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IN THIS ISSUE
ISSUE 14. PUBLISHED QUARTERLY BY GLOBAL CASH CARD
GLOBAL CASH CARD’S
QUEST TO
“BE THE BEST”
GLOBAL CASH CARD
OPENS ADDITIONAL
CALL CENTER
EMPLOYEE SPOTLIGHT
A CUP OF JOE
Global Cash Card was
named the Best-in-Category
winner in the Outstanding
Pay Solution category at the
2015 Paybefore Awards.
For nine years, the Paybefore
Awards has conferred the
most prestigious recognition
of excellence in the world-
wide prepaid, mobile and
emerging payments industry.
The awards are present-
ed annually by Paybefore,
whose publications are the
leading source of industry
information for emerging
payments executives.
“We are thrilled to have won
the Best-in-Category award
in this year’s Paybefore
Awards,” said Joseph F.
Purcell, President & CEO
of Global Cash Card. “Our
partnership with Popeyes
Louisiana Kitchen to take their
payroll fully electronic has
been immensely successful
in a short amount of time, due
in large part to our unique and
second-to-none approach
to implementation. We are
proud to be recognized for the
success of this program.”
Global Cash Card was
selected by a panel of five
industry experts who served
as judges for this year’s
competition, which—once
again—included entries from
around the world. Michelle
Mandell, Assistant Director
of Marketing, attended the
All Payments Expo in Las
Vegas to accept the award
on behalf of Global Cash
Card. Rachel Benning,
Vice President of Prepaid
Account Management at
MasterCard, was also present
to accept the award.
“This year’s Paybefore
Awards have demonstrated
once again that payments
companies are committed to
driving out the inefficiencies
of cash and checks while
also increasing value for
clients and end users,” said
Loraine DeBonis, Paybefore
Editor-in-Chief and Chair of
the Judging Panel. “We’re
proud to recognize the
contributions of Global Cash
Card to advancing electronic
payments.”
The only newsletter dedicated to helping payroll professionals make the most out of paycards
Advisor
PAYCARD
GLOBAL CASH CARD NAMED
BEST-IN-CATEGORY WINNER BY A
PANEL OF INDUSTRY EXPERTS
CONTINUED INSIDE
GLOBAL CASH CARD
NAMED WINNER IN NINTH
ANNUAL PAYBEFORE AWARDS
APA MEMBERS LEARN HOW
TO PITCH PERFECT
The Global Cash Card
paycard program enabled
Popeyes to reach over
98% electronic payroll. The
payroll program supports
the restaurant chain’s Go
Green initiative, eliminating
paper checks within a
massive retail operation to
better serve the company
and crew members.
“The implementation of
paycards at our company-
operated restaurants helped
create a better employee
experience for both our team
members and restaurant
managers,” said Lynne
Zappone, Chief People
Experience Officer for
Popeyes Louisiana Kitchen.
“Team members receive
their pay in a secure, timely
method without check
cashing fees. Our General
Managers can now dedicate
more time to serving our
guests and coaching team
members versus passing out
paychecks or replacing lost
paychecks. We achieved
98% participation thanks to a
smooth transition and world
class support from the Global
Cash Card team.”
Secret Sauce:
•	98 percent electronic pay
	 participation achieved over
	 4 months, from initial rate
	 of only 36 percent.
•	Field-level training and
	 communications effort to
	 support full adoption and
	 product understanding.
•	Better money management
	 solution for many
	 employees who were
	 previously utilizing high-
	 cost check-cashing
	services.
•	Reloads: additional pay,
	 government benefits and
	 tax refunds at no charge;
	 cash through Western
	 Union and MoneyGram at
	 nominal fee.
•	Cardholder support in
	 English and Spanish.
Global Cash Card was pleased to sponsor a members-only
webinar event for the American Payroll Association (APA),
with over 1,500 APA members enrolling to learn how to perfect
their pitch. A recent survey discovered that 67% of all pitches
fail. They fail because they weren’t communicated effectively,
not because they are bad ideas or lack merit.
