This document provides information about a solar panel installation opportunity through New Jersey Natural Gas. Key points include: - NJ Natural Gas is offering $30-40k solar systems to New Jersey homeowners at no upfront cost, installed and maintained by NJ Natural Gas for 15 years. - Homes must have an open, non-shaded roof to qualify. Savings of at least 40% on electricity costs are guaranteed for 15 years. - The sales process involves verifying the property, getting utility bills, creating a customized proposal, and scheduling an in-person presentation to review the proposal and paperwork. Installations are increasing property values by $15-20k.

1. North American Power
Opportunity Presentation
New Jersey Natural Gas
Sunlight Advantage PlanEnergy
A Revolutionary Offering in Renewable
HTTP://www.FreeEnergyBrokers.com

2. About the Opportunity
• $30K to $40K Solar Systems @ ZERO cost or fees for the Homeowner!
•“Approval” is really predicated on the residence itself more than the
homeowner, tree shade free, non-dilapidated roof, with usable sq footage.
• Created & Installed by the New Jersey Natural Gas (NJR) Public Utility (huge
name recognition) They have committed $1 BILLION $ to NJ homeowners.
• The Customer makes significant savings or we don’t do the deal.
• 100% Free equipment, installation, maintenance, servicing & monitoring.
• “Best Deal Guarantee” (the proposal we give them will be the best available
in the marketplace by far or we’ll GET it for them)
• Available for New Jersey Homeowners only (residential single family
properties with the exception of Churches, Schools and Firehouses)
• Terms typically include a minimum 40% reduction on cost per kWh (as
Utility Co.’s raise their rates each year the savings increase)
• Terms guaranteed in writing and fixed for 15 years

3. About the Opportunity
• At the end of the term the homeowner has the option to keep the
system or have it removed at the Utility’s expense.
•The Solar Array raises most property values by $15-$20,000! If the
homeowner moves during the term the Solar Lease CAN transfer to
the new owners and the current homeowner can get another, free
installation if they buy a qualified property.
• Free Energy Brokers is Honored to be a NJR Sales Channel Partner

4. The Sales Process
A lead has been generated….Now what do you do??
•
If this is a self-sourced lead then a conversation needs to occur that gives the
prospect enough information but not TOO much.
“ Did you know “ or “Are you aware” of the Program sponsored by the NJ Natural
Gas Public Utility? Well the Utility has funded a Billion Dollar Grant program
to offer FREE Solar Panel Systems for NJ Homeowners!”
•
A Company Generated lead will come already explained and “pre-sold”

5. “Is this real?” – The Vetting
1. Customer testimonial Video:
- go to You Tube and search for “New Jersey Natural Gas Solar” &
1st one has this logo:
2.
NJR Press Release: NOW 4000 Solar Installs & Counting!
http://www.njresources.com/news/releases/2012/njrcev/12-33SunlightAdvantage1000thCustomer-Final.asp
3. Social Media & Major News Publications:
- YouTube (New Jersey Natural Gas SOLAR)
- Google+ (New Jersey Natural Gas)
- Facebook (Fan Page & Lead Capture pages)
- Wall St. Journal, Fox News, CBS, NBC, CNN, etc

6. The Sales Process: Step-by-Step
(Program sells itself….No Need for High Pressure Sales)
1. Look up Property Address in BOTH Google Earth AND Bing Maps, verify with the prospect that
the property on both maps is the subject property. (save and/or print both pictures…you’ll
need them for the file.
2. Request and collect a copy of the Utility Bill and a printed copy of the Annual kWh usage from
the utility co right away. JCP&L is the only utility Co. that puts the annual usage ON the bill so
the prospect needs to call right away and request their annual kWh usage if they’re with
another co. (Have them get the verbal, annual usage right away)
3. Email the two pictures, the property address, the bill and annual usage to:
LEADS@FreeEnergyBrokers.com and put the word “Prospect” and the property address in the
subject line along with YOUR name.
4. Once we have that information we can determine whether or not we have a viable address
and create a proposal for the homeowner and/or a counter-offer.
5. Contact Prospect and set face to face appointment (or confirm the appointment already set) to
discuss the Proposal. Give them verbal “highlights” of the proposal such as: “I’m glad to report
that NJR can offer you the entire solar system FREE & your estimated, minimum savings are
$21,675.00” Set a date and time as soon as possible and preferably within 24 to 48 hours. Set
the expectation that all “decision makers” must be present (whomever is on the property’s
deed) and that they’ll need the following paperwork:
-utility bill -physical copy of annual usage -tax bill -Homeowners Ins Dec page
-copy of property survey (this is located with their mortgage paperwork)
6. Attend the appointment, be early and dress nicely (not TOO nicely..don’t wear a suit)

7. The Sales Process – Continued
7. You will need to bring the following to the appointment:
-The Proposal/contract
-Consumer Checklist
-Auth for Consumer Report Form
-Any Utility specific Documents
(You will be provided with the contract paperwork and all file related paperwork to take for
signatures)
8. You will need to take photographs of the following:
-The Electric Panel (2 Pics: Zoom in on the brand of fuse box & get a picture of the box OPEN)
-The Attic Beams
-Pictures of the House (front, back, side and anywhere panels are to
be installed
-The Electric Meter -The circuit breaker/fuse box – if separate from main power box.
9. AFTER THE APPOINTMENT:
-you need to be available for ANY questions or concerns the customer may have
-Ask for referrals: Friends, Family, Neighbors. Tell them about the “Friends & Family Referral
Program” – Any customer referrals that turn into closed sales are worth $250.00 to the
referring homeowner!
10. Back-End Sale of Deregulation Product(s): $50 BONUS for our Sales Professionals.
-We also offer Electricity/Natural Gas deregulation products with 100% Green rates fixed for
12+ months! The rate is lower than the utility and there’s a $75 rebate for the customer. Have
them enroll on the spot and complete the TPV call.

8. File Integrity & Submission
• ALL original, signed documents are needed for submission to NJR
• Scan/Email a copy file to NewSubmissions@FreeEnergyBrokers.com
• Send original File via UPS Ground to: 40 E. Main St. suite# 239, Newark,
DE 19711
•CUSTOMER SERVICE PHONES FOR ELECTRIC UTILITY
• JCP&L
1-(800)-LIGHTSS
• PSE&G
1-(800)-436-7734
• ATLANTIC CITY ELECTRIC (ACE)1-(800)-642-3780

9. Sample
Picture

10. Sample Google Map Picture