The document discusses trends in the meetings industry and factors that influence buyers' destination choices. It covers: 1. Macro industry trends like increasing competition and the rise of second/third tier destinations. 2. Buyer selection criteria such as accessibility, price, facilities, service, and safety. 3. Current buyer focus on flexibility, compactness, added value, sustainability, and creativity. 4. The challenges facing Lithuania and the region in attracting meetings, including developing a world-class venue, air transportation, and a long-term marketing strategy.