Communications Coach and Emmy-Award Winning journalist
Bill McGowan explained how to craft just the right message
and deliver it...using the right language—both verbal and
nonverbal. Attendees gained greater insight into improving
their communication in a number of areas:
-	How to command a room
-	How to project authority
-	Reading your audience and adjusting your message
	accordingly
-	Dealing with difficult questions without getting flustered
-	Nonverbal communication/body language/gestures
-	Presentation: what your clothes say about you
Paybefore has also selected
the Global Cash Card Geo-
Fraud System as a winner in
the Change Agent of the Year
category. The Geo-Fraud
System is a proprietary set
of fraud detection tools that
GLOBAL CASH CARD NAMED BEST-IN-CATEGORY WINNER BY A PANEL
OF INDUSTRY EXPERTS (CONTINUED FROM THE FRONT COVER) APA Members Learn
How to Pitch Perfect
with Emmy-Award Winner
Bill McGowan
GLOBAL CASH CARD
GEO-FRAUD TECHNOLOGY
NAMED WINNER IN NINTH
ANNUAL PAYBEFORE AWARDS
adds geographically based
layers of fraud protection for
cardholders. The system con-
tinuously evolves, learns and
tailors itself to each individual
cardholder’s spending habits.
This protection is added to
every card automatically. The
cardholder is also given ad-
ditional capabilities that allow
them to further enhance and
customize this protection.
Cash Card, was proud to
announce many recent
innovations by the team.
Recent innovations included:
•	Geo-Fraud prevention –
	 This is the first system of
	 its kind in the paycard
	 industry and was named
	 as a winner in the 2015
	 Paybefore awards
•	EMV – Global Cash Card
	 will be introducing this chip
	 card soon
•	Apple Pay – Working with
Visa to enable Apple Pay
for all Global Cash Card
	cardholders
•	Expense Manager – This
	 system, which was built
	 entirely by our tech team,
	 won a Paybefore Judges
	 Choice award in 2014
New products on the horizon:
•	Remote Check Capture –
	 Feature will allow
	 cardholders to deposit
	 paper checks into their
	 Global Cash Card account
	 by taking a picture of
	 the check
•	International payments in
	 local currency – Customers
	 will be able to transfer
	 money internationally,
	 making us truly global
•	GCC Protect – This will
	 be an enhancement to
	 Geo-Fraud prevention,
	 dramatically increasing its
	 functionality and security
2015 National
Company Conference
Global Cash Card assembled
its best and brightest at
a national conference to
review the accomplishments
of 2014 and establish the
strategic goals for 2015.
Making a Difference
The Field Support Team,
led by Vice President Lisa
Poncsak, discussed how
Global Cash Card is the
largest, private paycard
provider in the United States
and how field support
separates them from all
others. The key phrase that
kept rising to the surface
was “We provide customers
a complete solution, not
just a piece of plastic.” They
not only defined their goals
for continued improvement
but detailed the Service
Quality Review (SQR) system
they have put into place to
ensure that the field support
constantly improves. This
was capped by real-life
examples of SQRs that have
been conducted with several
major companies such as
O’Reilly Auto Parts, Popeyes
Louisiana Kitchen, Kellogg’s,
and Labor Ready.
A Technical Knockout
The Global Cash Card
Technical Team took
advantage of the setting
to unveil several new
developments that will
continue to set the
standard in the paycard
industry. Richard Elliot,
Chief Technical Officer
and Co-founder of Global
From One Industry Leader
to Another
Brent Gow - Director of Global
Payroll, Starbucks
Brent Gow shared his
perspective that Global Cash
Card is the best-in-category
when it comes to paycards.
