This document summarizes 25 brands that have been meaningful to the author. It provides a 1-3 sentence description of what the brand represents to the author and evokes in terms of memories and feelings. For example, Adidas inspires the author with its "Impossible is Nothing" slogan and perfectly combines sports and fashion. MSN Messenger reminds the author of simpler times before social media. The Body Shop appeals to the author for being ethical and against animal testing.
The document discusses 5 products owned by the author and how their perceived values and influences affected the decision to purchase each one. The products are an Ovation guitar, a Dell laptop, a Vapur water bottle, Converse shoes, and Mentos gum. For each product the author discusses how advertising techniques associated the products with values like individuality, accomplishment, health, and creativity, as well as influences like recommendations, peer pressure, and personal values.
This document contains Riya Jain's portfolio showcasing projects in branding, print media, web design, and promotion design. It includes rebranding work for Camilin Kokuyo stationery, logo designs, a magazine on blind beliefs around the world, website designs for internal organs and Camilin, and promotional campaigns for Cadbury Dairy Milk and Desperados beer. The portfolio demonstrates Riya's skills and experience across branding, print, digital, and promotional design projects.
The document outlines a marketing campaign for the Failla Winery to promote its 2013 Chuy Chardonnay wine. The campaign's goals are to position Chuy as the best chardonnay in Sonoma Valley, increase awareness of Failla Winery, and enhance Failla's brand identity. The target audience is women ages 26-31 who live in urban areas, have high incomes and education levels, and are single professionals. The marketing strategy involves creating a logo, tagline, and promotional materials to be used across various communication channels including a microsite, fashion show launch event, print media, mobile billboards, and online advertising.
Our customer experience and decisions we make first of all depends of our feelings and our sensory perception. That means the best thing you could do with your product and brand - the right sensory mix and sensory positioning among other products and brands.
Popularity is a theme very close to our hearts – in fact it’s in our DNA.
‘We don’t make brands famous, we make them popular’, that’s the Leo Burnett philosophy. We’ve been looking deeper into our belief that Popularity is an essential ingredient for a brand’s enduring success. In fact, straight from the smokin’ abacus of Mike Treharne, our Head of Doing Nifty Stuff With Numbers, we’ve done some brand new research into where brands sit in a lifecycle of popularity, and what drives that popularity. We’d be delighted to talk to you more about the study – just let us know. You can read a bit about it within this Frisk, along with plenty of other stuff that neatly complements it – a piece from Canvas8 on brands being your BFF, some wise thoughts on Popularity from our Planning department, and a big chunk of celebrity endorsement stuff thanks to our in-house retail mogul, Sarah Leccacorvi.
The document discusses 5 products owned by the author and how their perceived values and influences affected the decision to purchase each one. The products are an Ovation guitar, a Dell laptop, a Vapur water bottle, Converse shoes, and Mentos gum. For each product the author discusses how advertising techniques associated the products with values like individuality, accomplishment, health, and creativity, as well as influences like recommendations, peer pressure, and personal values.
This document contains Riya Jain's portfolio showcasing projects in branding, print media, web design, and promotion design. It includes rebranding work for Camilin Kokuyo stationery, logo designs, a magazine on blind beliefs around the world, website designs for internal organs and Camilin, and promotional campaigns for Cadbury Dairy Milk and Desperados beer. The portfolio demonstrates Riya's skills and experience across branding, print, digital, and promotional design projects.
The document outlines a marketing campaign for the Failla Winery to promote its 2013 Chuy Chardonnay wine. The campaign's goals are to position Chuy as the best chardonnay in Sonoma Valley, increase awareness of Failla Winery, and enhance Failla's brand identity. The target audience is women ages 26-31 who live in urban areas, have high incomes and education levels, and are single professionals. The marketing strategy involves creating a logo, tagline, and promotional materials to be used across various communication channels including a microsite, fashion show launch event, print media, mobile billboards, and online advertising.
Our customer experience and decisions we make first of all depends of our feelings and our sensory perception. That means the best thing you could do with your product and brand - the right sensory mix and sensory positioning among other products and brands.
Popularity is a theme very close to our hearts – in fact it’s in our DNA.
