1. The Pacific Northwest is Number
Five of Top Ten Cat Markets
in Northwest

2. Portland Metro Cat Owners
spend their media day
with Radio and Internet:
•Radio - 19.7% of their day
•Internet (no email) 18.1
•Broadcast TV 15.7
•Local Cable 14.1%
•Email only 11.5%
•Billboards 7.7%
•Satellite TV 6.7%
•Newspapers 6.6%

3. Seattle-TacomaCat Owners
spend their media day
with Radio and Internet:
•Radio - 24.9% of their day
•Internet (no email) 15.3%
•Broadcast TV 14.1%
•Email only 12.8%
•Local Cable 12.6%
•Billboards 8.1%
•Newspapers 6.3%
•Satellite TV 6.0%

4. Compiled by:
Portland Area Radio Council
2012