To illustrate his point, he
shared a real-life case
history of how Starbucks
rolled out the paycard program
with Global Cash Card. He
explained that the biggest
boost to Global Cash Card’s
acceptance within the
company came via a natural
disaster. As fate would have
it, an ice storm hit Texas the
very week they rolled out
the program. While other
companies were struggling to
deliver paychecks, Starbucks
didn’t miss a beat, despite the
wide dispersion of locations.
After that, others in the
company were asking why
they didn’t have the card yet.
Walter Bond Winds up the
Conference
Global Cash Card was pleased
to hear from Walter Bond, as
the closing keynote speaker.
A former professional
basketball player, Walter
enjoyed an eight-year career
as a shooting guard for
the Dallas Mavericks, the
Utah Jazz and the Detroit
Pistons—even though he
was only a reserve player
throughout his college
basketball career at the
University of Minnesota.
Hard work, dedication, and
commitment got him to the
NBA. He shared that mentality
with Global Cash Card.
Walter’s message focused
on his passion for personal
development and accountabil-
ity. He stressed the question,
“Who do you think you are?”
because most people become
the person they think they are.
Additionally, people won’t know
who you are unless you do.
To this end, he emphasized
that presentations and
salespeople are only effective
if their audience knows them,
likes them, and trusts them.
GLOBAL CASH CARD’S QUEST TO
“BE THE BEST”
ISSUE 14
Disclaimer
The information provided
in this newsletter should
not be relied upon as legal
advice or as a definitive
statement of the law in
any jurisdiction. For such
advice, the reader should
consult legal counsel.
Global Cash Card
7 Corporate Park
Suite 260
Irvine, CA 92606
888-220-4477 ext. 202
Toll-free in the U.S.
949-751-0360 ext. 202
Outside the U.S.
949-833-7999 fax
jfp@globalcashcard.com
www.GlobalCashCard.com
In March 2015, Global Cash
Card opened an additional
call center in Aliso Viejo, CA.
This call center will provide
Global Cash Card with
additional capacity to handle
our fast-growing client base.
The new location will be
managed by Agustin Toral, a
Customer Service Supervisor
who has been with Global
Cash Card since 2008. Sugei
Barboza will also move to the
new office and be the Lead
for the Customer Service
department. The new location
will ensure that all cardholders
continue to receive the same
level of unparalleled service,
24/7/365.
A CUP OF JOE
GLOBAL CASH CARD OPENS
ADDITIONAL CALL CENTER
Agustin has recently been
promoted to Customer
Service Supervisor and
will lead the Customer
Service team at the new
Aliso Viejo call center. In
his new endeavor, he will
be responsible for staff
development and hiring
and make sure all customer
service operations run
smoothly in the redundant
call center. Agustin started
with Global Cash Card in
2008 as a customer service
representative. Since then,
he has held roles in the
Dispute & Fraud Department, Direct Deposit team, Hiring
team, and has been a call center team lead and supervisor.
He is the proud leader of the customer service team called
the “Tsunami Team.” Since he has been cross-trained in many
different departments at Global Cash Card, Agustin is able to
ensure cardholders receive the best service possible.
His favorite movie is Goodfellas, and his favorite quote is “I don’t
embrace excuses, I only embrace solutions.”
Employee Spotlight
Meet Agustin Toral,
Customer Service Supervisor
BE THE BEST
It makes no sense to be in
business to be mediocre.
There is no sense in doing
a job halfway. The only
way to succeed, both in
business and in life, is to be
the best. Being the best
brings personal satisfaction.
It brings self-reliance and
self-assurance. And it
inspires others to be their
best. It’s contagious.
This does not mean you have
to be Bill Gates to be the
best. Each person has their
own measure of “best,” and
they are the only ones who
can accurately gauge their
attainment of that goal.
So, what makes Global
Cash Card the best? We
are not shy to proclaim with
confidence that we offer the:
BEST paycard solution.
BEST customer support.
BEST field support.
BEST technology.
BEST security team and
protocols in the industry.
BEST sales and marketing
group.
BEST financial partners.
BEST pricing.
BEST clients.
BEST employees.
