Pixar began in 1979 as the Graphics Group of Lucasfilm and was acquired by Steve Jobs in 1986. They have produced 12 feature films, most notably the Toy Story trilogy, using CGI animation. Their films including Toy Story, A Bug's Life, Monsters Inc., Up, and Brave have been critical and commercial successes, winning numerous awards. Woody is the iconic cowboy doll character from Toy Story who serves as a role model for children. Pixar creates films using digital technology including drawing, animating, adding detail, lighting, and voice acting.