‘We don’t make brands famous, we make them popular’, that’s the Leo Burnett philosophy. We’ve been looking deeper into our belief that Popularity is an essential ingredient for a brand’s enduring success. In fact, straight from the smokin’ abacus of Mike Treharne, our Head of Doing Nifty Stuff With Numbers, we’ve done some brand new research into where brands sit in a lifecycle of popularity, and what drives that popularity. We’d be delighted to talk to you more about the study – just let us know. You can read a bit about it within this Frisk, along with plenty of other stuff that neatly complements it – a piece from Canvas8 on brands being your BFF, some wise thoughts on Popularity from our Planning department, and a big chunk of celebrity endorsement stuff thanks to our in-house retail mogul, Sarah Leccacorvi.
The document discusses definitions of an authentic brand from consumers' perspectives. It provides examples of brands that consumers view as authentic and why. Specifically, it examines brands that tell compelling stories over generations (Disney), reflect cultural traditions (Ralph Lauren), provide added benefits and customer service (JetBlue), have a higher social vision and give back (TOMS), create a sense of community (Green Bay Packers), and stay true to core values while adapting over time. The key takeaway is that an authentic brand prioritizes the consumer experience and connection above all else.
This document provides guidance on branding from Marco de Boer. It makes three key points:
1) Branding starts with understanding your own beliefs and values, not your product. People will follow a belief, not another interchangeable product.
2) Your belief can be expressed through many elements of your brand, including your logo, tone of voice, core values, descriptions, and ways of acting and working.
3) Your brand elements should all stem from and reflect your core belief - if things no longer match your belief, discard them and rebuild based on your guiding belief. The belief is what provides true power and followers for your brand.
This document discusses why people love brands and provides examples of brands that the author feels connected to. It lists iconic products, services, advertisements, stores, and websites that have made positive impressions on the author's life. Many of the brands discussed are those that bring back fond memories from the author's childhood or teenage years.
Budha Khe Rhi Brasil is an eco-friendly, Brazilian clothing and shoe brand founded by friends who were inspired by their travels in Asia. They started by handcrafting Thai fisherman pants that were popular in Brazil. The brand has grown but maintains its DNA of being young, laid back, innovative and connecting emotionally with fans. It offers a variety of lifestyle collections through its stores and wholesale partners. The document discusses the brand's story and values, product lines, retail strategy, benchmarks and locations.
The document discusses the core elements of building a strong brand: connecting with your audience, offering real and unique value, and reinforcing your credibility. It notes that branding is a mentality, not a skill, and emphasizes the importance of having a clear "core" message and values. The document then provides examples of how different brands exemplify the C.O.R.E. principles through their marketing approaches. It concludes by posing the question "Would you date a brand?" and providing fictional dating profiles for three brands with different personalities.
Fun Ideas For Tooth Fairy Letters - WeHaveKidsBrooke Lord
The document provides instructions for an experiment to measure the reaction rates of sodium thiosulphate and hydrochloric acid at different concentrations. The experiment involves timing how long it takes for a printed cross to become invisible when placed under a beaker containing mixtures of the reactants and water at varying volumes. The experiment will be repeated 3 times for each concentration combination and averages will be calculated from the 40 total results.
The document discusses the author's personal attachments and memories associated with various brands over their lifetime. Some key brands mentioned include Coca-Cola, Levi's, Adidas, Diesel, Puma, Marlboro, Mini, Nestum, Sony Walkman, Ikea, Starbucks, and Miss Sixty. The author finds meaning and enjoyment in these brands due to their products, advertising, stores and websites, and the positive experiences and memories they evoke.
The advert aims to appeal to a young female audience by featuring polar bears, which are seen as cute. This is intended to catch viewers' attention and make them want to purchase a Coke for themselves. The advert achieves its target of appealing mainly to females by showing the polar bears interacting like a family drinking Coke together in the snow. It stands out from other ads by depicting polar bears acting in an unrealistic but eye-catching human-like manner. The Coca-Cola logo and bottles contrast well against the white background, drawing the audience's focus. At the end, familiar Coke branding elements like music and the "Open Happiness" slogan are used to remind viewers of the product.
This document is a magazine for families in Knoxville, Tennessee. It includes articles on raising children, connecting food and community, the Great Smoky Mountains as an outdoor classroom, nutrition for students and athletes, and fall day trips. The magazine features include apparel with a purpose, bringing farms to schools, smart nutrition programs, anti-bullying efforts, back to school fashion trends, volunteering to help others, building character in children through books, fueling young athletes, packing nutritious lunches, and enjoying nature. The magazine is published for affluent families in Knoxville and surrounding areas to provide lifestyle content.
This document summarizes a speech given to Tetra Pak about branding. The speaker discusses three main points:
1. Branding is practical, tracing its origins to branding livestock and the development of packaged branded goods in the 19th century which helped consumers identify quality products.
