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![https://www.pskitservices.com/ Contact: 99752 88300
6
Collect the basic information of digital marketing
The first step is to knowns about what is digital
marketing? and the main components that make up
digital marketing.
It has several components that occupy all areas of online
promotion.
Create your website
Register your domain name .your domain name should
reflect your products or services so that your Customers
can easily find your business through a search engine.
Become an SEO Expert
An SEO expert also known as an SEO specialist is
someone that optimizes websites to achieve higher
search engine ranking.
Get a google Ads certification
What you will learn. Get an industry-recognized
marketing certificate from google. Get a job ready
understanding of Google Ads.
Understand Google Analytics
Google Analytics is a free website tracking tool and
platform that collects data on how users interact with
your website.
Master Facebook ads Advertising
The next step is to start with social media marketing and
in particular Facebook Ads. As a digital marketing
specialist, you need to know how the different social
media networks work[Twitter, Instagram, Pinterest,
linkedin].](https://image.slidesharecdn.com/pdfpskdm-220224071000/95/Digital-Marketing-6-638.jpg)
Uploaded byTushar564097
Digital Marketing
PSK Technologies Pvt. Ltd. is an IT company located in Nagpur, specializing in digital marketing, which utilizes the internet and digital technologies to reach potential customers. A career in digital marketing is highlighted as lucrative and in demand, with steps outlined for starting a successful career, including SEO expertise and certification in Google Ads. The document also covers various types of digital marketing, such as affiliate marketing, content marketing, and search engine marketing, along with the importance of using tools like Google Analytics.
Digital Marketing
- 1. https://www.pskitservices.com/ Contact: 99752 88300 1 PSK TechnologiesPvt. Ltd. IT Company Nagpur Address: Fortune Mall lower ground floor Near Maharashtra bank, Buty Rd, near metro station, Sitabuldi, Nagpur, Maharashtra 440012 Phone: +91 9422123343 Website: https://www.pskitservices.com
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- 3. https://www.pskitservices.com/ Contact: 99752 88300 3 Digital marketingis also called online marketing for promoting our products and brands to connect with potential customers using the internet, mobile devices, social media, search engines, display advertising, and other channels to reach customers. Digital technology and the internet are connected devices to achieve marketing goals. This is a new way of approaching customers and a new way of understanding how customers behave compared to traditional marketing.
- 4. https://www.pskitservices.com/ Contact: 99752 88300 4 Is digitalmarketing a good career? A career in digital marketing is great as it is a lucrative job and the most in-demand job title. Because these days every company and organization needs digital marketers to promote their products and services. These days every business and company want to use digital marketing strategies because people use mobile phone almost all days which makes it easier to reach your potential customer through digital marketing
- 5. https://www.pskitservices.com/ Contact: 99752 88300 5 Start aSuccessful Digital Marketing Career follow these steps: • Collect the basic Information of digital marketing • Create your website • Become an SEO Expert • Get a google Ads Certification • Understand Google Analytics • Master Facebook Ads Advertising • Get a digital marketing job as a freelancer • Learn how to use Digital Marketing Tools and Automation • Join a digital Marketing Agency • stay Always updated and keep Learning
- 6. https://www.pskitservices.com/ Contact: 99752 88300 6 Collect thebasic information of digital marketing The first step is to knowns about what is digital marketing? and the main components that make up digital marketing. It has several components that occupy all areas of online promotion. Create your website Register your domain name .your domain name should reflect your products or services so that your Customers can easily find your business through a search engine. Become an SEO Expert An SEO expert also known as an SEO specialist is someone that optimizes websites to achieve higher search engine ranking. Get a google Ads certification What you will learn. Get an industry-recognized marketing certificate from google. Get a job ready understanding of Google Ads. Understand Google Analytics Google Analytics is a free website tracking tool and platform that collects data on how users interact with your website. Master Facebook ads Advertising The next step is to start with social media marketing and in particular Facebook Ads. As a digital marketing specialist, you need to know how the different social media networks work[Twitter, Instagram, Pinterest, linkedin].
- 7. https://www.pskitservices.com/ Contact: 99752 88300 7 Get adigital marketing job as a freelancer The next step in your career path to becoming a digital marketing professional is to get a real digital marketing job. Learn how to use Digital Marketing Tools and Automation A good tool will allow you to create dashboards for all channels and meaningful reports to management or clients. Join a Digital Marketing Agency You must have an idea about the internet, social media, and marketing. You must be good at the English language as you have to write for the projects. That all with this skill set you can join digital marketing firm.
- 8. https://www.pskitservices.com/ Contact: 99752 88300 8 There aredifferent types of digital marketing: 1. Affiliate Marketing: It’s a specific form of marketing where products are promoted to earn a certain commission 2. Content Marketing: Content marketing is the process of creating and sharing valuable free content to attract prospects and convert them into customers 3. Social media Marketing: Social media marketing, or SMM, involves the use of social networks, creating content to promote your business and products on the social media platform. 4. Search engine Marketing: Search engine marketing or SEM marketing is an internet marketing strategy used to increase the traffic on the website in the Search engine results pages(SERPS)
- 9. https://www.pskitservices.com/ Contact: 99752 88300 9 How toUse Google Analytics? Each time you log in to Google Analytics, you will be taken to your Audience Overview report, from where you can access one of more than 50 reports available through Google Analytics. Search Engine Optimization SEO stands for Search Engine Optimization. It is the process of getting traffic from the free, organic, editorial, or natural search results on the search engines. Simply put, it’s the name given to the activity that attempts to improve search engine rankings. In many respects, it's simply quality control for websites.
- 10. https://www.pskitservices.com/ Contact: 99752 88300 10 SEO maytarget different kinds of search, including image search, local search, video search, and news search engines. Employing a sound SEO strategy will help you position your website properly to be found at the most critical points in the buying process or when people need your site. Search Engine Crawlers The leading search engines, such as Google, Bing and Yahoo!, use crawlers to find the pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. Search engine crawlers may look at a number of different factors when crawling a site. Not every page is indexed by the search engines. Distance of pages from the root directory of a site may also be a factor in whether or not pages get crawled.
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