Clear Channel Spectacolor offers innovative out-of-home advertising opportunities in major destinations like Times Square and Las Vegas. Their inventory includes spectacular billboards, video screens, wallscapes, and experiential marketing events. Spectacolor HD is an immersive digital billboard in Times Square that provides news headlines, weather updates, and allows for interactive content. Spectaculars are larger billboards that accommodate unique shapes and sizes to create landmarks for advertisers. Spectacolor Xperiences are custom events designed for direct consumer engagement through interactive technology and press opportunities in spectacular venues.

1. SPECTACOLOR
Offering innovative out-of-home marketing resources in major pedestrian destinations such as Times Square
and The Las Vegas Strip, Clear Channel Spectacolor’s inventory includes: spectacular billboards, time-based
video screens, wallscapes, sky murals, unique ad panels and experiential marketing events. With locations that
deliver significant national and international reach, Clear Channel Spectacolor’s inventory covers the full range
of available embellishments as well as the latest technologies.
BENEFITS AND HIGHLIGHTS
• The most famous Out-of-Home signs in
the world.
• Dominate the famed landscapes.
• Generate publicity.
• Massive reach and frequency.
• Secondary coverage like no other place on earth – (TV, Internet, Media, etc).
TIMES SQUARE by the numbers THE VEGAS STRIP by the numbers
• 480,000 people pass through the Bowtie of • 43 million pedestrians visit The Strip per year.
Times Square every day. • 37 million people visit Las Vegas per year.
• 390,000 people work within Times Square: • The average visitor spends 4.1 hours walking
200,000 direct employees and 190,000 the Las Vegas Strip.
indirect employees. • There are more than 40,000 people walking
• 100 million people board a subway in Times along the Las Vegas Strip each hour at
clearchannelSPECTACOLOR.com
Square annually. peak times.
• 24/7/365. • 24/7/365.
For additional information please call: 212.221.3100
V.032212

2. SPECTACOLOR HD
Engage consumers in the epicenter of the media world with an immersive digital experience like no other.
BENEFITS/HIGHLIGHTS Distribution
• The only digital billboard in Times Square with • Times Square, New York
streaming news headlines and weather provided (80% of NY Visitors, 50% DMA annually).
by CNN 24/7/365.
• The only digital billboard in Times Square with Marketing Resources
dedicated audio received via mobile phone. • Exterior spectacular advertising
• Unrivaled capabilities including interactive web • New Year’s Eve buys available
content, live broadcast feeds and TXT to screen. • Product launches/live events/display areas
• Spectacolor HD is low to the ground, making it a
perfect backdrop for staged events. Displays & Sizes
• Compatible with industry standard video formats • Spectacolor HD 127: Advertising display area:
such as Adobe Flash and Apple Quicktime. 30’ h x 40’ w (in pixels = 992 w x 744 h)
• Spectacolor HD 128: Advertising display area:
clearchannelSPECTACOLOR.com
31’ h x 55’w (in pixels = 1540 w x 868 h)
For additional information please call: 212.221.3100
V.032212

3. SPECTACULARS
Primarily made up of wallscapes and rooftops, these larger than standard billboard units accommodate a wide
variety of unique sizes and shapes. Spectaculars towers above the streets creating landmarks for advertisers
to dominate high profile locals.
EMBELLISHMENTS Marketing Resources
• Extensions • Exterior spectacular advertising
• Neon lettering • New Year’s Eve buys available
• Chasing lights • Product launches/live events/display areas
• Video screens
• Message zippers Displays & Sizes
• Back-lit vinyl • Varies by location.
• 3-D props • Extensions and embellishments are possible
• Mechanical movements on many sites. These break the boundary of a
panel’s standard 2-D rectangular dimensions
Distribution and improve viewer attention.
• Times Square, New York
(80% of NY Visitors, 50% DMA annually).
clearchannelSPECTACOLOR.com
No two spectacular sites are the same, please contact your Clear Channel Spectacolor
representative at 212.221.3100 or visit our website for additional site specific information.
V.032212

4. SPECTACOLOR XPERIENCE
A Spectacolor Xperience is a collaboration with marketers and brands to create custom events designed to
deliver memorable and impactful impressions to a receptive consumer audience. These events occur at the
crossroads of out-of-home media, web marketing, mobile marketing and consumer engagement.
BENEFITS/HIGHLIGHTS Marketing Resources
A Spectacolor Xperience delivers: Spectacolor Xperience is turn-key brand
• Direct consumer engagement activation through:
• Spectacular venues and media • Creative consultation
• Immediate consumer feedback • Interactive Technology
• Press and publicity • Event design & development
• Site survey
Distribution • Permits
• Times Square and Las Vegas • Location procurement
• Staffing
• Budgeting & planning
clearchannelSPECTACOLOR.com
• Staging
• Spectacular signage
• Security
To plan a Times Square event, please call: 212.221.3100
To plan a Las Vegas event, please call: 702.256.5858
V.032212