2. Brands add value to businesses by building brand equity which can increase market share and profits as shown by the $4.2 billion acquisition of vitamin water brand Glaceau.
3. Branding extends far beyond consumers to also include business customers and partnerships, with even B2B brands like IBM building strong emotional connections with clients.
red’s complimentary ‘Branding Best Practices’ Conference presentations now av...Aleph Vietnam
Last week the red team had the honour and pleasure of Chairing a Pacific Conference to share ‘Branding Best Practices’. Our presentations highlighted that central to successful brands is the emotional connection or ‘love’ people have with the brand.
30 Tips To Build Your Personal Brand From 37 ExpertsReferralCandy
Having a strong personal brand is a tremendous asset to every entrepreneur. While brands and businesses might be built around ideas, like it or not, they’re still ultimately represented by people. Are you doing your brand justice?
To help you, here are 30 tips we’ve aggregated from a wonderful blogpost by Navid Moazzez, featuring 37 experts. We hope you find them useful!
What makes your brand different? A guide to being more competitiveguest18b160
This is a world where you and your competitors are largely selling products with similar benefits and features.
This is a world where the fragmentation of media makes it tougher to get your message to your consumers.
This is a world where brand owners find their trade customers are not only their access to consumers - but increasingly their biggest competitors.
This is a world where you need to think about how you you can ensure that you are building a long term competitive advantage based on a unique, different but relevant and compelling offer to your consumers.
In order to do this, what few key things should you be doing to make you different enough to generate value and long term growth in today's competitive global marketplace?"
Intro to Consumer Behavior—An Alternative Narrative Ban Mittal
The First Chapter of a college textbook titled, Consumer Behavior: Human Pursuit of Happiness in the World of Goods. Describes if marketing creates needs in consumers. The values consumers seek in market exchanges. Exchange resources all consumers possess and use in exchange. Trends in the age of the empowered consumer. Covers topic like Collaborative consumption, authentic and unique consumption; the age of co-creation and personalization;
- The document discusses two advertisements created by the author to promote a fictional fragrance product targeted towards teenage boys and young men interested in skateboarding and extreme sports.
- The ads feature photos of skateboarders and use fonts, slogans, and visuals to convey a message of freedom, fun, and relaxation.
- The author analyzes how the ads use codes and conventions like product placement, images, and fonts to target the audience and reflect the lifestyle associated with the product.
This document outlines nine principles of branding according to the author. It begins with an introduction to branding and discusses how branding creates a perception of a product/service in the consumer's mind.
The document then details each of the nine branding principles:
1) Keep messages simple with one main idea
2) Build brands through mass-produced word-of-mouth (PR) rather than just advertising
3) Focused brands are more powerful than brands with many diffuse messages
4) Differentiation from competitors is key
5) First brands in a new category have advantages
6) Avoid sub-brands whenever possible
7) Perception of quality is more important than actual quality
8) Be consistent and
This document outlines nine principles of branding:
1. Keep messages simple with one main idea to cut through marketing clutter.
2. Mass-produced word-of-mouth (PR) is more effective than advertising alone at building brands. Companies like Amazon succeeded through media coverage, not just ads.
3. Focused brands with a clear niche are more powerful than brands that try to be everything to everyone.
- The document presents a creative brief for an advertising campaign for Black Apple Crossing, a cidery located in Springdale, Arkansas.
- The campaign aims to increase awareness of Black Apple Crossing's variety of ciders and unique atmosphere among health-conscious generations Y and Z in Northwest Arkansas.
- The proposed campaign would utilize social media, blogs, and positive imagery to portray Black Apple Crossing's nostalgic brand and appeal to outdoorsy customers interested in trying new things.
The document discusses definitions of an authentic brand from consumers' perspectives. It provides examples of brands that consumers view as authentic and why. Specifically, it examines brands that tell compelling stories over generations (Disney), reflect cultural traditions (Ralph Lauren), provide added benefits and customer service (JetBlue), have a higher social vision and give back (TOMS), create a sense of community (Green Bay Packers), and stay true to core values while adapting over time. The key takeaway is that an authentic brand prioritizes the consumer experience and connection above all else.
This document provides guidance on branding from Marco de Boer. It makes three key points:
1) Branding starts with understanding your own beliefs and values, not your product. People will follow a belief, not another interchangeable product.
2) Your belief can be expressed through many elements of your brand, including your logo, tone of voice, core values, descriptions, and ways of acting and working.
