The advisory board met in March 2008 to discuss ideas for the Marketing Summit in December 2008. They generated ideas around key themes such as understanding audiences, both current and future generations, as well as taking risks, realizing dreams, and taking action to move from dreams to reality. The document summarizes and clusters the ideas discussed.

1. Ideas for
Pazarlama Zirvesi 2009
Prepared by the Advisory Board
March 2008

2. The process
The advisory board gathered on March
7th to discuss potential ideas and
dreams for the Marketing Summit in
december, 2008. The following
document is a summary and conclusion
of the ideas discussed