BEST cardholders.
All in all, we are proud to be
the best paycard provider
in the industry. As proof, we
boast a 99% retention rate.
In fact, our very first client is
still with us today.
To our clients we say, “take
advantage of the best.”
To our employees we
ask, “Is that the best you
can do?” To the industry
we state, “Paycards are
the best form of payment
for unbanked and under-
banked employees.”
Who wants to invest their
time and resources in second
best? So we don’t just say
“Be the best.” We live it.
Sincerely,
Joseph F. Purcell
President and CEO
Global Cash Card
jfp@globalcashcard.com
You can reach Agustin at:	 atoral@globalcashcard.com
	 949-751-0360 ext. 277

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Paycard advisor14

  • 1. IN THIS ISSUE ISSUE 14. PUBLISHED QUARTERLY BY GLOBAL CASH CARD GLOBAL CASH CARD’S QUEST TO “BE THE BEST” GLOBAL CASH CARD OPENS ADDITIONAL CALL CENTER EMPLOYEE SPOTLIGHT A CUP OF JOE Global Cash Card was named the Best-in-Category winner in the Outstanding Pay Solution category at the 2015 Paybefore Awards. For nine years, the Paybefore Awards has conferred the most prestigious recognition of excellence in the world- wide prepaid, mobile and emerging payments industry. The awards are present- ed annually by Paybefore, whose publications are the leading source of industry information for emerging payments executives. “We are thrilled to have won the Best-in-Category award in this year’s Paybefore Awards,” said Joseph F. Purcell, President & CEO of Global Cash Card. “Our partnership with Popeyes Louisiana Kitchen to take their payroll fully electronic has been immensely successful in a short amount of time, due in large part to our unique and second-to-none approach to implementation. We are proud to be recognized for the success of this program.” Global Cash Card was selected by a panel of five industry experts who served as judges for this year’s competition, which—once again—included entries from around the world. Michelle Mandell, Assistant Director of Marketing, attended the All Payments Expo in Las Vegas to accept the award on behalf of Global Cash Card. Rachel Benning, Vice President of Prepaid Account Management at MasterCard, was also present to accept the award. “This year’s Paybefore Awards have demonstrated once again that payments companies are committed to driving out the inefficiencies of cash and checks while also increasing value for clients and end users,” said Loraine DeBonis, Paybefore Editor-in-Chief and Chair of the Judging Panel. “We’re proud to recognize the contributions of Global Cash Card to advancing electronic payments.” The only newsletter dedicated to helping payroll professionals make the most out of paycards Advisor PAYCARD GLOBAL CASH CARD NAMED BEST-IN-CATEGORY WINNER BY A PANEL OF INDUSTRY EXPERTS CONTINUED INSIDE GLOBAL CASH CARD NAMED WINNER IN NINTH ANNUAL PAYBEFORE AWARDS APA MEMBERS LEARN HOW TO PITCH PERFECT
  • 2. The Global Cash Card paycard program enabled Popeyes to reach over 98% electronic payroll. The payroll program supports the restaurant chain’s Go Green initiative, eliminating paper checks within a massive retail operation to better serve the company and crew members. “The implementation of paycards at our company- operated restaurants helped create a better employee experience for both our team members and restaurant managers,” said Lynne Zappone, Chief People Experience Officer for Popeyes Louisiana Kitchen. “Team members receive their pay in a secure, timely method without check cashing fees. Our General Managers can now dedicate more time to serving our guests and coaching team members versus passing out paychecks or replacing lost paychecks. We achieved 98% participation thanks to a smooth transition and world class support from the Global Cash Card team.” Secret Sauce: • 98 percent electronic pay participation achieved over 4 months, from initial rate of only 36 percent. • Field-level training and communications effort to support full adoption and product understanding. • Better money management solution for many employees who were previously utilizing high- cost check-cashing services. • Reloads: additional pay, government benefits and tax refunds at no charge; cash through Western Union and MoneyGram at nominal fee. • Cardholder support in English and Spanish. Global Cash Card was pleased to sponsor a members-only webinar event for the American Payroll Association (APA), with