Business model canvas appeal business model startupvaibhavbajaj_
Appeal is a clothing manufacturer that targets men aged 20-40 with classy, high-quality yet affordable clothing. It aims to build brand awareness and strong retailer relationships through advertising. Appeal plans to aggressively expand its product range and market share over 3 years, expecting sales to grow from Rs.600,000 to Rs.3,000,000. It will use direct sales, retailers and online channels for distribution and eventually export overseas as well. While the apparel market is competitive, Appeal believes its name and marketing strategy provide advantages to target price-conscious consumers. The company is seeking a business loan to fund operations and product development during its growth phase.
The start up was established in January 2015 providing laundry services in Delhi NCR. It began with one location and has since expanded across South Delhi and Gurgaon. The founders initially did deliveries themselves, learning about customer needs. It has processed over 500,000 garments for over 6,000 customers and seen growing revenue and orders since starting with an initial investment of Rs. 10 lakh. Future plans include further expansion in India and internationally.
Try'em Up-Marketing Plan for a new appPrachi Bafna
Marketing Plan for a new app
This app offers the users a simple way to save their time and money by virtually trying outfits and accessories & choosing what suits them well with just one click. It lets you try on complete looks virtually, like using a magic mirror!
This presentation was created by Rohit Kamal in an internship on Marketing Management offered by Prof Sameer Mathur, IIM Lucknow.
This presentations contains the marketing plan and product development for a new android app called 'Hey Brandy!'.
I am a Fashion Graduate with about three years of work experience in India and U.S.A in the field of Apparel merchandising, Retail Sales, Business Development and Designing.
I worked for a French buying house in New Delhi, as an apparel merchandiser, which also had a vintage retail outlet. In addition, I did a short assignment in launching soft furnishings line for an interior designer in New Delhi where as a team we participated in the Asia's largest exhibition on Architecture, construction and design, ACETECH. Subsequently, I have worked with an American multinational company, Macy’s, as a sales associate in New York.
My experiences have taught me the different aspects of Apparel Merchandising and the interactions within the supply chain. I am detail-oriented, accurate, and dependable, with an uncompromising work ethic and can also work with people of different backgrounds and nationalities.
Work Status: Authorized to work in India, UK & USA (Permanent Resident).
Business model canvas appeal business model startupvaibhavbajaj_
Appeal is a clothing manufacturer that targets men aged 20-40 with classy, high-quality yet affordable clothing. It aims to build brand awareness and strong retailer relationships through advertising. Appeal plans to aggressively expand its product range and market share over 3 years, expecting sales to grow from Rs.600,000 to Rs.3,000,000. It will use direct sales, retailers and online channels for distribution and eventually export overseas as well. While the apparel market is competitive, Appeal believes its name and marketing strategy provide advantages to target price-conscious consumers. The company is seeking a business loan to fund operations and product development during its growth phase.
The start up was established in January 2015 providing laundry services in Delhi NCR. It began with one location and has since expanded across South Delhi and Gurgaon. The founders initially did deliveries themselves, learning about customer needs. It has processed over 500,000 garments for over 6,000 customers and seen growing revenue and orders since starting with an initial investment of Rs. 10 lakh. Future plans include further expansion in India and internationally.
Try'em Up-Marketing Plan for a new appPrachi Bafna
Marketing Plan for a new app
This app offers the users a simple way to save their time and money by virtually trying outfits and accessories & choosing what suits them well with just one click. It lets you try on complete looks virtually, like using a magic mirror!
This presentation was created by Rohit Kamal in an internship on Marketing Management offered by Prof Sameer Mathur, IIM Lucknow.
This presentations contains the marketing plan and product development for a new android app called 'Hey Brandy!'.
I am a Fashion Graduate with about three years of work experience in India and U.S.A in the field of Apparel merchandising, Retail Sales, Business Development and Designing.
I worked for a French buying house in New Delhi, as an apparel merchandiser, which also had a vintage retail outlet. In addition, I did a short assignment in launching soft furnishings line for an interior designer in New Delhi where as a team we participated in the Asia's largest exhibition on Architecture, construction and design, ACETECH. Subsequently, I have worked with an American multinational company, Macy’s, as a sales associate in New York.
