Name: student Marketing Internship at XXX Week 1 Tuesday, August 20th, 2013 – August 22th, 2013 My supervisors, Jonathan and Ryan , introduced me to all my fellow co-workers and they also gave me a good description of what types of things they’ve been working on. This week was important for me to get to know everybody, and understand what exactly I’m going to be doing for throughout the next few months. I will be responsible for creating accurate spreadsheets of prospective client data and manage leads database, assisting in business development activities, collaborating with the Product Management Team to ensure timeliness and quality of work to clients, representing XXX to all existing contacts to best create a positive brand and generate interest through ‘word of mouth’ marketing strategies. I’m very excited and motivated for this new challenge in my life, especially after been invited by my supervisors for a welcome dinner at Cheesecake Factory. Week 2 Monday, August 26th, 2013 – August 29th, 2013 This was my second week working for XXX and I’m loving everything! I’ve been watching my co-workers how to make cold calls, once I will start executing this type of task very soon. The company wants to make sure I’m totally comfortable talking to customers and being able to do a great job on promoting the company’s services. The environment of the team is very good and I like the fact that everybody get along pretty well; sometimes we all go have lunch together and I like getting to know people better. I’ve been doing a lot of research on potential customers through a few different websites (LinkedIn is one of them), and creating many different spreadsheets on Excel with all the details about people and companies. This is the very first step before I go into cold calls. I have to be good at researching the right people in order to make cold calls! XXX provides translations services, interpretation services, remote/over the phone interpretation, linguistic validation, transcription, typesetting and graphics, multicultural marketing, voiceovers and dubbing, subtitling, staffing solutions, legal services, and virtual data room services. Due to the fact that our company offers so many different services, they want to make sure I’m 100% confident and aware of the company’s services before I try to sell them through cold calls. Week 3 Tuesday, September 3rd, 2013 –September 5th, 2013 Even though this was a short week due to Labor Day, I was assigned by the Director Business Development of XXX, Semih, to help him with a important project that involves over $40,000. My goal in this task is to make sure that the numbers are matching up in the balance sheet, once we are dealing with a lot of professional translators from all over the world and each one of them charges a different price for their service. Semih gave me permission to call the professional translators whenever I want because I have to make sure they will get the work done on time. I’m ex.

1. Name: student
Marketing Internship at XXX
Week 1
Tuesday, August 20th, 2013 – August 22th, 2013
My supervisors, Jonathan and Ryan , introduced me to all my
fellow co-workers and they also gave me a good description of
what types of things they’ve been working on. This week was
important for me to get to know everybody, and understand
what exactly I’m going to be doing for throughout the next few
months. I will be responsible for creating accurate spreadsheets
of prospective client data and manage leads database, assisting
in business development activities, collaborating with the
Product Management Team to ensure timeliness and quality of
work to clients, representing XXX to all existing contacts to
best create a positive brand and generate interest through ‘word
of mouth’ marketing strategies. I’m very excited and motivated
for this new challenge in my life, especially after been invited
by my supervisors for a welcome dinner at Cheesecake Factory.
Week 2
Monday, August 26th, 2013 – August 29th, 2013
This was my second week working for XXX and I’m loving
everything! I’ve been watching my co-workers how to make
cold calls, once I will start executing this type of task very
soon. The company wants to make sure I’m totally comfortable
talking to customers and being able to do a great job on
promoting the company’s services. The environment of the team
is very good and I like the fact that everybody get along pretty
well; sometimes we all go have lunch together and I like getting
to know people better. I’ve been doing a lot of research on
potential customers through a few different websites (LinkedIn
is one of them), and creating many different spreadsheets on
Excel with all the details about people and companies. This is
the very first step before I go into cold calls. I have to be good

