication. It helps convey messages, ideas, and emotions effectively through visual elements such as typography, color, and imagery. Graphic design, for example, is used in advertising, branding, and signage to communicate information and evoke specific responses from the audience.
Innovation: Design drives innovation by pushing boundaries and finding creative solutions to problems. Design thinking encourages experimentation and iteration, leading to breakthroughs in technology, sustainability, and social impact. Innovations in product design, for instance, have revolutionized industries and improved quality of life.
Identity and Culture: Design shapes our cultural identity and reflects societal values and norms. From the design of national flags to cultural artifacts and symbols, design plays a crucial role in expressing cultural heritage and fostering a sense of belonging.
Sustainability: Design can promote sustainability by minimizing environmental impact and maximizing resource efficiency. Sustainable design principles prioritize eco-friendly materials, energy-efficient processes, and waste reduction strategies, contributing to a more sustainable future.
Emotional Impact: Design has the power to evoke emotions and create meaningful experiences. Whether it's the design of a museum exhibit, a piece of furniture, or a user interface, well-executed design can elicit joy, nostalgia
Excellence Technology is one of the top reputed ISO certified software development and industrial training company in Mohali. Excellence Technology is a professional company providing web education and advanced 6 months and weeks industrial training in Mohali and is also a leading software development company.
Graphic designers work with drawn, painted, photographed, or computer-generated images, but they also design the letterforms that make up various typefaces found in movie credits and TV ads; in books, magazines, and menus; and even on computer screens.
Designers create, choose, and organize these elements—typography, images, and the so-called “white space” around them—to communicate a message.
Graphic design is a part of your daily life. From humble things like gum wrappers to huge things like billboards, to the T-shirt you’re wearing, graphic design informs, persuades, organizes, stimulates, locates, identifies, attracts attention and provides pleasure.
Graphic design is a creative process that combines art and technology to communicate ideas. The designer works with a variety of communication tools in order to convey a message from a client to a specific audience. The main tools are image and typography.
Suppose you want to announce or sell something, inform or persuade someone, explain a complicated system or demonstrate a process. In other words, you have a message you want to communicate. How do you “send” it? You could tell people one by one or broadcast by radio or loudspeaker. That’s verbal communication.
But if you use any visual medium at all—if you make a poster; type a letter; create
a business logo, a magazine ad, or an album cover; even make a computer printout—
you are using a form of visual communication called graphic design.
Designers develop images to represent the ideas their clients want to communicate. Images can be incredibly powerful and compelling tools of communication, conveying not only information but also moods and emotions. People respond to images instinctively based on their personalities, associations, and previous experience.
For example, you know that a chili pepper is hot, and this knowledge in combination with the image creates a visual pun.
In the case of image-based design, the images must carry the entire message; there are few if any words to help. These images may be photographic, painted, drawn, or graphically rendered in many different ways. Image-based design is employed when
the designer determines that, in a particular case, a picture is indeed worth a thousand words.
Virtu Design Institute - VDIS10019 Lecture - Environmental Graphic DesignVirtu Institute
The focus of this lecture is to identify Environmental Graphic Design with a focus on understanding the definitions and design aspects of ‘User Centric Design’. We will also analyse how navigation, interaction and interpretation impact the user experience in Wayfinding Design.
In this lecture we will look at how traditional graphic design media has been challenged into the 3D form. We will also look at some interesting case studies of how traditional graphic design has extended into the 3D with environmental typography, experiential design and wayfinding design.
Virtu Design Institute - VDIS10019 lecture - Environmental Graphic DesignVirtu Institute
The focus of this lecture is to identify Environmental Graphic Design with a focus on understanding the definitions and design aspects of ‘User Centric Design’. We will also analyse how navigation, interaction and interpretation impact the user experience in Wayfinding Design.
In this lecture we will look at how traditional graphic design media has been challenged into the 3D form. We will also look at some interesting case studies of how traditional graphic design has extended into the 3D with environmental typography, experiential design and wayfinding design.