My experiences have taught me the different aspects of Apparel Merchandising and the interactions within the supply chain. I am detail-oriented, accurate, and dependable, with an uncompromising work ethic and can also work with people of different backgrounds and nationalities.
Work Status: Authorized to work in India, UK & USA (Permanent Resident).
Functioning of a retail store project-term 2 cbse grade 12 marketing projectBenifaFernandes
Max Fashion is a retail brand that was founded in 2004 in the UAE. It now has over 350 stores across 17 countries. The document provides an overview of Max Fashion's history, products offered, marketing mix strategies, organizational management structure, and SWOT analysis. It describes Max Fashion's aim to provide fashionable products at affordable prices and be a leader in value retail. Product lines include clothing, footwear, accessories for men, women, boys, and girls. Pricing strategies focus on value, promotions, and psychological pricing. Stores are located across multiple countries in the Middle East, Africa, and India. Promotion includes newspaper advertisements, displays, and special offers.
In his project, I learnt about many contents and most importantly about the website back-end handling, Social Media handling, Visual Merchandising, Store Setup, styling and many more experiences. And these details would definitely help me out to shape my career ahead.
R.W.R is an app for women who want to look best and spend smart. It offers a wide range of branded and designer clothes on rent at just one-tenth of the retail price in market. The presentation is about the proposed marketing plan for the android app.
How to increase direct engagement with the target audience group to the use o...Rick Bouter
How to increase direct engagement with the target audience group to the use of social media by rick bouter london januari 2012 - This report includes defining social media, the different types of social media, social strategy, social sub strategies and the use of tools etc.
R.W.R is a mobile app that allows women to rent designer clothing at affordable prices. The app works by allowing users to select clothing items, choose a rental period, and have the items delivered. After wearing, users return the items for cleaning and the next rental. The app aims to give women access to luxury brands while saving money compared to retail prices. It also helps users avoid clutter by renting clothing instead of accumulating purchases.
Z.D. is a marketing plan for an Android app called R.W.R that allows women to rent designer clothing at approximately one-tenth the retail price. The app aims to solve the problems of wanting to wear different outfits but lacking room in the closet. It works by allowing users to select, rent, and return luxury items within a rental period while getting them delivered before an event. The plan targets women ages 18-45 in metro cities and outlines goals of partnering with more brands and expanding user base over three years.
The document outlines the plan for WearDrobe, an app that aims to personalize the shopping experience using technology and social media. It introduces the executive team and 1-year roadmap, which includes friend sharing, trend analysis, and retailer integration features. The 5-year plan envisions supporting non-profits, rentals, and providing the ability to share inventory, choose outfits, track unused clothes, and comment on clothes. It discusses the business model, funding requirements, marketing plan and key technology trends in fashion like trackable couture.
This document provides guidance on how to use Instagram effectively for business purposes. It recommends determining goals for the Instagram account, metrics to measure success, brand guidelines to ensure visual consistency, and testing different post types and scheduling to find the most engaging approach. The document also covers topics like growing followers, using new Instagram tools and features, etiquette, and inspiration.
This document provides guidance on how to use Instagram for business purposes. It discusses determining goals and metrics, establishing brand guidelines, testing and optimizing content, best practices for profiles and posts, different types of posts to try, using Instagram stories and hashtags, running contests to grow followers, new tools for businesses, etiquette, and more. The overall aim is to help businesses navigate Instagram effectively to increase their audience and engage with customers.
Zara is a leading fashion company known for its rapid response to trends. It releases new designs every two weeks based on feedback from stores. Zara's 300 designers work with suppliers to design around 11,000 items per year. Unlike competitors, Zara produces around 40% of items in its own factories to allow for quick changes. This rapid production and response to customer preferences has given Zara a competitive advantage over companies that take 6 months to design and produce new items.
Final Project : Marketing Plan for a new App
This presentation was created by Sajal Gupta (NSIT Delhi) under the guidance of Prof. Sameer Mathur (IIM L) during an internship.
