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SULABHA DUBHASHI
 P O R T F O L I O
 BRANDING | ILLUSTRATION | DESIGNING
Brief Given: 30 different individuals will be
    chosen by HUL for a special workshop.
       These students will be the leaders
                 of their college.
 Solution: I chose to show a tree with different
finger prints. The tree represents the institution
   which is made up of different finger prints.
  Each colour and finger print represents each
                 leader(student).
                          .




                                                                                           SULABHA DUBHASHI
                                                     P O R T F O L I O
                                                     BRANDING | ILLUSTRATION | DESIGNING
Brief Given: A logo for the laundry team who
    always show passion for innovation and
       discover innovative product in their
                    laboratory.
 Solution: I chose to show a glowing bulb in the
shape of a flask. Chemistry is all about reactions.
         So the colourful blast of colour.




                                                                                            SULABHA DUBHASHI
                                                      P O R T F O L I O
                                                      BRANDING | ILLUSTRATION | DESIGNING
Brief Given: A branding option for the
                R & D section of HUL.
 Solution: I chose to show a simple infinity sign.
As the logo had to be mounted on wall. The white
  infinity sign was used as a neon pipe to show
                   constant glow.




                                                                                           SULABHA DUBHASHI
                                                     P O R T F O L I O
                                                     BRANDING | ILLUSTRATION | DESIGNING
Brief Given: Discovering me is a thomas profiling
test for different college students. Discovering Me
 is HUL's first time initiative for B-school students
     to move one step closer to understanding
   themselves better. It makes you aware of your
                       personality.
  Solution: I chose to show a single fingerprint in
      different colours. Each colour represents
            different traits of a personality.
                             .




                                                                                              SULABHA DUBHASHI
                                                        P O R T F O L I O
                                                        BRANDING | ILLUSTRATION | DESIGNING
Brief Given: THINK was a name suggested for
                   a college quiz by HUL.
    Solution: I chose to show a pencil with infinity sign.
        A pen/ pencil has lot of power. It represents
     education. Education helps you do infinite things.
Education helps you put down your thoughts in a better way.




                                                                                                    SULABHA DUBHASHI
                                                              P O R T F O L I O
                                                              BRANDING | ILLUSTRATION | DESIGNING
Brief Given: The name was suggested for HUL
                         quiz.
 Solution: I chose to show a dice which showed
6. You are a game starter if you get 6 on the dice.
                Dice also represents
     probability. Quiz is all about probabilities.
                           .




                                                                                            SULABHA DUBHASHI
                                                      P O R T F O L I O
                                                      BRANDING | ILLUSTRATION | DESIGNING
This was the website created for a high end
             resort in Assam called Wild Mahseer.
      The water mark of the fish(wild mahseer) is
uniform on all the pages. These are the two main
            layouts carried forward in the website.




                                                      SULABHA DUBHASHI
         P O R T F O L I O
         BRANDING | ILLUSTRATION | DESIGNING
This was the website created for an energy
                   saving company-senss.
  The idea was to keep the look as simple
                               as possible.




                                              SULABHA DUBHASHI
   P O R T F O L I O
   BRANDING | ILLUSTRATION | DESIGNING
PREMIER 30 LEAGUETREE COLLATERALS




                              INVITATION


                                                     CERTIFICATE DESIGN




                                            ENVELOPE DESIGN




                                                                                     SULABHA DUBHASHI
                          POSTCARD DESIGN




                                               P O R T F O L I O
                                               BRANDING | ILLUSTRATION | DESIGNING
DISCOVERING ME COLLATERALS


                                                     g
                                               win
                                          Kno    lf
                                         yo ursenning
                                               i
                                                                DISCOVERING
                                               e   begall           ME
                                         is th      of
                                                            .
                                         w isdom

                              BOOKMARK




                                                                                                                    SULABHA DUBHASHI
TEASERS

                                                                              P O R T F O L I O
                                                                              BRANDING | ILLUSTRATION | DESIGNING
DISCOVERING ME COLLATERALS




              COLOUR EXPLANATION FOR THE LOGO IN THE FORM OF EMAILERS




                                                                                                              SULABHA DUBHASHI
                                                                        P O R T F O L I O
                                                                        BRANDING | ILLUSTRATION | DESIGNING
DISCOVERING ME COLLATERALS




               COLOUR EXPLANATION FOR THE LOGO IN THE FORM OF EMAILERS




                                                                                                               SULABHA DUBHASHI
                                                                         P O R T F O L I O
                                                                         BRANDING | ILLUSTRATION | DESIGNING
DISCOVERING ME COLLATERALS




              COLOUR EXPLANATION FOR THE LOGO IN THE FORM OF EMAILERS




                                                                                                              SULABHA DUBHASHI
                                                                        P O R T F O L I O
                                                                        BRANDING | ILLUSTRATION | DESIGNING
IDEA: A dog’s paw does not consist of destiny lines like we humans have. The idea was to show that their
destiny is in our hands. We humans can help them. With every donation their lives can be changed.