3) Your brand elements should all stem from and reflect your core belief - if things no longer match your belief, discard them and rebuild based on your guiding belief. The belief is what provides true power and followers for your brand.
This document discusses why people love brands and provides examples of brands that the author feels connected to. It lists iconic products, services, advertisements, stores, and websites that have made positive impressions on the author's life. Many of the brands discussed are those that bring back fond memories from the author's childhood or teenage years.
Budha Khe Rhi Brasil is an eco-friendly, Brazilian clothing and shoe brand founded by friends who were inspired by their travels in Asia. They started by handcrafting Thai fisherman pants that were popular in Brazil. The brand has grown but maintains its DNA of being young, laid back, innovative and connecting emotionally with fans. It offers a variety of lifestyle collections through its stores and wholesale partners. The document discusses the brand's story and values, product lines, retail strategy, benchmarks and locations.
The document discusses the core elements of building a strong brand: connecting with your audience, offering real and unique value, and reinforcing your credibility. It notes that branding is a mentality, not a skill, and emphasizes the importance of having a clear "core" message and values. The document then provides examples of how different brands exemplify the C.O.R.E. principles through their marketing approaches. It concludes by posing the question "Would you date a brand?" and providing fictional dating profiles for three brands with different personalities.
Fun Ideas For Tooth Fairy Letters - WeHaveKidsBrooke Lord
The document provides instructions for an experiment to measure the reaction rates of sodium thiosulphate and hydrochloric acid at different concentrations. The experiment involves timing how long it takes for a printed cross to become invisible when placed under a beaker containing mixtures of the reactants and water at varying volumes. The experiment will be repeated 3 times for each concentration combination and averages will be calculated from the 40 total results.
The document discusses the author's personal attachments and memories associated with various brands over their lifetime. Some key brands mentioned include Coca-Cola, Levi's, Adidas, Diesel, Puma, Marlboro, Mini, Nestum, Sony Walkman, Ikea, Starbucks, and Miss Sixty. The author finds meaning and enjoyment in these brands due to their products, advertising, stores and websites, and the positive experiences and memories they evoke.
The advert aims to appeal to a young female audience by featuring polar bears, which are seen as cute. This is intended to catch viewers' attention and make them want to purchase a Coke for themselves. The advert achieves its target of appealing mainly to females by showing the polar bears interacting like a family drinking Coke together in the snow. It stands out from other ads by depicting polar bears acting in an unrealistic but eye-catching human-like manner. The Coca-Cola logo and bottles contrast well against the white background, drawing the audience's focus. At the end, familiar Coke branding elements like music and the "Open Happiness" slogan are used to remind viewers of the product.
This document is a magazine for families in Knoxville, Tennessee. It includes articles on raising children, connecting food and community, the Great Smoky Mountains as an outdoor classroom, nutrition for students and athletes, and fall day trips. The magazine features include apparel with a purpose, bringing farms to schools, smart nutrition programs, anti-bullying efforts, back to school fashion trends, volunteering to help others, building character in children through books, fueling young athletes, packing nutritious lunches, and enjoying nature. The magazine is published for affluent families in Knoxville and surrounding areas to provide lifestyle content.
This document summarizes a speech given to Tetra Pak about branding. The speaker discusses three main points:
1. Branding is practical, tracing its origins to branding livestock and the development of packaged branded goods in the 19th century which helped consumers identify quality products.
2. Brands add value to businesses by building brand equity which can increase market share and profits as shown by the $4.2 billion acquisition of vitamin water brand Glaceau.
3. Branding extends far beyond consumers to also include business customers and partnerships, with even B2B brands like IBM building strong emotional connections with clients.
red’s complimentary ‘Branding Best Practices’ Conference presentations now av...Aleph Vietnam
Last week the red team had the honour and pleasure of Chairing a Pacific Conference to share ‘Branding Best Practices’. Our presentations highlighted that central to successful brands is the emotional connection or ‘love’ people have with the brand.
30 Tips To Build Your Personal Brand From 37 ExpertsReferralCandy
Having a strong personal brand is a tremendous asset to every entrepreneur. While brands and businesses might be built around ideas, like it or not, they’re still ultimately represented by people. Are you doing your brand justice?
To help you, here are 30 tips we’ve aggregated from a wonderful blogpost by Navid Moazzez, featuring 37 experts. We hope you find them useful!
What makes your brand different? A guide to being more competitiveguest18b160
This is a world where you and your competitors are largely selling products with similar benefits and features.