A lot of designers consider being organized sufficient, but on larger projects it really helps to have a cinch of project management fundamentals. A designer that can actually project manage the design part of a project has an edge over another designer who needs to be told what to do and when to do it and sits there waiting for input
_Unlocking the Power of Graphic Design_ Tips for Creating Effective Designs_.pdfdeepak gholap
"Unlocking the Power of Graphic Design: Tips for Creating Effective Designs Unlocking the Power of Graphic Design: Tips for Creating Effective Designs"
Graphic Design and tip earn money
Graphic Design
"Unlocking the Power of Graphic Design: Tips for Creating Effective Designs"
Graphic design encompasses various fields like print design, web design, UI/UX design, motion graphics, and multimedia design.
Graphic designers create visual concepts to communicate ideas that inspire, inform, and captivate consumers.
We are providing the services and training of digital marketing/Graphic Design/Social Media Marketing/Web Design/SEO/Email Marketing/Content Writing/based in Kuwait and all over the world for further information visit our website
Design plays an essential role in creating and building brands - fuelling recognition, amplifying differentiation, and making big ideas and meaning accessible and recognisable.
On an average day consumers are exposed to six thousand advertisements and, each year, to more than twenty-five thousand new products.
Brands can help consumers to cut through the noise, and design can help differentiate them but as social media has matured, brands are still playing catch up.
In 2019, Social Media Visual Identity is important. This presentation covers the branding basics all companies need to have for success on social media, as well as the social media specifics to think about creating & updated brand guidelines for.
Excellence Technology is one of the top reputed ISO certified software development and industrial training company in Mohali. Excellence Technology is a professional company providing web education and advanced 6 months and weeks industrial training in Mohali and is also a leading software development company.
Excellence Technology is one of the top reputed ISO certified software development and industrial training company in Mohali. Excellence Technology is a professional company providing web education and advanced 6 months and weeks industrial training in Mohali and is also a leading software development company. They also provide Graphic Designing Course in Chandigarh.
Design is the process of intentionally creating something with a specific purpose or goal in mind. It involves conceptualizing, planning, and arranging elements in a way that is both aesthetically pleasing and functional. Design can encompass various disciplines, including graphic design, industrial design, fashion design, interior design, and more.
In essence, design is about problem-solving and communication. It seeks to address a need or solve a problem while also conveying a message or eliciting a response from the audience. Designers often consider factors such as usability, visual appeal, ergonomics, sustainability, and cultural context when creating their designs.
Ultimately, design is a multifaceted field that plays a crucial role in shaping the products, environments, and experiences we encounter in our daily lives. It bridges the gap between creativity and functionality, with the aim of enhancing human experience and improving the world around us.
Design plays a significant role in our lives in various ways:
Functionality: Design ensures that products, services, and environments are functional and user-friendly. From the layout of a website to the ergonomics of a chair, good design enhances usability and efficiency, making tasks easier and more enjoyable.
Aesthetics: Design adds beauty and visual appeal to our surroundings. Whether it's the architecture of buildings, the packaging of products, or the layout of a magazine, aesthetic design enhances our sensory experiences and enriches our environment.
Communication: Design is a powerful tool for communication. It helps convey messages, ideas, and emotions effectively through visual elements such as typography, color, and imagery. Graphic design, for example, is used in advertising, branding, and signage to communicate information and evoke specific responses from the audience.
Innovation: Design drives innovation by pushing boundaries and finding creative solutions to problems. Design thinking encourages experimentation and iteration, leading to breakthroughs in technology, sustainability, and social impact. Innovations in product design, for instance, have revolutionized industries and improved quality of life.
Identity and Culture: Design shapes our cultural identity and reflects societal values and norms. From the design of national flags to cultural artifacts and symbols, design plays a crucial role in expressing cultural heritage and fostering a sense of belonging.