                                                                BROCHURE DESIGN FOR IDA
                                                                         option 1




                          FRONT COVER




                        INNER PAGE                                                                 INNER PAGE




                                                                                                                                                      SULABHA DUBHASHI
                                                                                                                P O R T F O L I O
                                                                                                                BRANDING | ILLUSTRATION | DESIGNING
IDEA: The brief said donating money in IDA is like investment. They help animals with your donation, ultimately you are helped. They take care of the stray dogs which
will eventually help you. The idea used here is a piggy bank which is used by everybody since childhood to save some money after buying yourself a chocolate.
But the piggy bank is manipulated and given dog features. Its like you save for a dog to save his life.



                                                                               BROCHURE DESIGN
                                                                                      option 2




                                 FRONT COVER




         INNER PAGE
                                                                                                          INNER PAGE




                                                                                                                                                                               SULABHA DUBHASHI
                                                                                                                                         P O R T F O L I O
                                                                                                                                         BRANDING | ILLUSTRATION | DESIGNING
IDEA: The brochure was to showcase different fibres made by Birla cellulose. The fibres represent nature. They make delicate, sensuous and fresh fabrics. The idea used
was to compare each fibre to an element of nature. Women’s woven is compared with dew drops. They are fresh, they are delicate and as they sparkle they look sensuous.


                                                                       BROCHURE DESIGN FOR BIRLA




                                                                                                                                                                           SULABHA DUBHASHI
                                                                                                                                     P O R T F O L I O
                                                                                                                                     BRANDING | ILLUSTRATION | DESIGNING
ILLUSTRATION ON BEGGAR

All the three situations shown in the illustrations is personally experienced
by me. I have been in a situation where 10-15 kids and other beggars
have snatched milkshake from me.
We often come across beggars who appear from nowhere in trains and
start cleaning the floor for money.
Once I came across this little boy who had tied ‘ghungru’ to a stick and
tied it around his neck and was dancing on the road which amused me.
We often see beggars always collect these boxes of corrogated material
They sell it and make money. Its somehow connected to a beggar’s life.
So I’ve placed all the three creatives on corrogated sheets.




                                                                                                                      SULABHA DUBHASHI
                                                                                P O R T F O L I O
                                                                                BRANDING | ILLUSTRATION | DESIGNING
This is a mascot created for BIRLA CHEMICALS. They needed a mascot for their safety regulations.
This mascot - Hoshiyar Singh is the safety man. He is strong yet he follows all the safety rules.
He wears his helmet. gloves and safety glasses inspite of being powerful. He is the inspiration for
people. Don't be over confident, safety is better than accident.




                                                                                          This is the logo than was used in the entire safety campaign for Birla.




                                                                                                                                                                    SULABHA DUBHASHI
                                                                                                                    P O R T F O L I O
                                                                                                                    BRANDING | ILLUSTRATION | DESIGNING
This was a college project where in we had to select any fictional movie and redesign it’s existing
movie poster. This entire poster except the copy part has been hand painted.




                                                                                                                              SULABHA DUBHASHI
                                                                                        P O R T F O L I O
                                                                                        BRANDING | ILLUSTRATION | DESIGNING
POSTCARD DESIGNING FOR COUNTRY

We had to select any country of our choice, mainly which has rich art culture.
I chose Egypt. Ancient Egyptian letters - hieroglyphics were in pictorial forms.
I have combined most of their elements in my way by not particularly
sticking to their colours etc.




                                                                                                                         SULABHA DUBHASHI
                                                                                   P O R T F O L I O
                                                                                   BRANDING | ILLUSTRATION | DESIGNING
DESIGNING FACEBOOK PROFILE PICTURE

    We had design a facebook profile picture for our own profile. I love to scribble
    and doodle. The rendering style I have used is something I use when I doodle.
     I have fascination for birds. I cant live without my watch which I’ve been using
since 7th grade. The design mainly consist of things around me, I am used to and
           also my style of doodling. Yellow and pink are also my favourite colours.