This is a world where the fragmentation of media makes it tougher to get your message to your consumers.
This is a world where brand owners find their trade customers are not only their access to consumers - but increasingly their biggest competitors.
This is a world where you need to think about how you you can ensure that you are building a long term competitive advantage based on a unique, different but relevant and compelling offer to your consumers.
In order to do this, what few key things should you be doing to make you different enough to generate value and long term growth in today's competitive global marketplace?"
Intro to Consumer Behavior—An Alternative Narrative Ban Mittal
The First Chapter of a college textbook titled, Consumer Behavior: Human Pursuit of Happiness in the World of Goods. Describes if marketing creates needs in consumers. The values consumers seek in market exchanges. Exchange resources all consumers possess and use in exchange. Trends in the age of the empowered consumer. Covers topic like Collaborative consumption, authentic and unique consumption; the age of co-creation and personalization;
- The document discusses two advertisements created by the author to promote a fictional fragrance product targeted towards teenage boys and young men interested in skateboarding and extreme sports.
- The ads feature photos of skateboarders and use fonts, slogans, and visuals to convey a message of freedom, fun, and relaxation.
- The author analyzes how the ads use codes and conventions like product placement, images, and fonts to target the audience and reflect the lifestyle associated with the product.
This document outlines nine principles of branding according to the author. It begins with an introduction to branding and discusses how branding creates a perception of a product/service in the consumer's mind.
The document then details each of the nine branding principles:
1) Keep messages simple with one main idea
2) Build brands through mass-produced word-of-mouth (PR) rather than just advertising
3) Focused brands are more powerful than brands with many diffuse messages
4) Differentiation from competitors is key
5) First brands in a new category have advantages
6) Avoid sub-brands whenever possible
7) Perception of quality is more important than actual quality
8) Be consistent and
This document outlines nine principles of branding:
1. Keep messages simple with one main idea to cut through marketing clutter.
2. Mass-produced word-of-mouth (PR) is more effective than advertising alone at building brands. Companies like Amazon succeeded through media coverage, not just ads.
3. Focused brands with a clear niche are more powerful than brands that try to be everything to everyone.
- The document presents a creative brief for an advertising campaign for Black Apple Crossing, a cidery located in Springdale, Arkansas.
- The campaign aims to increase awareness of Black Apple Crossing's variety of ciders and unique atmosphere among health-conscious generations Y and Z in Northwest Arkansas.
- The proposed campaign would utilize social media, blogs, and positive imagery to portray Black Apple Crossing's nostalgic brand and appeal to outdoorsy customers interested in trying new things.
4. Adidas was the first brand to gain my recognition
with avery powerful message which is"Impossible is
Nothing". As an individual who is both into sports
and fashion, in my opinion, Adidas has perfectly
combined the two. Whenever I walk into an Adidas
store, it sometimes feels"impossible" to spend less
than an hour in the store.Compared to other brands,
Adidas has always been a brand that I am committed
for no tangible reason. Reasons as to why I am loyal
to it, is because in contrast to Nike's slogan "Just Do
it" which is a call to action, Adidas's message was
first carried by the legendary boxer Muhammad Ali.
As someone who has a signed poster of Muhammad
Ali hanging on their bedroom wall, this is a brand
that speaks to me because I am someone that has a
deep passion for quotes. Generally,many people are
touched by quotes, "Impossible is Nothing" that has
inspired me to go beyond my limits.
5.
6. TIM BERLA ND
When I think of Timberland I think tough,
rugged and manly.The product that makes
me feel thisway in specific are the famous
original timberland bootsfound in the light
brown color.Almost resemblesnature itself.
It hasincorporated both strength and
fashion,they can endure rough weathersas
well askeep you lookinggood.
I have chosen thisbrand in specific because it
wasmy first pair of shoe I felt gave me
character in waysno other shoe could.
7.
8. Although thisisabrand that isan health hazard and I am
not too proud to be emotionally connected to this
brand.Despite that,thiswasmy first cigarette brand
and hasbeen .There isno real reason why I have been
loyal to thisbrand but mainly because I am used to it.
There isnot much advertisingseen around for
parliaments,however the brand hasavery strong
reputation in word of mouth.
9.
