playful	
  design
chris2an	
  crumlish
	
  consumer	
  experience	
  evangelist,	
  AOL


                 ux	
  lisbon
                 @mediajunkie

                 13	
  may	
  2011




                                                   1
design
play
play	
  ac2ng
masks
make	
  believe
reimagining
games
invita2on
    9
boundaries
rules
goals
compe22on
coopera2on
a	
  comment	
  from	
  
                          Bernie	
  DeKoven:
                          I	
  think	
  there	
  might	
  be	
  a	
  
                          problem	
  with	
  your	
  musical	
  
                          instrument	
  analogy.	
  For	
  most	
  
                          people	
  (unless	
  they're	
  kids)	
  it	
  
                          is	
  really	
  not	
  successful	
  in	
  
                          invi2ng	
  “play.”	
  It's	
  too	
  open,	
  
                          too	
  unstructured,	
  too	
  difficult	
  
                          to	
  make	
  it	
  sound	
  “good.”

h"p://www.majorfun.com/
music
tuning
ensemble
19
frameworks
control
chaos
cura2on




          23
flow
thanks!



@mediajunkie
hLp://mediajunk.ie

Playful design-uxlx-2011