This document is a project report submitted by Varun Bayla to Dezyne E'cole College on promoting a brand in digital marketing. It includes an introduction to management concepts, Future Group, Future Retail, and Hometown store. It outlines the objectives of the study, strategies used by Future Group for digital marketing, online selling and promotional activities. It also includes a SWOT analysis, recommendations, and conclusion on the internship project conducted at Future Retail to promote their brand through digital marketing.
See-App Laundry is a laundry on-demand service operating in Indonesia since 2017. It allows customers to order laundry pickup and delivery through a mobile app. The company currently has 2 branches and utilizes both B2C and B2B business models, sharing profits with merchant partners. See-App aims to expand to 15 owned branches and partner with merchants in 50 cities within 5 years. However, limited funding and manpower have constrained its ability to optimize revenue and scale operations. The company is seeking a funding round of Rp1.5 billion to achieve its growth milestones over the next 5 years.
Appeal is a manufacturer of men's clothing targeting males aged 20-40. It aims to provide high quality, versatile clothing at low prices. Appeal differentiates itself through marketing strategies and high brand awareness. It is seeking a long-term business loan to expand its product line and cover operating expenses. Appeal plans to use direct sales, retailers, and online channels to distribute its products both domestically and internationally.
Purchase and Earn E-commerce portal. Buy the product post your selfie with the same product on jerphy and get 5% commission every time the products purchased from other customers. Sellers are Fashion designers and Small manufacturing units to give quality made products with cheapest costs. Revenue Model : 1.End Customer Selling 2. Subscription Model
Food truck business or a restaurant on wheels has been gaining popularity as a concept in India, among entrepreneurs and consumers alike. In this article, we will take you through everything you need to know about starting a food truck in India.
Let’s start with these things:
Costs involved
Licenses needed
Benefits you can get
Points to keep in mind
Food truck marketing
Tesla plans to launch its Model 3 in India in December 2021. As a marketing consultant, the assistant recommends the following steps for the new product launch:
1. Generate ideas through brainstorming and market research to understand customer needs.
2. Screen ideas and select the most viable concept based on features, costs, and demand.
3. Test the selected concept through focus groups and market research.
4. Develop the market strategy, including target markets, pricing, and distribution.
5. Conduct business analysis and product development before test marketing and commercial launch in December 2021.
This document provides a summary of Kaarshini Bhandari's internship report from her summer internship at Max retail store in Mehendipatnam. It includes an executive summary of her learning about marketing, inventory management, and visual merchandising during the internship. It also provides details about the company profile of Max retail, her objectives for the internship, and an overview of her learning about store operations and the on-the-job processes during the internship period spent at Max retail store.
Vervitude created this plan for an upcoming apparel brand to be pitched to an investor. This presentation was successfully able to land an investor.
http://vervitude.in
BillBook is your very own personal cashier and would be your guide monitoring your monthly budget, your savings and expenses. Deal with your extravagant nature through this app.
“With BillBook, your month ends won't go dry!”
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
Functioning of a retail store project-term 2 cbse grade 12 marketing projectBenifaFernandes
Max Fashion is a retail brand that was founded in 2004 in the UAE. It now has over 350 stores across 17 countries. The document provides an overview of Max Fashion's history, products offered, marketing mix strategies, organizational management structure, and SWOT analysis. It describes Max Fashion's aim to provide fashionable products at affordable prices and be a leader in value retail. Product lines include clothing, footwear, accessories for men, women, boys, and girls. Pricing strategies focus on value, promotions, and psychological pricing. Stores are located across multiple countries in the Middle East, Africa, and India. Promotion includes newspaper advertisements, displays, and special offers.
In his project, I learnt about many contents and most importantly about the website back-end handling, Social Media handling, Visual Merchandising, Store Setup, styling and many more experiences. And these details would definitely help me out to shape my career ahead.
R.W.R is an app for women who want to look best and spend smart. It offers a wide range of branded and designer clothes on rent at just one-tenth of the retail price in market. The presentation is about the proposed marketing plan for the android app.