10. When I come across sketchers it immediately
takes me back to when Britney Spears was the
face of sketchers. As a secret of Britney Spears
that I was, these were the shoes that were mostly
found in my closet as a kid. This was also a time
when brands such as Adidas and Nike were
prospering but back then, I was never convinced
of buying anything else but sketchers. Maybe I
was lead to buying them because of Britney
Spears but I stayed loyal to them because they
were comfortable. I still buy from sketchers today
mainly because of comfort. But that does not stop
me from remembering the root cause of this
loyality.
11.
12. MSN used to be my first source of communication.
Way back before I even had a phone or when social
medialike Facebook and Instagram even existed.This
platform bringsbragagreat amount of warm memories
which will never fade.These are the only memoriesI
have before the boomingof technology and social
media.I could say these were more of the simple days
where you didn't have avariety of statusesor pictures
to update.It wasjust one which wasMSN .
Asasocial person,thiswasagreat experience for me
to stay connected with my friendsaswell asmeeting
new people.MSN Messenger will alwayshold a
stronger place in my heart compared to all of these new
social mediaplatform that have come after it. Simply
because it remindsme of simpler times.
13.
14. Sumo isarestaurant based in Dubai.Thisismy 'go to' place for when
I feel down.I see it more of atherapeutic food that hasalways
seemed to lift my mood.Nowadays,whenever I think Sumo I think
comfort.The reason why thisspecific restaurant wasattractive was
because their sushi'sare light,fresh and tasty.Asachild who has
been overweight which hasled me to be prone to gainingweight it is
important for my comfort food to be light and on the healthier side.
15.
16. The Body Shop ismy go to brand.They advertise their productsin acreative
and distinctive way where they assure people that they are all about nature
and against animal testing.This,specially the part of animal testing,iscrucial
and appealingto me.Asan animal lover aswell asaperson who enjoysskin
productsthis iswhat I look for.The Body Shop,in my opinion,were tactical in
sendingtheir message,because whenever I think of thisshop I think of a
product that'sdoinggood and thinkingof more than just sellingbut thinking
values.They are productsthat are both beneficial and ethical.
17.
18. I wouldn't know where to start with thisbrand,
there are an enormousamount of memorieswith it,
good and bad. Asanightlife fanatic,thiswill always
bringme to when I wasan undergrad and this
bloomsalarge amount of emotions.Through it I
have gained lifetime friendsaswell asmemories.
But when we speak of alcohol,and when I think of
absolute vodkain specific,naturally it doesaswell
bringsmixed emotions.
On aprofessional level,I have alwaysadmired their
sense of creativity when it comesto their
advertisements.They are unique aswell as
consistent with advertisingtheir product.
Every ad they have created sendsadifferent
message to adifferent targeted audience each time.
19.
20. To begin,everyone hasachildhood memory that will never die out.Baskin
Robbinsisabrand that will alwaystake me back to the good-old-days.The
ideathat comesto mind when thinkingof or consumingBaskin Robbinsis
one that remindsme of acombination between family and friends.Whether
achild an adult,I have alwaysfound myself devouringthisice cream will
complete happiness.I believe I have avery strongsense of smell and Baskin
Robbinshasastrategy of constantly heatingup caramel inside the store so
just by walkingpast it,I am automatically drawn into it.
21.
22. This is ultimately my favorite brand to speak about. Al Pacino is
my idol from as long as I can remember. He has worn a Rolex in
all of his movies, including my most cherished movie 'Scarface'.
Around my friends I am known to always quote sentences that
have been said by Al Pacino in that specific movie. He is a
portrait of independence, power and success in my eyes, which
is something I idolize because he did it in such a way that is
respected because despite all of that power he did not lose his
humanity and he was humble when necessary. These are all
qualities I strive for,this is simply one of the reasons why when I
look at Rolex it is more like a symbol of all these qualities
combined.Thisisamajor goal which I hope to one day achieve.
23.
24. As a student on a low budget, Kraft's Mac n' Cheese has
been a life saver. Specially at the end of the month when I
found myself low on cash, this brand provided both
quality food at a low price. I have yet to find another
brand that can deliver such an experience. In the near
future, whenever I come across this product, it will
alwaysbe that brand that hashelped me get by.
25.
26. When I think of summer I think Lebanon.
Lebanon is filled with advertisements they are
scattered all over. Despite having seeing a
bundle of brands everyday Exotica has been
the only one to grab my attention every time.
Exotica's advertisement has shifted my view
on what it is to deliver your product. They are
so creative in delivering their message and
know how to mix humor and emotions in one,
I have found myself always looking for what
other humorous ideas they have next. They
have made me think outside the box and also
motivated me to want to be part of a creative
world.