OOH Unipole Advertising There are very few other developing countries in the world where OOH advertising is as popular and well-received as in India. The outdoor advertising media solutions are still the most relied upon advertising solution for advertisers and brands. That is to say, products and services are introduced to the consumers in our country through billboards and hoardings. And one such medium of OOH branding is that of uni-pole advertising. Unipoles are hoardings that are supported by a single pole. These unipoles are mostly found in major traffic junctures in the city, like near airports, railway stations, major road crossings, etc. Their sizes make them starkly noticeable even from far away distances. Additionally, these uni-pole hoardings are big enough to include most of the details about the brand, unlike most other advertising options. Therefore, through uni-pole hoardings, you will be able to paint a complete picture of the brand that you are endorsing. Usually, unipoles are mostly available for advertising for a period of a month. However, a few of the uni-poles in premium locations do allow advertising for a week or even a day. So, through unipole advertising, you can register brand impressions in thousands that can go up to lakhs in a day. In addition to these, uni-pole advertising comes in lit and non-lit hoardings as well. Media buying of Lit hoardings come with the option of front-lit and back-lit hoardings. So, unipole advertising offers different services for different budgets and needs. Furthermore, unipole advertising also has the added benefit of hyperlocal advertising. That is to say, you get to enjoy the dual benefits of macro and micro-level advertising through unipole hoardings. The residents and the residents of the nearby locality to the unipole will engage in repeated interaction with the brand. This is an assured way of registering maximum brand recall value among the viewers. Thus, get overnight results in brand recognition and ROI by investing in unipole advertising for your brand.