We help businesses connect with freelancers, independent professionals, and agencies for their digital content and services requirements.

1. “Private & Confidential”
Content isn’t
King, it’s the
Kingdom.
Jai Shree Ram
-Lee Odden

2. The Problem
1. Generating content for business is time consuming & hard.
2. Finding the right talent for content generation is hard.
3. Selling content is harder if the client doesn’t value it.
4. No easy way exist to hire a content creator or become one.
5. Available options are not affordable & doesn’t provide work on time.
“Private & Confidential”

3. Online Marketplace For Content Creation .
“Private & Confidential”
Standardized
Services
Easy Payment
Plan
Affordable
Pricing
Time
Delivery
100% Work
Delivery
Guarantee
Solution.

4. Mission Vision
On a mission to help a Million
SMBs in India to hire digital
content experts happily.
To be the Best Online Market
Place for Content talent solutions
in the world.
“Private & Confidential”

5. Market Growth
Digital Content Market is valued
at USD 12219.3 Million in 2018
and expected to reach USD
24371.5 Million by 2025 with
the CAGR of 11.72% over the
forecast period."
Global
Standing
India- 2nd largest home
of Digital Content
Creator & Freelancers.
Workforce
Total no Freelancers in
India are 15 million &
15% contribute to about
40% of total freelance jobs
offered worldwide.
Startup Culture
Freelancers are a cost
effective,easy to find and less
risky domain experts for
startups.
Industry
“Private & Confidential”

6. Reasons for Increase in Freelancing
Trends
Increasing Number of
Corporate
Professionals Turning
Freelancers.
Increase in Number of
Part-time Freelancers.
Large Number of Indian
Women are Becoming
Freelancers.
Indians' Perspective
towards Freelancing is
Changing.
“Private & Confidential”
Post Covid has shown
Increasing
Number of Freelancers in India.

7. VFX Market Growth In India
95 Bn 156 Bn
2019 2022
Animation
Digital Marketing
Reasons For Growth
Robust
Demand
Attractive
Opportunities
Policy
Support
Higher
Investments
700 Mn 970 Mn
2020 2025
Advertising Spending In India
Internet Users
Digital
Marketing
Career Scope
By 2025
$160
Bn
31.9%
Digital
Advertising
Expenditure
Growth Rate
Market Growth
“Private & Confidential”

8. Graphic Designing
AR & VR
23%
GROWTH
RATE
CRORE
₹18,832
Ancillary industries have witnessed
steady growth.
10000
Manpower Required
Availability
3000
VR And AR Market Share
AR & VR Applications
BY 2022
$5.9Bn
AR Market
VR Market
$0.5Bn
“Private & Confidential”
Printing Advertising
Book
Publishing
Film
FMCG
Consumer
Durables
Video Games Live Events
Healthcare
Video
Entertainment
Real Estate Education
13%
27%
13%
10%
12%
4%
8%
4%
9%
Security Services
Entertainment &
Gaming
Education
Automobile
Manufacturing
Banking
Healthcare/Medical
Oil & Gas
Marketing

9. The Product
Content creator can list their services, showcase their
portfolio and quote prices for their services.
Businesses looking for services can browse through the
service catalogue, choose the freelancer and share
requirements.
Personal
Support To
Every
Business
Verified
Vendors
Safe And
Secure
Payment
Flexible
Payment
Plan
“Private & Confidential”

10. • Readily Available Talent Pool.
• Comparatively Cost Effective.
• End-to-End Project Execution Assistance.
• Personal Support.
• Access To Regular Clients.
• Verified & Confirmed Payment.
• Streamlined Delivery Process.
• Personal Support.
For Business For Freelancers
Benefits

11. “Private & Confidential”
• 20% as a service fee on all projects done through the platform.
• Registration fee and premium subscription fee.
• Government projects & Commercial projects consultations fee.
• Recruiters/Companies are offered three subscription packages: Basic, Plus, and Business.
Business Model B2B&B2C

12. S W O T
 Vernacular Support.
 First Mover
Advantage
Established & Local
Customer Base.
 New To The
Market.
 Localised
Business.
 Uprising Start-up
Culture.
 Increasing
Number Of
Freelancers.
 Growth Of
Ancillary
Industries.
 Foreign
Freelancing
Platforms.
 Local
Unorganised
Market
Agencies.
“Private & Confidential”

13. Competitor Analysis
Particular
Indian
Business
Know-How
Intermediatory
Assistance
Personal
Support
Verified
Freelancers
Fair Pricing
Letswork Yes Yes Yes Yes Yes
Upwork No No No No
Competitive
Pricing
Freelancer No No No No
Competitive
Pricing
Fiverr No No No No
Competitive
Pricing
Pepper Content No No No No
Competitive
Pricing
Referns Yes Yes No Yes
Competitive
Pricing
“Private & Confidential”

14. GO-TO-MARKET
STRATEGY
1. Serving exiting customer available on different platforms
looking for content services. Ex – Facebook Jobs, LinkedIn
2. Connecting with startups, co-working spaces & New
businesses.
3. Connecting with business looking for same services
regionally.
4. Marketing - Offline & Online Marketing & Optimizing
Available content on web regarding content generations
and freelancers..
“Private & Confidential”

15. Achievements
Freelancer Listed
1000 +
Clients
“Private & Confidential”
2000 +
Project Delivered
10000+ Work hours Completed.

16. 2019
2021
2020
• June: Company registration & first rental Office
• September: First web version launched.
• December: 50 project delivered 2lakh revenue
completed.
• April: Successfully Developed First MVP.
• June: Completed 10+ lakh revenue.
• July: 100+ project delivered.
• Sep: Team increased to 5+
• Dec: Completed ₹25 lakh revenue
completed.
• Feb: 1000+ freelancer registered.
•
• June: 1000+ freelancer registered.
•
• Dec: Launching iOS and Android app.
“Private & Confidential”
May: 15 lakh revenue completed.
Sep: Served 1000+ Clients & Revenue completed 50 Lakh.

17. OUR
ASK Marketing
Team
Technology
Operational
Expenses
₹
40%
20%
25%
15%
Crores
“Private & Confidential”
For
Equity.
15%
2 Cr
₹ 2

18. Projections
“Private & Confidential”
Business Line 1
Growth rate
79% for year 2
300% for year 3
Business Line 2
Growth rate
14%
0
1000000
2000000
3000000
4000000
5000000
Y2 Q1 Y2 Q2 Y2 Q3 Y2 Q4 Y3 Q1 Y3 Q2 Y3 Q3 Y4 Q4
Expense
Quarter
Expense
Quarter Y2Q1 Y2Q2 Y2Q3 Y2Q4 Y3Q1 Y3Q2 Y3Q3 Y4Q4
Total Revenue 575523 964464 1651476 2870811 8612434 25837301 77511903 232535709
Quarter Y2 Q1 Y2 Q2 Y2 Q3 Y2 Q4 Y3 Q1 Y3 Q2 Y3 Q3 Y4 Q4
Expense 264000 377979 546415 796570 1169727 1728541 2568331 3834443
0
50000000
100000000
150000000
200000000
250000000
Y2 Q1 Y2 Q2 Y2 Q3 Y2 Q4 Y3 Q1 Y3 Q2 Y3 Q3 Y4 Q4
Revenue
Quarter
Revenue

19. Founder
“Private & Confidential”
• Founded first startup in 2012.
• Graduate Management 2017.
• Founder Yehbhibharat 2018.
• Founder Letswork 2019.
AMIT CHAUHAN

20. “Private & Confidential”
Thank You
AMIT CHAUHAN | Founder- Letswork
+91-9871607028
amit@letswork.in