over 1,500 APA members enrolling to learn how to perfect their pitch. A recent survey discovered that 67% of all pitches fail. They fail because they weren’t communicated effectively, not because they are bad ideas or lack merit. Communications Coach and Emmy-Award Winning journalist Bill McGowan explained how to craft just the right message and deliver it...using the right language—both verbal and nonverbal. Attendees gained greater insight into improving their communication in a number of areas: - How to command a room - How to project authority - Reading your audience and adjusting your message accordingly - Dealing with difficult questions without getting flustered - Nonverbal communication/body language/gestures - Presentation: what your clothes say about you Paybefore has also selected the Global Cash Card Geo- Fraud System as a winner in the Change Agent of the Year category. The Geo-Fraud System is a proprietary set of fraud detection tools that GLOBAL CASH CARD NAMED BEST-IN-CATEGORY WINNER BY A PANEL OF INDUSTRY EXPERTS (CONTINUED FROM THE FRONT COVER) APA Members Learn How to Pitch Perfect with Emmy-Award Winner Bill McGowan GLOBAL CASH CARD GEO-FRAUD TECHNOLOGY NAMED WINNER IN NINTH ANNUAL PAYBEFORE AWARDS adds geographically based layers of fraud protection for cardholders. The system con- tinuously evolves, learns and tailors itself to each individual cardholder’s spending habits. This protection is added to every card automatically. The cardholder is also given ad- ditional capabilities that allow them to further enhance and customize this protection.
  • 3. Cash Card, was proud to announce many recent innovations by the team. Recent innovations included: • Geo-Fraud prevention – This is the first system of its kind in the paycard industry and was named as a winner in the 2015 Paybefore awards • EMV – Global Cash Card will be introducing this chip card soon • Apple Pay – Working with Visa to enable Apple Pay for all Global Cash Card cardholders • Expense Manager – This system, which was built entirely by our tech team, won a Paybefore Judges Choice award in 2014 New products on the horizon: • Remote Check Capture – Feature will allow cardholders to deposit paper checks into their Global Cash Card account by taking a picture of the check • International payments in local currency – Customers will be able to transfer money internationally, making us truly global • GCC Protect – This will be an enhancement to Geo-Fraud prevention, dramatically increasing its functionality and security 2015 National Company Conference Global Cash Card assembled its best and brightest at a national conference to review the accomplishments of 2014 and establish the strategic goals for 2015. Making a Difference The Field Support Team, led by Vice President Lisa Poncsak, discussed how Global Cash Card is the largest, private paycard provider in the United States and how field support separates them from all others. The key phrase that kept rising to the surface was “We provide customers a complete solution, not just a piece of plastic.” They not only defined their goals for continued improvement but detailed the Service Quality Review (SQR) system they have put into place to ensure that the field support constantly improves. This was capped by real-life examples of SQRs that have been conducted with several major companies such as O’Reilly Auto Parts, Popeyes Louisiana Kitchen, Kellogg’s, and Labor Ready. A Technical Knockout The Global Cash Card Technical Team took advantage of the setting to unveil several new developments that will continue to set the standard in the paycard industry. Richard Elliot, Chief Technical Officer and Co-founder of Global From One Industry Leader to Another Brent Gow - Director of Global Payroll, Starbucks Brent Gow shared his perspective that Global Cash Card is the best-in-category when it comes to paycards. To illustrate his point, he shared a real-life case history of how Starbucks rolled out the paycard program with Global Cash Card. He explained that the biggest boost to Global Cash Card’s acceptance within the company came via a natural disaster. As fate would have it, an ice storm hit Texas the very week they rolled out the program. While other companies were struggling to deliver paychecks, Starbucks didn’t miss a beat, despite the wide dispersion of locations. After that, others in the company were asking why they didn’t have the card yet. Walter Bond