![The uncanny media
valley
advertising
response to robots
anthropomorphism
culturomorphism [sic].
It occurred to me that this must have occurred to me at least partly because of once reading
Russell Davies’s thing about direct marketing. So a link to that’s in order...http://
russelldavies.typepad.com/planning/2007/11/the-uncanny-val.html](https://image.slidesharecdn.com/beekernorthamofffslideshare-110615080149-phpapp02/85/OFFF-2011-Zero-is-a-magic-number-28-320.jpg)
Uploaded byBeeker Northam
OFFF 2011: Zero is a magic number!
The document discusses various themes including Moore's Law, the seagull effect in chaos theory, and timelines of communication. It emphasizes the importance of time in media and design, mentioning perspectives from figures like Glenn Gould and Matt Jones. The document also touches on concepts of media pluralism, advertising, and the interplay between craft and collaboration.
OFFF 2011: Zero is a magic number!
- 1. is a magic number! Beeker Northam OFFF 2011
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- 4. Variations on a YearZero theme.
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- 7. Information-Doubling (2003) 50,000 years 1,500 years 200 years 10 years 18 months 1/1000 second 2015 http://www.youtube.com/watch?v=rvcPVxzhTLQ 56.00 - 58.05
- 8. (Other) Moore’s Law information time
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- 10. Edward Lorenz Meteorologist, mathematician, and pioneer of chaos theory.
- 11. The Lorenz attractor,1963 Planetary and stellar atmospheres may exhibit a variety of quasi- periodic regimes that are, although fully deterministic, subject to abrupt and seemingly random change. Borealkiss http://vimeo.com/19380697
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- 14. c.19th c.20th c.21st interface??
- 15. Timeline of communications PCS RADIO INTERNET MOBILE WWW TELEGRAPHY TELEVISION ALPHABET PRINT ADVERTISING PHOTOGRAPHY FILM COMPUTERS WWW 2000BC 0 1500 1600 1700 1800 1900 1950 2000
- 16. Timeline of communications * * * * * * * * ** * ** 2000BC 1000BC 0 1000 2000
- 17. Time is adesign material Film is important because the things we do are embedded in time and because they have to be unpacked in time, even if they can be described or drawn. MATT JONES http://www. ickr.com/photos/blackbeltjones/5706872802/in/photostream
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- 21. Search + Media + E-commerce advertising advertising
- 22. Merchandise Product Invention Media platform AGENCY INVENTS WITHOUT A CLIENT Software Content platform Service One medium All of media! AGENCY ADVERTISES CLIENT’S PRODUCT Repetition
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- 27. The uncanny valley response to robots anthropomorphism
- 28. The uncanny media valley advertising response to robots anthropomorphism culturomorphism [sic]. It occurred to me that this must have occurred to me at least partly because of once reading Russell Davies’s thing about direct marketing. So a link to that’s in order...http:// russelldavies.typepad.com/planning/2007/11/the-uncanny-val.html
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- 30. Craft and “theworkmanship of risk”.
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- 33. Maywa-Denki and taking nonsense seriously. http://www.youtube.com/watch?v=j4sB3xwU2FU 35.00 - 1.35
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- 37. If there’s any excuseat all for making a record, it’s to do it differently, to approach the work from a totally recreative point of view … to perform this particular work as it has never been heard before. And if one can’t do that, I would say, abandon it, forget about it, move on to something else. GLENN GOULD 1968
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