How to increase direct engagement with the target audience group to the use o...Rick Bouter
How to increase direct engagement with the target audience group to the use of social media by rick bouter london januari 2012 - This report includes defining social media, the different types of social media, social strategy, social sub strategies and the use of tools etc.
R.W.R is a mobile app that allows women to rent designer clothing at affordable prices. The app works by allowing users to select clothing items, choose a rental period, and have the items delivered. After wearing, users return the items for cleaning and the next rental. The app aims to give women access to luxury brands while saving money compared to retail prices. It also helps users avoid clutter by renting clothing instead of accumulating purchases.
Z.D. is a marketing plan for an Android app called R.W.R that allows women to rent designer clothing at approximately one-tenth the retail price. The app aims to solve the problems of wanting to wear different outfits but lacking room in the closet. It works by allowing users to select, rent, and return luxury items within a rental period while getting them delivered before an event. The plan targets women ages 18-45 in metro cities and outlines goals of partnering with more brands and expanding user base over three years.
The document outlines the plan for WearDrobe, an app that aims to personalize the shopping experience using technology and social media. It introduces the executive team and 1-year roadmap, which includes friend sharing, trend analysis, and retailer integration features. The 5-year plan envisions supporting non-profits, rentals, and providing the ability to share inventory, choose outfits, track unused clothes, and comment on clothes. It discusses the business model, funding requirements, marketing plan and key technology trends in fashion like trackable couture.
This document provides guidance on how to use Instagram effectively for business purposes. It recommends determining goals for the Instagram account, metrics to measure success, brand guidelines to ensure visual consistency, and testing different post types and scheduling to find the most engaging approach. The document also covers topics like growing followers, using new Instagram tools and features, etiquette, and inspiration.
This document provides guidance on how to use Instagram for business purposes. It discusses determining goals and metrics, establishing brand guidelines, testing and optimizing content, best practices for profiles and posts, different types of posts to try, using Instagram stories and hashtags, running contests to grow followers, new tools for businesses, etiquette, and more. The overall aim is to help businesses navigate Instagram effectively to increase their audience and engage with customers.
Zara is a leading fashion company known for its rapid response to trends. It releases new designs every two weeks based on feedback from stores. Zara's 300 designers work with suppliers to design around 11,000 items per year. Unlike competitors, Zara produces around 40% of items in its own factories to allow for quick changes. This rapid production and response to customer preferences has given Zara a competitive advantage over companies that take 6 months to design and produce new items.
Final Project : Marketing Plan for a new App
This presentation was created by Sajal Gupta (NSIT Delhi) under the guidance of Prof. Sameer Mathur (IIM L) during an internship.
This document is a project report submitted by Varun Bayla to Dezyne E'cole College on promoting a brand in digital marketing. It includes an introduction to management concepts, Future Group, Future Retail, and Hometown store. It outlines the objectives of the study, strategies used by Future Group for digital marketing, online selling and promotional activities. It also includes a SWOT analysis, recommendations, and conclusion on the internship project conducted at Future Retail to promote their brand through digital marketing.
See-App Laundry is a laundry on-demand service operating in Indonesia since 2017. It allows customers to order laundry pickup and delivery through a mobile app. The company currently has 2 branches and utilizes both B2C and B2B business models, sharing profits with merchant partners. See-App aims to expand to 15 owned branches and partner with merchants in 50 cities within 5 years. However, limited funding and manpower have constrained its ability to optimize revenue and scale operations. The company is seeking a funding round of Rp1.5 billion to achieve its growth milestones over the next 5 years.
Appeal is a manufacturer of men's clothing targeting males aged 20-40. It aims to provide high quality, versatile clothing at low prices. Appeal differentiates itself through marketing strategies and high brand awareness. It is seeking a long-term business loan to expand its product line and cover operating expenses. Appeal plans to use direct sales, retailers, and online channels to distribute its products both domestically and internationally.