                                                                                        SULABHA DUBHASHI
                          P O R T F O L I O
                          BRANDING | ILLUSTRATION | DESIGNING
BADBAD GEETE

                         This is my final year illustration project. BADBAD GEETE means
                 children’s poem. I have used a very simple style to depict each poem.
The age group who sing these songs are 3-5 year old. They cant draw, they just scribble
 They always use any colour that they like or their choice. The sky can be pink for them.
             I have tried and used a bit of a kid’s mentality while doing each illustration.




                                                                                               SULABHA DUBHASHI
                                  P O R T F O L I O
                                  BRANDING | ILLUSTRATION | DESIGNING
SULABHA DUBHASHI
P O R T F O L I O
BRANDING | ILLUSTRATION | DESIGNING
SULABHA DUBHASHI
P O R T F O L I O
BRANDING | ILLUSTRATION | DESIGNING
SULABHA DUBHASHI
P O R T F O L I O
BRANDING | ILLUSTRATION | DESIGNING
SULABHA DUBHASHI
P O R T F O L I O
BRANDING | ILLUSTRATION | DESIGNING
SULABHA DUBHASHI
P O R T F O L I O
BRANDING | ILLUSTRATION | DESIGNING
SULABHA DUBHASHI
P O R T F O L I O
BRANDING | ILLUSTRATION | DESIGNING
Tanishq Glam gold
This is my 3rd year college project. Mini campaign. My client was Tanishq Glam gold. Idea behind the project/campaign was to show the blend between traditional and contemporary designs.
I’ve used differen tribal art forms(traditional) as body art(contemporary). In this way I have shown contemporary use of traditional designs. Just like how Tanshiq glam gold collection is.




                                                                                       MAGAZINE AD




                                                                                                                                                                                               SULABHA DUBHASHI
                                                                                                                                       P O R T F O L I O
                                                                                                                                                         ADVERTISING
CALENDAR DESIGN




                                      SULABHA DUBHASHI
                                      SULABHA DUBHASHI
   HOARDING




                  P O R T F O L I O
                       ADVERTISING
THANK YOU :-)

