Intrapreneurship allows large organizations to compete through innovation. It involves nurturing an internal ecosystem that utilizes rapid experimentation, user feedback, and lean processes to constantly improve products. Intrapreneur-leaders are needed to create ambidextrous organizations that achieve breakthrough innovations while making steady improvements to existing businesses. For innovation to be sustained, it must become systemic through developing an organizational culture with the necessary capabilities, commitment, and structures to support pilots and scale new ideas.

1. Intrapraneurship in action
Mona Vernon
Thomson Reuters

2. 2
The rules of strategic management have changed
Increased turbulence in IT intensive businesses:
Average jump in number of places up and down the rankings from previous year -
Top selling firms. !
McAfee, Andrew, and Erik Brynjolfsson. "Investing in the IT that makes a competitive difference." Harvard
Business Review 86.7/8 (2008): 98.!

3. 3
Capturing value from innovation with lean
• The new reality is that innovation is about good decision
making in fast-paced environments

4. 4
Real-time input
from users
Rapid testing &
learning
Simpler products
Innovation with
Ecosystem
• Lead Users
• Co-Creation
• Experimentation
• Lean
• Minimum Viable Product
• Less is More
• Crowd Sourcing
• Open Innovation
Constantly engaging
users to understand
customer needs
Rapidly testing new
ideas, learning from
results, and integrating
changes
Go to market with a
minimum functionality allows
for fast product releases and
lead user feedback
Leveraging external
partners, developer
communities to co-
develop better products
Build
MeasureLearn
• User Analytics
Businesses have to rethink competitive advantage in
terms of cycle time and nurturing an ecosystem!

5. 5
Competing with ambidexterity
• Intrapreneurship is the act of behaving like an
entrepreneur while working within a large organization
• Intrapreneur-leaders are needed to create and operate an
ambidextrous organization
– achieve breakthrough innovations
– while also making steady improvements to an existing business
"The best way to predict the future is to invent it."
Alan Kay

6. 6
Innovation is sustained when it becomes systemic
Systemic innovation
pilot
capability
system
value
commitment

7. 7
THANK YOU
@monavernon