Purchase and Earn E-commerce portal. Buy the product post your selfie with the same product on jerphy and get 5% commission every time the products purchased from other customers. Sellers are Fashion designers and Small manufacturing units to give quality made products with cheapest costs. Revenue Model : 1.End Customer Selling 2. Subscription Model
Food truck business or a restaurant on wheels has been gaining popularity as a concept in India, among entrepreneurs and consumers alike. In this article, we will take you through everything you need to know about starting a food truck in India.
Let’s start with these things:
Costs involved
Licenses needed
Benefits you can get
Points to keep in mind
Food truck marketing
Tesla plans to launch its Model 3 in India in December 2021. As a marketing consultant, the assistant recommends the following steps for the new product launch:
1. Generate ideas through brainstorming and market research to understand customer needs.
2. Screen ideas and select the most viable concept based on features, costs, and demand.
3. Test the selected concept through focus groups and market research.
4. Develop the market strategy, including target markets, pricing, and distribution.
5. Conduct business analysis and product development before test marketing and commercial launch in December 2021.
This document provides a summary of Kaarshini Bhandari's internship report from her summer internship at Max retail store in Mehendipatnam. It includes an executive summary of her learning about marketing, inventory management, and visual merchandising during the internship. It also provides details about the company profile of Max retail, her objectives for the internship, and an overview of her learning about store operations and the on-the-job processes during the internship period spent at Max retail store.
Vervitude created this plan for an upcoming apparel brand to be pitched to an investor. This presentation was successfully able to land an investor.
http://vervitude.in
BillBook is your very own personal cashier and would be your guide monitoring your monthly budget, your savings and expenses. Deal with your extravagant nature through this app.
“With BillBook, your month ends won't go dry!”
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
Profiles of Iconic Fashion Personalities.pdfTTop Threads
The fashion industry is dynamic and ever-changing, continuously sculpted by trailblazing visionaries who challenge norms and redefine beauty. This document delves into the profiles of some of the most iconic fashion personalities whose impact has left a lasting impression on the industry. From timeless designers to modern-day influencers, each individual has uniquely woven their thread into the rich fabric of fashion history, contributing to its ongoing evolution.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
The Genesis of BriansClub.cm Famous Dark WEb PlatformSabaaSudozai
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
Call8328958814 satta matka Kalyan result satta guessing➑➌➋➑➒➎➑➑➊➍
Satta Matka Kalyan Main Mumbai Fastest Results
Satta Matka ❋ Sattamatka ❋ New Mumbai Ratan Satta Matka ❋ Fast Matka ❋ Milan Market ❋ Kalyan Matka Results ❋ Satta Game ❋ Matka Game ❋ Satta Matka ❋ Kalyan Satta Matka ❋ Mumbai Main ❋ Online Matka Results ❋ Satta Matka Tips ❋ Milan Chart ❋ Satta Matka Boss❋ New Star Day ❋ Satta King ❋ Live Satta Matka Results ❋ Satta Matka Company ❋ Indian Matka ❋ Satta Matka 143❋ Kalyan Night Matka..
3 Simple Steps To Buy Verified Payoneer Account In 2024SEOSMMEARTH
Buy Verified Payoneer Account: Quick and Secure Way to Receive Payments
Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
If You Want To More Information just Contact Now:
Skype: SEOSMMEARTH
Telegram: @seosmmearth
Gmail: seosmmearth@gmail.com
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
9. 1. Shop your
favorite brand
2. Find your ideal
dress
Order your size
through the
‘Measure guiding
table’
3. Select your ideal
delivery date
Choose 3-4 days
for delivery
Buy the
designer wear
on rent.
4. Return the dress in
the box provided at the
time of delivery.
10.
11.
12.
13.
14.
15.
16.
17. August 2017
App
Launches in
Delhi
October
4 brands
+1000 users
April
1. 8 brands, +3000
users
2. Launching
personalized beauty
services by tying up
with Urban-Clap
1st fiscal year
1. 12 brands
+5000 users
2. Launching Men
Apparel.
2nd fiscal year
1. 17 brands
+10,000 users
2. Launching kids
apparel
3rd fiscal year
Expansion in Jaipur and
Mumbai