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PŘEDPOKLADY
PODNIKÁNÍ
Analýza vlastních silných a slabých stránek
Ing. Jan Mareš
jan.mares@vse.cz
KH budou vypsány
RB 303
Kdo se bojí, má jen hnědý kaliko,
možná občas nebudeš mít na
mlíko,
jistě ale poznáš, co jsi vlastně
zač,
svět nepatřil nikomu, kdo nebyl
hráč.
OBLASTI PODNIKÁNÍ

O co mám
zájem?

Co mě baví?

Kvůli čemu
vstanu z
postele?
MOJE VZDĚLÁNÍ A PŘEDCHOZÍ
PRACOVNÍ ZKUŠENOSTI

V jakém oboru?

Co mě zaujalo?

Co umím?
MOJI RODIČE

Co dělají?
Je to spíše výhoda či nevýhoda?
Jaký mají vztah k podnikání?
MÍ ZNÁMÍ
Podnikatelé?

Investoři?

Poradci?

Zástupci státu?

Partneři?
MÉ SCHOPNOSTI A DOVEDNOSTI
Co umím?
Co z toho můžu využít?
V čem jsem dobrý a v čem ne?

Jaký mám vztah k práci?
K životu? K ostatním lidem?
MÁ MOTIVACE
MÉ AMBICE
MÉ SLABÉ STRÁNKY
Co mě může brzdit?
Jak můžu slabé stránky eliminovat?
Nenechám se jimi příliš omezovat?
1.

Oblasti podnikání, o které mám potenciálně zájem

2.

Vzdělání – co z něj mohu využít v podnikání

3.

Předchozí pracovní zkušenost/současné zaměstnání – co
užitečného jsem se pro možné podnikání naučil

4.

Moji rodiče – čím by mi mohli v podnikání pomoci

5.

Jaké mám užitečné kontakty?

6.

Mé schopnosti a dovednosti, vlastnosti, znalosti – mé silné
stránky pro podnikání

7.

Mé slabé stránky

8.

Co můžu udělat pro to, abych silné stránky využil/a a slabé
eliminoval/a?
7 NEJRYCHLEJI ROSTOUCÍCH
ODVĚTVÍ
1. Udržitelné zdroje energie
2. Osobní rozvoj, wellness &
fitness
3. Online a komerční vzdělávání
4. Hry pro sociální sítě
5. Mobilní aplikace
6. 3D tisk
7. Generická léčiva

Dle serveru Venturebeat.com
DOMÁCÍ ÚKOL
Případová studie o advokátce Monice Forejtové
přečíst a promyslet si i návodné otázky k zamyšlení

Lukeš, M., Nový, I. a kol. (2005) Psychologie
podnikání. Praha: Management Press.
str. 87 - 90

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