The document discusses the power of having a "non-sticky" mindset and being open to new ideas and experiences rather than sticking to preconceived notions. It argues that companies like Sony and Cirque du Soleil were able to succeed because the founders had minds that were not stuck in patterns and were willing to explore without comfort or assumptions about what they knew. The document encourages the reader to shed comfort, assumptions, and baggage in order to remain open to new ideas and learning from life experiences.