Digiday Mobile with Wall Street Journal

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The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help boost feelings of calmness, happiness and focus.

Agencies and advertisers are faced with three core considerations when looking at a mobile ad strategy: Relevance to the audience, platform effectiveness or ROI, and rich media considerations to capitalize on the possibilities of the mobile screen. A lot has happened in advertising on the non-mobile Web, and it’s all about to happen again, but faster, in the mobile Web. Presenter: Sandy Shanman, general manager, Appsnack

Digiday Mobile with Ad.com: Mobile Marketing Success through a Cross Platform...

Digiday

Since 2008, mobile has recorded tremendous growth, but will your brand be ready to capitalize on this opportunity? As consumer digital habits move across platforms and devices, Advertising.com is helping marketers and agencies learn how real-time optimization, cross platform technology and holistic data sharing can lead to long-term valuable customers and greater ROI. Presenter: Chad Gallagher, Director of Mobile, Advertising.com

Digiday Exchange: isocket Workshop: "Programmatic Buying Beyond RTB"

Digiday

Most ad technology and exchanges deal with remnant inventory, no matter how people try to avoid the R word. The huge direct deals world is largely stuck in the stone age. But that's changing, with new platforms and programmatic buying coming to Class 1. Learn how things are evolving over the next few years, what the demand and supply sides want, and how publishers need to recalibrate their fears of channel conflict. Presenter: John Ramey, founder & CEO, isocket @jpramey

Digiday Exchange: Adslot Tech Talk: "Increasing Demand Through Automated Dire...

Digiday

Orabrush Case Study: A New Generation

Digiday

In this session, the newly named CTO of Orabrush will discuss the brand's push towards programmatic. After figuring out how to commercialize YouTube using the service's commercial tools to get an ROI on a product, Orabrush is increasingly focused on driving views on their channel. Brent Rambo is streamlining efforts by figuring out video performs the best automatically, utilizing his IT background to push this form of marketing forward.

Amazon Strategies January 2019 | Sellwin

Digiday

Amazon Strategies January 2019 | OneSpace

Digiday

Digiday Mobile with Wall Street Journal

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