This document reviews the pork chop options and sales performance of various Mexican and steak restaurants. It provides the 2009 and 2008 sales and unit numbers for over 20 Mexican restaurants and steak houses. It then examines the pork chop menu items and pricing for 14 different restaurants, including descriptions of preparation methods and portion sizes. Finally, it proposes a new "Chipotle Adobo Pork Loin Chop" item and provides pricing details and suggested uses and side dishes.

1. Menu Review
On
Pork Chops

2. Current EnvironmentCurrent Environment
Mexican Category
Sales ($000) Units
Company name 2009 2008 % change 09 08 % change
On The Border Mexican Grill & Cantina (US_TX) 415,000 460,000 -9.8 153 160 -4.4
Chevys Fresh Mex (US_CA) 240,000 263,000 -8.7 92 96 -4.2
El Torito (US_CA) 207,500 225,000 -7.8 69 79 -12.7
Abuelo's (US_TX) 129,000 130,000 -0.8 41 41 0
El Chico Cafe (US_TX) 106,000 117,000 -9.4 61 72 -15.3
Cantina Laredo (US_TX) 92,000 78,000 17.9 28 26 7.7
Uncle Julio's (US_TX) 86,000 75,000 14.7 14 13 7.7
Don Pablo's (US_GA) 81,000 90,000 -10 39 40 -2.5
Carlos O'Kelly's (US_KS) 78,000 83,500 -6.6 47 49 -4.1
Pappasito's Cantina (US_TX) 71,000 70,500 0.7 22 20 10
Acapulco Mexican Restaurant y Cantina (US_CA) 70,500 72,000 -2.1 32 32 0
Tumbleweed Southwest Grill (US_KY) 68,500 84,000 -18.5 30 42 -28.6
Casa Ole (US_TX) 60,900 61,500 -1 46 46 0
Azteca Mexican Restaurants (US_WA) 58,000 58,900 -1.5 33 31 6.5
Chuy's (US_TX) 56,000 39,000 43.6 17 11 54.5
Macayo's Mexican Kitchen (US_AZ) 48,600 50,000 -2.8 18 18 0
Posados Cafe (US_TX) 46,500 46,000 1.1 15 15 0
Margaritas Mexican Restaurant (US_NH) 43,947 30,000 46.5 19 16 18.8
Hacienda Mexican Restaurants (US_IN) 39,000 40,150 -2.9 12 12 0
El Fenix Restaurants (US_TX) 35,000 34,600 1.2 16 15 6.7

3. Current EnvironmentCurrent Environment
Steak Category
Sales ($000) Units
Company name 2009 2008 % change 09 08 % change
Outback Steakhouse (US_FL) 2,240,000 2,478,000 -9.6 787 796 -1.1
Texas Roadhouse (US_KY) 1,183,140 1,150,793 2.8 331 314 5.4
LongHorn Steakhouse (US_GA) 877,000 871,300 0.7 323 314 2.9
Logan's Roadhouse (US_TN) 555,000 548,000 1.3 194 196 -1
Lone Star Steakhouse & Saloon (US_KS) 237,000 280,000 -15.4 138 141 -2.1
Saltgrass Steak House (US_TX) 139,000 149,500 -7 42 41 2.4
Black Angus Steakhouse (US_CA) 138,000 198,500 -30.5 46 69 -33.3
Charlie Brown's Steakhouses (US_NJ) 120,000 138,000 -13 49 54 -9.3
Bugaboo Creek Steak House (US_NJ) 91,500 100,000 -8.5 30 30 0
Sullivan's Steakhouse (US_KS) 78,500 84,000 -6.5 19 18 5.6
Texas Land & Cattle Steak House (US_KS) 75,600 83,500 -9.5 28 28 0
Texas Steakhouse & Saloon (US_NC) 62,500 68,500 -8.8 29 30 -3.3
Santa Fe Cattle Co. (US_LA) 53,200 53,334 -0.3 19 28 -32.1
Colton's Steakhouse & Grill (US_AR) 52,000 51,800 0.4 24 21 14.3
Keg Steakhouse & Bar, The (CA_BC) 49,500 59,000 -16.1 16 19 -15.8
Original Roadhouse Grill (US_CA) 48,000 55,000 -12.7 14 14 0
Sagebrush Steakhouse & Saloon (US_NC) 43,500 46,000 -5.4 33 34 -2.9
Perry's Steakhouse & Grille (US_TX) 40,000 34,000 17.6 7 6 16.7
Montana Mike's Steakhouse (US_TX) 38,428 41,782 -8 25 27 -7.4
Whiskey Creek Wood Fire Grill (US_NE) 38,000 38,500 -1.3 15 16 -6.3
Redstone American Grill (US_MN) 36,500 38,000 -3.9 5 5 0

4. Menu ReviewMenu Review
Restaurant Description OZ Price
Tumbleweed Southwest Grill Mesquite Grilled, BBQ,Bourbon,Mango Chile, Honey Chipotle 12oz $11.99
Champps Bourbon Glazed, Grilled 10oz $12.99
Claim Jumper Whiskey Apple Glazed Pork Loin NA $12.95
Damon's Grill Seasoned, Char Grilled-Lunch NA $7.99
Seasoned, Char Grilled-Dinner NA $13.99
Logan's Roadhouse Grilled Pork Chop-Lunch 7oz (1) $8.99
Grilled Pork Chop-Dinner 14oz (2) $10.99
Loan Star Steakhouse & Saloon Mesquite Grilled, Center Cut, Bone In 16oz (2) $15.99
LongHorn Steakhouse Seasoned, Cowboy, Bone In, Center Cut 8oz $14.49
Outback Steakhouse Sweet Glazed, Roasted, Tenderloin NA $10.95
Saltgrass Steak House Center Cut, Grilled NA $16.99
Texas Roadhouse Hand Cut, Seasoned, Grilled, Peppercorn Sauce NA- (1) $9.49
Hand Cut, Seasoned, Grilled, Peppercorn Sauce NA- (2) $12.99
TGI Friday's Bone In, Pepper Crusted, Grilled, Brown Gravy Sauce NA $9.99
Yard House BBQ Pork Tenderloin, Grilled NA $20.65

5. Chipotle Adobo Pork Loin ChopChipotle Adobo Pork Loin Chop
 6oz - $3.18lb./ $1.19ea
 8oz - $2.95lb./ $1.47ea
 10oz- $2.95lb./ $1.84 ea

6. Suggested UsesSuggested Uses
 6oz Grilled and served over mixed greens, black
beans and tortilla chips
 6oz Grilled and served on a ciabatta bun topped
with onion straws and cheddar cheese
 Twin 8oz pork loin chops served with Santa Fe
Rice and Glazed Apples
 Twin 6oz pork loin chops grilled then stacked
with jalapeno corn bread placed between chops.
Served on a pool of white chili

7. Suggested SidesSuggested Sides
 Santa Fe Rice
 Sweet & Spicy Chunky Apple Chutney
 Mac & Cheese
 Onion Straws
 Apple Stuffing
 Mashed/Garlic Potatoes