This document discusses popunder ads and argues that while some webmasters misuse popunders to deceive users, popunders can also be used legitimately when they are not intrusive and advertise content the user may be interested in. The document expresses that as a user, non-intrusive popunders do not bother the author and they are open to clicking on ones with interesting content. It concludes by applauding companies that use popunders legitimately.

1. Popunder Traffic

3. This gave all popups and popunders a bad reputation. So
bad in fact, that a whole industry cropped up to create
software that blocks both popups and popunders.
Microsoft has even installed a popup blocker right into its
latest version of Internet Explorer.

5. There are of course still webmasters out there who misuse
every tool that comes along. They will not put the same
effort into making money legitimately on the web as they
will to create ways to trick people into clicking something.
These people will always find a way to cheat with any new
or old technology that comes along.

6. However, there are many legitimate companies and
honest webmasters that use the same technology to serve
their customers in a good way.

11. These popunders do not cover the page I am trying to
view. I can close them if I do not want to visit the page
being advertised. They are asking users to click something
related to where the visitor just came from, so they might
actually be interested in the website advertised in the
popunder.

12. As a user, I am not bothered by these and sometimes I
click through to the website being advertised if I have an
interest in it. Why webmasters would want to fool me into
going to a website I have no interest in is beyond me. If I
am not coming there to buy something I am just using
their bandwidth.

13. I applaud the companies that have taken the advertising
by popunder to a legitimate level and will pay attention to
these ads in the future. I have changed my mind about at
least the use of popunders.

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