The document introduces Pindify as a platform for content creators to pursue their purpose, share their stories, and get paid. It explains that Pindify allows creators to publish different types of content, manage ownership and revenue sharing of content with other collaborators, invite fans to subscribe, and earn income from subscriptions and brand sponsorships. The document provides examples of how annual revenue could be calculated for individual creators and collaborative projects on Pindify based on factors like number of subscribers and followers, content consumption, and branding deals.

1. Why Pindify
Purpose
Greta Thunberg’s purpose is to radically change human behaviors towards
sustainable living to help our planet survive. Anthony Bourdain’s purpose
was to enlighten the public to the culinary cultures of every corner of the
world. Malala Yousafzai’s purpose is to enforce women’s rights to
education. Banksy’s purpose is a statement towards freedom of speech.
What is your purpose?
Passion
To truly have your purpose heard, you need to document, edit and produce
stories. Make each story timeless and set a strategy on how to grow. It
takes skill, time and collaboration. But being fueled by passion rather than
being weighed down by “work”, will help you stay true to your purpose.
Empower your stories
Stories based on your purpose is what makes you special. Not necessarily
just creating them, but also how you present them and how others value
them. Play your song, show your artwork, write your article, host your
podcast. It’s your story!
Be heard & get Paid
Streaming services today only offers in-house promotion, uneven payment
distribution, and no direct interactivity with fans.
Social media on the other hand, distributes content randomly, making it
hard for fans to organize content, and it offers no clear revenue model.
Pindify is the platform, for us providers arts & media and our supporters.
Our only mission is to help your purpose to be heard & get paid so you can
continue providing your stories.
Provide your stories on Pindify to:
P U R S U E Y O U R P U R P O S E
W I T H PA S S I O N
B E H E A R D & G E T PA I D

2. How to Pindify
4.Publish
Portfolio
Feed
Home
Feed
Library
Feed
Market
Feed
3. Manage your content
Audio
Song, Podcast, Sample, Book
Image
Photo, Design, Art, Gifs
Text
Article, Chapter, Blog, Lyrics
Video
Music, Social, Class, Vlog
Film
Movie, Serie, Documentary, Art
Live
Radio, Tv, Show, Chat
List
Playlist, Gallery, Album, Toplist
Post
Story, Forum, Quote, Message
Event
Show, Meetup, Activity, Session
Commerce
Goods, Tickets, Merch, Deeds
2. Share ownership
Liza Olsen
Guitarist
40%
Leo Grant
Singer
40%
Mia Adams
Manager
20%
$11/month per subscriber
40% Consumption25% Invite
15% Follow20% Cost
Subscription
+
Brand Proposal
✓Acceptance
Sponsorship
6.Earn
$5 </publication x time, clicks or views
5. Invite
Share
Send an invite link to other providers
start collaborating
Share your invite or portfolio link
to fans and have them sign up
Share and promote your content on
social media:
Engage
1. Offer exclusive premium content
2. Join other providers to do a group offer
3. Offer special deals when fans join your club
3 incentives for fans to become subscribers
1. Set up your Portfolios
7. Analize
Set up your portfolios
Everyone gets their own “profile portfolio” where they can link content, but
to “set up shops” and earn revenue you need to upgrade your membership
to a provider. Set up a “page portfolio” to collaborate with your members.
Share revenues
Thanks to Pindify’s smart contract distribution, all types of providers can
now share ownership, rights and revenue from portfolios and content.
Manage content
Pindify offers every media category for you to tell your story, But also
other categories for e-commerce, events and social posts so you can
manage it all.
Invite
Before you can grow on the market and get new fans, you will initially have
to increase your portfolios’ ranking by inviting and engaging your existing
fans. Also invite other providers to promote and earn together
Publish
Choose between publishing free, premium or branded content. “Free” lets
free users access your content. “Premium” earn revenue when users
spend time consuming the content
Earn
You can now earn on subscription or branding (sponsorship)
The revenue from portfolios and content you own or co-own, will be added
to your profile account daily. Future revenue models are:
Analyze
View portfolios and content insights on your invites, engagements and
revenue results. Analyze and align your promotion strategies.
Financial services
Booking & Employment (Sep-19)
Donation & Crowdfunding (Aug-19)
Licensing & Investments (Nov-19)
E-commerce
Sell exclusively (Nov-19)
Events & Tickets (Dec-19)
Pay n Play (Sep-19)
Branding
Affiliate Sales (Sep-19)

3. What can
Pindify provide
Let us present you with a few revenue examples:
Personal Portfolio
Let’s say you’re a freelancing writer. You signed up on Pindify as a basic
provider paying $5/month. With 7000 followers on twitter you start with
your “personal” profile portfolio and after publishing 10 articles you start
inviting by sharing your articles on twitter. 350 fans (5%) signs up, (1%) of
them becomes subscribers.
Podcast “Pod rising”
You also started a podcast called “Pod rising” together with your friend
Jane, where you discuss mysteries in realtime. Pod rising is shared 50/50
with Jane, and has 43000 monthly listeners on Podcaster, but you’re now
inviting them to become subscribers on Pindify by offering your listeners
the chance to change the outcome by commenting. 4300 (10%)
becomes subscribers.
Magazine “Short Travel”
Lastly you also write for a magazine “Short Travel” that has about
1,000,000 readers where 25,000 are following the magazine. They have
set up their branding service on Pindify and requires you to write 4
articles a month where you get paid 30% from the content revenue
received from branding. The connected brand “Redbull” pays 500 dollars
per post and $2 CPM (cost per mille).
Total annual revenue $71,136 $257,112
$7,200 $36,000
Page portfolio member
(Short Travel) 25 ,000
(Invite + Following)
x 25,000 x 0% cut
$500 + (views x $2 cpm)
x 4 posts x 30% cut
Min. Revenue
Only Invite
Max. Revenue
Invite & 100% following
& consumption
Annual Evaluation # Subscribers Portfolio Calc. Content Calc.
$2,016 $6,972
Profile portfolio owner
(Personal) 70
(Invite + Following)
x 70 x 100% cut
(Consumption)
x 70 x 100% cut
$61,920 $214,140
Page portfolio co-owner
(“Pod Rising”) 4,300
(Invite + Following)
x 4,300 x 50% cut
(Consumption)
x 4,300 x 50% cut
Monthly Invite:
$2.40 per subscriber
Monthly Follower:
$1.60/(# of followed portfolios)
per subscriber
Monthly Consumption:
$4.30 x (% of time view, read,
listen) per subscriber
Subscription
($11/ month)
Proposal
Starts with $5 per publication but its up
to you to set your price and accept the
proposal, manually or automatically.
Variables
Apart from price per publication,
variables such as CPM ($2),
Time ($x/week) or Clicks (x$/click)
Branding
($5 < / publication) x Variable
Example
Pindify’s marketplace is built to amplify your stories, collaborate with
other providers, engage with your fans and earn on subscription or
branding, and soon to come e-commerce and financial services.