Sustainability: Design can promote sustainability by minimizing environmental impact and maximizing resource efficiency. Sustainable design principles prioritize eco-friendly materials, energy-efficient processes, and waste reduction strategies, contributing to a more sustainable future.
Emotional Impact: Design has the power to evoke emotions and create meaningful experiences. Whether it's the design of a museum exhibit, a piece of furniture, or a user interface, well-executed design can elicit joy, nostalgia
Excellence Technology is one of the top reputed ISO certified software development and industrial training company in Mohali. Excellence Technology is a professional company providing web education and advanced 6 months and weeks industrial training in Mohali and is also a leading software development company.
Graphic designers work with drawn, painted, photographed, or computer-generated images, but they also design the letterforms that make up various typefaces found in movie credits and TV ads; in books, magazines, and menus; and even on computer screens.
Designers create, choose, and organize these elements—typography, images, and the so-called “white space” around them—to communicate a message.
Graphic design is a part of your daily life. From humble things like gum wrappers to huge things like billboards, to the T-shirt you’re wearing, graphic design informs, persuades, organizes, stimulates, locates, identifies, attracts attention and provides pleasure.
Graphic design is a creative process that combines art and technology to communicate ideas. The designer works with a variety of communication tools in order to convey a message from a client to a specific audience. The main tools are image and typography.
Suppose you want to announce or sell something, inform or persuade someone, explain a complicated system or demonstrate a process. In other words, you have a message you want to communicate. How do you “send” it? You could tell people one by one or broadcast by radio or loudspeaker. That’s verbal communication.
But if you use any visual medium at all—if you make a poster; type a letter; create
a business logo, a magazine ad, or an album cover; even make a computer printout—
you are using a form of visual communication called graphic design.
Designers develop images to represent the ideas their clients want to communicate. Images can be incredibly powerful and compelling tools of communication, conveying not only information but also moods and emotions. People respond to images instinctively based on their personalities, associations, and previous experience.
For example, you know that a chili pepper is hot, and this knowledge in combination with the image creates a visual pun.
In the case of image-based design, the images must carry the entire message; there are few if any words to help. These images may be photographic, painted, drawn, or graphically rendered in many different ways. Image-based design is employed when
the designer determines that, in a particular case, a picture is indeed worth a thousand words.
Virtu Design Institute - VDIS10019 Lecture - Environmental Graphic DesignVirtu Institute
The focus of this lecture is to identify Environmental Graphic Design with a focus on understanding the definitions and design aspects of ‘User Centric Design’. We will also analyse how navigation, interaction and interpretation impact the user experience in Wayfinding Design.
In this lecture we will look at how traditional graphic design media has been challenged into the 3D form. We will also look at some interesting case studies of how traditional graphic design has extended into the 3D with environmental typography, experiential design and wayfinding design.
Virtu Design Institute - VDIS10019 lecture - Environmental Graphic DesignVirtu Institute
The focus of this lecture is to identify Environmental Graphic Design with a focus on understanding the definitions and design aspects of ‘User Centric Design’. We will also analyse how navigation, interaction and interpretation impact the user experience in Wayfinding Design.
In this lecture we will look at how traditional graphic design media has been challenged into the 3D form. We will also look at some interesting case studies of how traditional graphic design has extended into the 3D with environmental typography, experiential design and wayfinding design.
A lot of designers consider being organized sufficient, but on larger projects it really helps to have a cinch of project management fundamentals. A designer that can actually project manage the design part of a project has an edge over another designer who needs to be told what to do and when to do it and sits there waiting for input
_Unlocking the Power of Graphic Design_ Tips for Creating Effective Designs_.pdfdeepak gholap
"Unlocking the Power of Graphic Design: Tips for Creating Effective Designs Unlocking the Power of Graphic Design: Tips for Creating Effective Designs"
Graphic Design and tip earn money
Graphic Design
"Unlocking the Power of Graphic Design: Tips for Creating Effective Designs"
Graphic design encompasses various fields like print design, web design, UI/UX design, motion graphics, and multimedia design.
