SlideShare a Scribd company logo
Executive Summary
Situation Analysis
Goal
Strategy
Tactics
Implementation
Want to look fashionable ?
But out of wardrobe space ?
Then Welcome to PANACHE
So how does the App work?
1. Shop your
favorite brand
2. Find your ideal
dress
Order your size
through the
‘Measure guiding
table’
3. Select your ideal
delivery date
Choose 3-4 days
for delivery
Buy the
designer wear
on rent.
4. Return the dress in
the box provided at the
time of delivery.
August 2017
App
Launches in
Delhi
October
4 brands
+1000 users
April
1. 8 brands, +3000
users
2. Launching
personalized beauty
services by tying up
with Urban-Clap
1st fiscal year
1. 12 brands
+5000 users
2. Launching Men
Apparel.
2nd fiscal year
1. 17 brands
+10,000 users
2. Launching kids
apparel
3rd fiscal year
Expansion in Jaipur and
Mumbai
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app
Panache app

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Panache app