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Portfolio sulabha dubhashi

  • 1. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 2. Brief Given: 30 different individuals will be chosen by HUL for a special workshop. These students will be the leaders of their college. Solution: I chose to show a tree with different finger prints. The tree represents the institution which is made up of different finger prints. Each colour and finger print represents each leader(student). . SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 3. Brief Given: A logo for the laundry team who always show passion for innovation and discover innovative product in their laboratory. Solution: I chose to show a glowing bulb in the shape of a flask. Chemistry is all about reactions. So the colourful blast of colour. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 4. Brief Given: A branding option for the R & D section of HUL. Solution: I chose to show a simple infinity sign. As the logo had to be mounted on wall. The white infinity sign was used as a neon pipe to show constant glow. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 5. Brief Given: Discovering me is a thomas profiling test for different college students. Discovering Me is HUL's first time initiative for B-school students to move one step closer to understanding themselves better. It makes you aware of your personality. Solution: I chose to show a single fingerprint in different colours. Each colour represents different traits of a personality. . SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 6. Brief Given: THINK was a name suggested for a college quiz by HUL. Solution: I chose to show a pencil with infinity sign. A pen/ pencil has lot of power. It represents education. Education helps you do infinite things. Education helps you put down your thoughts in a better way. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 7. Brief Given: The name was suggested for HUL quiz. Solution: I chose to show a dice which showed 6. You are a game starter if you get 6 on the dice. Dice also represents probability. Quiz is all about probabilities. . SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 8. This was the website created for a high end resort in Assam called Wild Mahseer. The water mark of the fish(wild mahseer) is uniform on all the pages. These are the two main layouts carried forward in the website. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 9. This was the website created for an energy saving company-senss. The idea was to keep the look as simple as possible. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 10. PREMIER 30 LEAGUETREE COLLATERALS INVITATION CERTIFICATE DESIGN ENVELOPE DESIGN SULABHA DUBHASHI POSTCARD DESIGN P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 11. DISCOVERING ME COLLATERALS g win Kno lf yo ursenning i DISCOVERING e begall ME is th of . w isdom BOOKMARK SULABHA DUBHASHI TEASERS P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 12. DISCOVERING ME COLLATERALS COLOUR EXPLANATION FOR THE LOGO IN THE FORM OF EMAILERS SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 13. DISCOVERING ME COLLATERALS COLOUR EXPLANATION FOR THE LOGO IN THE FORM OF EMAILERS SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 14. DISCOVERING ME COLLATERALS COLOUR EXPLANATION FOR THE LOGO IN THE FORM OF EMAILERS SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 15. IDEA: A dog’s paw does not consist of destiny lines like we humans have. The idea was to show that their destiny is in our hands. We humans can help them. With every donation their lives can be changed. BROCHURE DESIGN FOR IDA option 1 FRONT COVER INNER PAGE INNER PAGE SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 16. IDEA: The brief said donating money in IDA is like investment. They help animals with your donation, ultimately you are helped. They take care of the stray dogs which will eventually help you. The idea used here is a piggy bank which is used by everybody since childhood to save some money after buying yourself a chocolate. But the piggy bank is manipulated and given dog features. Its like you save for a dog to save his life. BROCHURE DESIGN option 2 FRONT COVER INNER PAGE INNER PAGE SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 17. IDEA: The brochure was to showcase different fibres made by Birla cellulose. The fibres represent nature. They make delicate, sensuous and fresh fabrics. The idea used was to compare each fibre to an element of nature. Women’s woven is compared with dew drops. They are fresh, they are delicate and as they sparkle they look sensuous. BROCHURE DESIGN FOR BIRLA SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 18. ILLUSTRATION ON BEGGAR All the three situations shown in the illustrations is personally experienced by me. I have been in a situation where 10-15 kids and other beggars have snatched milkshake from me. We often come across beggars who appear from nowhere in trains and start cleaning the floor for money. Once I came across this little boy who had tied ‘ghungru’ to a stick and tied it around his neck and was dancing on the road which amused me. We often see beggars always collect these boxes of corrogated material They sell it and make money. Its somehow connected to a beggar’s life. So I’ve placed all the three creatives on corrogated sheets. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 19. This is a mascot created for BIRLA CHEMICALS. They needed a mascot for their safety regulations. This mascot - Hoshiyar Singh is the safety man. He is strong yet he follows all the safety rules. He wears his helmet. gloves and safety glasses inspite of being powerful. He is the inspiration for people. Don't be over confident, safety is better than accident. This is the logo than was used in the entire safety campaign for Birla. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 20. This was a college project where in we had to select any fictional movie and redesign it’s existing movie poster. This entire poster except the copy part has been hand painted. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 21. POSTCARD DESIGNING FOR COUNTRY We had to select any country of our choice, mainly which has rich art culture. I chose Egypt. Ancient Egyptian letters - hieroglyphics were in pictorial forms. I have combined most of their elements in my way by not particularly sticking to their colours etc. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 22. DESIGNING FACEBOOK PROFILE PICTURE We had design a facebook profile picture for our own profile. I love to scribble and doodle. The rendering style I have used is something I use when I doodle. I have fascination for birds. I cant live without my watch which I’ve been using since 7th grade. The design mainly consist of things around me, I am used to and also my style of doodling. Yellow and pink are also my favourite colours. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 23. BADBAD GEETE This is my final year illustration project. BADBAD GEETE means children’s poem. I have used a very simple style to depict each poem. The age group who sing these songs are 3-5 year old. They cant draw, they just scribble They always use any colour that they like or their choice. The sky can be pink for them. I have tried and used a bit of a kid’s mentality while doing each illustration. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 24. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 25. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 26. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 27. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 28. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 29. SULABHA DUBHASHI P O R T F O L I O BRANDING | ILLUSTRATION | DESIGNING
  • 30. Tanishq Glam gold This is my 3rd year college project. Mini campaign. My client was Tanishq Glam gold. Idea behind the project/campaign was to show the blend between traditional and contemporary designs. I’ve used differen tribal art forms(traditional) as body art(contemporary). In this way I have shown contemporary use of traditional designs. Just like how Tanshiq glam gold collection is. MAGAZINE AD SULABHA DUBHASHI P O R T F O L I O ADVERTISING
  • 31. CALENDAR DESIGN SULABHA DUBHASHI SULABHA DUBHASHI HOARDING P O R T F O L I O ADVERTISING