Graphic designers create visual concepts to communicate ideas that inspire, inform, and captivate consumers.
We are providing the services and training of digital marketing/Graphic Design/Social Media Marketing/Web Design/SEO/Email Marketing/Content Writing/based in Kuwait and all over the world for further information visit our website
Design plays an essential role in creating and building brands - fuelling recognition, amplifying differentiation, and making big ideas and meaning accessible and recognisable.
On an average day consumers are exposed to six thousand advertisements and, each year, to more than twenty-five thousand new products.
Brands can help consumers to cut through the noise, and design can help differentiate them but as social media has matured, brands are still playing catch up.
In 2019, Social Media Visual Identity is important. This presentation covers the branding basics all companies need to have for success on social media, as well as the social media specifics to think about creating & updated brand guidelines for.
Excellence Technology is one of the top reputed ISO certified software development and industrial training company in Mohali. Excellence Technology is a professional company providing web education and advanced 6 months and weeks industrial training in Mohali and is also a leading software development company.
Excellence Technology is one of the top reputed ISO certified software development and industrial training company in Mohali. Excellence Technology is a professional company providing web education and advanced 6 months and weeks industrial training in Mohali and is also a leading software development company. They also provide Graphic Designing Course in Chandigarh.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Visual Style and Aesthetics: Basics of Visual Design
Visual Design for Enterprise Applications
Range of Visual Styles.
Mobile Interfaces:
Challenges and Opportunities of Mobile Design
Approach to Mobile Design
Patterns
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
2. Table of
06
14
Recognizable and distinc-
tive graphic design, stylized
name, unique symbol, or oth-
er device for identifying an
organization.
A temporary promotion of
an idea, product, or event
put up in a public space
for mass consumption.
Logofolio
Poster
Design
3. 18 38
22 28
E-Poster/Social media de-
sign is visual content used
in digital marketing.
Is the changing of imag-
es. These images can be
digital photographs, illus-
trations, prints, or photo-
graphs on film).
Stationery is a mass noun
referring to commercial-
ly manufactured writing
materials, including cut
paper, envelopes, writing
implements, continuous
form paper, and other of-
fice supplies.
Page layout is the arrange-
ment of visual elements
on a page.
E-Poster
& Flyers
Stationery
Multipage
Photo
Publication
Editing
4. Logofolio...
Logo...
A logofolio is a collection of logos
created and (re)designed.
They are designed for vari-
ous products and target audi-
ence,and all of them are the re-
sult of thoughtful consumer and
market research,deep creative
search, incorporating idea into
the logo and sophisticated work
over visual details. Recognizable and distinctive
graphic design, stylized name,
unique symbol, or other device
for identifying an organization. It
is affixed, included, or printed on
all advertising, buildings, commu-
nications, literature, products,
stationery, and vehicles. Not to
be confused with a brand, which
identifies a product or family of
products. Also called logotype.
A logo identifies a business in
its simplest form via the use of
a mark or icon.
A logo influences
the whole image
and recognizability
of the brand
12. Poster
A
poster is a temporary pro-
motion of an idea, product,
or event put up in a pub-
lic space for mass consumption.
Typically, posters include both
textual and graphic elements, al-
though a poster may be either
wholly graphical or wholly text.
Posters are designed to be both
eye-catching and informative.
Posters may be used for many
purposes. They are a frequent
tool of advertisers (particularly
of events, musicians, and films),
propagandists, protestors, and
other groups trying to communi-
cate a message.
