This document discusses elements of nice user experience (UX) design. It is organized into four sections - solving problems, providing feedback, adding value, and creating unforgettable experiences. Each section provides multiple examples from companies like Google, Amazon, Twitter, and others that exemplify these UX principles through small but impactful design features and interactions. The overall message is that nice UX is achieved through addressing users' needs, keeping them informed, adding usefulness, and crafting memorable experiences.

1. Nice UX
Leonid Jack

2. Little Big Details
EXTRA or MISSING mile ?

3. in real life…

4. Kleenex

5. Tesla

6. Nice UX
is
Solving problems
Providing feedback
Adding value
Unforgettable

7. Nice UX
solving problems

8. 1) Solving Problems: Chrome
Speaker icon on a tab if a sound played in it

9. 1) Solving Problems: Google
a reminder about upcoming movie release date on google search

10. 1) Solving Problems: Google Camera
a rotate icon while phone is vertical and in video mode, encouraging you to record proper horizontal videos

11. 1) Solving Problems: Google Hangouts
automatically mutes your mic if it hears you typing while others are talking

12. 1) Solving Problems: Paper
the category title fade out as it gets closer to the icons in the upper right corner

13. 1) Solving Problems: Uber
In the subject line for a receipt, the time of day of your ride is in contextual and in plane language

14. 1) Solving Problems: iOS
The camera app dynamically casts a drop shadow for text when displaying
over a bright background

15. 1) Solving Problems: Etsy
the site gently encourages you to the requisite five words and beyond

16. 1) Solving Problems: Amazon
faux 3D animations to guide the user to view the back and internal book details

17. 1) Solving Problems: Foursquare
”When no data for opening hours, they suggest “See when people check in

18. 1) Solving Problems: Slack
send an email to your phone that will automatically sign you in

19. 1) Solving Problems: InVision
mislabelled a PSD as an PNG ? (the file you’re trying to upload is too large)

20. Nice UX
providing feedback

21. 2) Providing Feedback: Pinterest
helping understand the context of my actions

22. 2) Providing Feedback: Paper
closing the messages popup

23. 2) Providing Feedback: Paper
Click on the “more likes” box on a popular post to see people’s names fly out into a long list

24. 2) Providing Feedback: Paper
a feedback upon “Like” received on paper

25. 2) Providing Feedback: Flickr
the placeholder text in the search field changes depending on the search filter

26. 2) Providing Feedback: Google Now
Tapping the information icon on a card flips it around, revealing the back and some additional text

27. 2) Providing Feedback: Skype
First-time user popup

28. 2) Providing Feedback: Hyperlapse
Speed (dropped frames) both on a button and a view itself

29. 2) Providing Feedback: Google Now
Setting a reminder on Google Now

30. 2) Providing Feedback: Path
Back icon is Path’s signature ‘P’ logo. Text stays readable while rotating

31. 2) Providing Feedback: Path
Continuing to scroll adjusts the date and time dynamically based on which post is underneath it on the view

32. Nice UX
adding value

33. 3) Adding value: Instapaper
The “add a folder” button automatically turns into a form field for the name

34. 3) Adding value: Medium
select text in a post, share buttons come up, tweet is pre-filled

35. 3) Adding value: Twitter
Pull down for multiple Twitter accounts menu

36. 3) Adding value: Amsterdam Museum
opening hours for today

37. 3) Adding value: Flickr
live-filters showing the effect on an actual photo

38. 3) Adding value: Google Maps
the path home has a light blue outline

39. 3) Adding value: Fiverr
shows the explanation of your account balance on figures hover

40. 3) Adding value: Waymate
the loading page shows you the weather info for the destination

41. 3) Adding value: Tweetbot 3
when adding a photo to a tweet “Use Last Photo Taken” is an option

42. 3) Adding value: TED
video continues to play at the top left corner

43. 3) Adding value: Path
a tap on the frosted-glass search bar in the main app view, bring up a few filtering options bubbles

44. 3) Adding value: Slideshare
mobile preview on desktop monitor

45. Nice UX
unforgettable

46. 4) Unforgettable: Twitter
Launching the Twitter app builds energy and emotion right from the start

47. 4) Unforgettable: Hyperlapse
Impressive short introduction to a first-time user

48. 4) Unforgettable: Basecamp
on a form field error, the character makes a surprising facial expression and points to the relevant field

49. 4) Unforgettable: Pinterest
focus on benefits, not features

50. 4) Unforgettable: Secret
Tapping view the comments – the card slides to the top of the screen, pushing the status bar out of sight

51. 4) Unforgettable: Flickr
delightful experience that adds a personal touch to the entire app

52. 4) Unforgettable: Facebook
nearby friends feature shows your own picture with your partner’s to illustrate its use

53. 4) Unforgettable: InVision Blog
Title changes to “Don’t forget to read this…” if you on a different tab

54. 4) Unforgettable: TeuxDeux
the copy of plans engages users personal attitude

55. 4) Unforgettable: Vimeo
it makes fart noises when you scroll up and down

56. 4) Unforgettable: Nice Ocean

57. 4) Unforgettable: Nice Ocean

58. 4) Unforgettable: Nice Ocean

59. 4) Unforgettable: Nice Ocean

60. 4) Unforgettable: Nice Ocean

61. Nice UX
is
Solving problems
Providing feedback
Adding value
Unforgettable

62. Thank you !