Winds up the Conference Global Cash Card was pleased to hear from Walter Bond, as the closing keynote speaker. A former professional basketball player, Walter enjoyed an eight-year career as a shooting guard for the Dallas Mavericks, the Utah Jazz and the Detroit Pistons—even though he was only a reserve player throughout his college basketball career at the University of Minnesota. Hard work, dedication, and commitment got him to the NBA. He shared that mentality with Global Cash Card. Walter’s message focused on his passion for personal development and accountabil- ity. He stressed the question, “Who do you think you are?” because most people become the person they think they are. Additionally, people won’t know who you are unless you do. To this end, he emphasized that presentations and salespeople are only effective if their audience knows them, likes them, and trusts them. GLOBAL CASH CARD’S QUEST TO “BE THE BEST”
  • 4. ISSUE 14 Disclaimer The information provided in this newsletter should not be relied upon as legal advice or as a definitive statement of the law in any jurisdiction. For such advice, the reader should consult legal counsel. Global Cash Card 7 Corporate Park Suite 260 Irvine, CA 92606 888-220-4477 ext. 202 Toll-free in the U.S. 949-751-0360 ext. 202 Outside the U.S. 949-833-7999 fax jfp@globalcashcard.com www.GlobalCashCard.com In March 2015, Global Cash Card opened an additional call center in Aliso Viejo, CA. This call center will provide Global Cash Card with additional capacity to handle our fast-growing client base. The new location will be managed by Agustin Toral, a Customer Service Supervisor who has been with Global Cash Card since 2008. Sugei Barboza will also move to the new office and be the Lead for the Customer Service department. The new location will ensure that all cardholders continue to receive the same level of unparalleled service, 24/7/365. A CUP OF JOE GLOBAL CASH CARD OPENS ADDITIONAL CALL CENTER Agustin has recently been promoted to Customer Service Supervisor and will lead the Customer Service team at the new Aliso Viejo call center. In his new endeavor, he will be responsible for staff development and hiring and make sure all customer service operations run smoothly in the redundant call center. Agustin started with Global Cash Card in 2008 as a customer service representative. Since then, he has held roles in the Dispute & Fraud Department, Direct Deposit team, Hiring team, and has been a call center team lead and supervisor. He is the proud leader of the customer service team called the “Tsunami Team.” Since he has been cross-trained in many different departments at Global Cash Card, Agustin is able to ensure cardholders receive the best service possible. His favorite movie is Goodfellas, and his favorite quote is “I don’t embrace excuses, I only embrace solutions.” Employee Spotlight Meet Agustin Toral, Customer Service Supervisor BE THE BEST It makes no sense to be in business to be mediocre. There is no sense in doing a job halfway. The only way to succeed, both in business and in life, is to be the best. Being the best brings personal satisfaction. It brings self-reliance and self-assurance. And it inspires others to be their best. It’s contagious. This does not mean you have to be Bill Gates to be the best. Each person has their own measure of “best,” and they are the only ones who can accurately gauge their attainment of that goal. So, what makes Global Cash Card the best? We are not shy to proclaim with confidence that we offer the: BEST paycard solution. BEST customer support. BEST field support. BEST technology. BEST security team and protocols in the industry. BEST sales and marketing group. BEST financial partners. BEST pricing. BEST clients. BEST employees. BEST cardholders. All in all, we are proud to be the best paycard provider in the industry. As proof, we boast a 99% retention rate. In fact, our very first client is still with us today. To our clients we say, “take advantage of the best.” To our employees we ask, “Is that the best you can do?” To the industry we state, “Paycards are the best form of payment for unbanked and under- banked employees.” Who wants to invest their time and resources in second best? So we don’t just say “Be the best.” We live it. Sincerely, Joseph F. Purcell President and CEO Global Cash Card jfp@globalcashcard.com You can reach Agustin at: atoral@globalcashcard.com 949-751-0360 ext. 277