Posters are also used for repro-
ductions of artwork, particularly
famous works, and are generally
low-cost compared to the origi-
nal artwork. The modern poster,
as we know it, however, dates
back to the 1840s and 1850s
when the printing industry per-
fected colour lithography and
made mass production possible
Since the beginning, it has been im-
portant for posters to catch the eye of
those they are meant to educate... It is
also important that the poster is view-
able from a distance so that it will draw
people to it
Many posters, particularly early
posters, were used for advertising
products. Posters continue to be
used for this purpose, with post-
ers advertising films, music (both
concerts and recorded albums),
comic books, and travel destina-
tions being particularly notable
examples
16. e-Poster
C
onsumers respond best
to a first impression that
includes a visually appeal-
ing attention-grabbing graphic
image. E-Poster/Social media de-
sign is visual content used in dig-
ital marketing. Whether it’s your
Facebook profile, Twitter back-
ground, Google+ header or graph-
ics for timeline posts and blogs,
social media design is an impor-
tant element to incorporate.
A
flyer (or flier) is a form of
paper advertisement in-
tended for wide distribu-
tion and typically posted or dis-
tributed in a public place, handed
out to individuals or sent through
the mail. In the 2010s, flyers range
from inexpensively photocopied
leaflets to expensive, glossy, full-
color circulars.
These days, consumers are bom-
barded by Tweets, Facebook
Posts, texts and messages on
their computers and mobile de-
vices. When users only spend
seconds viewing these messag-
es, social media graphics that ac-
company them are vital in building
brand awareness and recognition
and attracting the user’s atten-
tion.
20. Stationery
S
tationery is a mass noun
referring to commercial-
ly manufactured writing
materials, including cut paper,
envelopes, writing implements,
continuous form paper, and oth-
er office supplies. Some of the
stationery that I have designed
are; Business cards, Letterheads,
Invoices, Receipts and Envelopes
S
tationery design, then, refers to applying custom graphic art to these
items as part of a branding strategy, to make them part of a brand’s im-
age commonly including logo design, name, and slogan plus graphic ele-
ments to make them pop.
Business, just like everything now-
adays, happens a lot in the digital
world. So it’s easy to forget about a
quintessential piece of brand image
and marketing: stationery design.
Brandedstationeryisan“oldschool”
marketing resource that is every bit
as efficient today as it was in the
XVIII century and one you should
not dismiss or overlook.
26. Multipage
The high-level page layout involves
deciding on the overall arrange-
ment of text and images, and pos-
sibly on the size or shape of the
medium. It requires intelligence,
sentience, and creativity, and is
informed by culture, psychology,
and what the document authors
and editors wish to communicate
and emphasize. Low-level pagi-
nation and typesetting are more
mechanical processes.
Given certain parameters such as bound-
aries of text areas, the typeface, and font
size, justification preference can be done in
a straightforward way.
I
n graphic design, page lay-
out is the arrangement of
visual elements on a page.
It generally involves organi-
zational principles of com-
position to achieve specific
communication objectives
Publication
36. Photo
Photo editing is done for many
reasons. Many photos of models
are edited to remove blemishes or
make the model “better”. This is
usually called retouching, airbrush-
ing or Photoshopping, even if Pho-
toshop or airbrushes are not used.
Other reasons to edit a photo in-
clude fixing errors (red eye, con-
trast, brightness, etc.), practical
jokes, and to trick people. Photo
editing is also used to make com-
pletely new images. Photo editing
is sometimes called photo manip-
ulation, a term which sounds neg-
ative.
Given certain parameters such as
boundaries of text areas, the typeface,
and font size, justification preference
can be done in a straightforward way.
P
hoto editing is the
changing of images.
These images can be
digital photographs, illustra-
tions, prints, or photographs
on film). Traditional editing,
such as airbrushing, is done
by hand. Now photo editing
is done by programs such as
Photoshop, Gimp and Micro-
soft Paint.
Editing
37.
38.
39.
40.
41.
42. Thank
you
Disclaimer;
All contents in this portfolio are protected by the Kenyan Copyright law. No part of this
portfolio may be printed or used without the Designer’s consent. Any use, sharing, or
duplication of any part of the contents without authorization of the owner is punishable
by law under the relevant regulations governing copyright infringement and intellectual
property