2. at researching the right people in order to make cold calls! XXX
provides translations services, interpretation services,
remote/over the phone interpretation, linguistic validation,
transcription, typesetting and graphics, multicultural marketing,
voiceovers and dubbing, subtitling, staffing solutions, legal
services, and virtual data room services. Due to the fact that our
company offers so many different services, they want to make
sure I’m 100% confident and aware of the company’s services
before I try to sell them through cold calls.
Week 3
Tuesday, September 3rd, 2013 –September 5th, 2013
Even though this was a short week due to Labor Day, I was
assigned by the Director Business Development of XXX, Semih,
to help him with a important project that involves over $40,000.
My goal in this task is to make sure that the numbers are
matching up in the balance sheet, once we are dealing with a lot
of professional translators from all over the world and each one
of them charges a different price for their service. Semih gave
me permission to call the professional translators whenever I
want because I have to make sure they will get the work done
on time. I’m excited to have a little bit of power on my hands
and being able to manage people in a certain way. Other than
this project, I’ve been still watching my co-workers cold calling
potential customers and learning some marketing techniques to
persuade them. I’ve been doing a lot of research on potential
customers, and I like that because I get to know a lot about
many companies in terms of numbers.
Week 4
Monday, September 9th, 2013 –September 13rd, 2013
This week was interesting for me because I started to answer
calls and directing them to the right people in the office. There

3. are approximately 15 people working in the office and it is hard
remember everyone’s name and extension, but I’ve been doing a
good job so far! I think that the more interaction with customers
the better for me and answering phone calls is another way to
improve my communication skills!
Week 5
Monday, September 16th, 2013 –September 20th, 2013
This was a good week… I had the chance to meet and talk to the
Vice President of Business Development of XXX, Michel
Eduardo. I started to get more confident with phone calls, and
I’ve been enjoying sending e-mails to potential customers.
Being able to interact with them on my own is great! I usually
send 100 e-mails per day and this has helped me with my
communications and marketing approach skills!
Week 6
Monday, September 23rd, 2013 –September 27th, 2013
Great week! I received a call from the vice president of the
company, Tim, he wants me to help him and Dani, Director of
Strategic Accounts, to find important contacts from Marriott
International, Inc. They came up with a list of over 700 contacts
from this company, and my task is to delete contacts that are not
relevant, find their e-mails, telephone, and address. I’m excited
and happy to start working on this new project!
Week 7
Monday, September 30th, 2013 –October 4th, 2013
After dedicating almost 100% of my time at work on this
project, I came up with a list of 317 contacts from Marriott
International, Inc. These contacts are very important for their
company, XXX will try to get a partnership with Marriot
International, Inc. pretty soon. My colleagues will be sending e-

4. mails and actually calling the contacts that I came up on the
excel spreadsheet, and they will try to schedule a big meeting.
We will be taking care of Marriot’s official website translations
to any language they want! If everything goes right… I will be
happy I was part of the deal!
Week 8
Monday, October 7th, 2013 –October 11th, 2013
A big part of my day at XXX is to seek for potential companies
that have need for translations. I basically send 6 company
names to our Sales Research team and they come up with big
lists with employers and employees from the requested
companies. After that, I have to filter what contacts are good
and bad, find their position in the company (title) e-mail
address, mail address, and telephone number. Once I create this
nice spreadsheet, I send it to our Sales Force team, which works
exclusively by uploading contacts into www.salesforce.com.
Once the contacts are all uploaded in the website, I’m able to
send hundreds of e-mails to different companies everyday!
That’s what I pretty much did every single day of the week! I
ended up getting a good amount of responses. And now I can
actually follow all the process of convincing the client to close
a deal with our company…which is the fun part! I have not
started cold calling people yet…so I’ve been following my
supervisors doing this part of the job…and I’ve been learning a
lot of good techniques!
Week 9
Monday, October 14th, 2013 –October 18th, 2013
I had an amazing week… probably the best one so far! Working
very hard each day of the week, being creative and asking as
many questions as possible to have a better understanding on
how this company works, has paid off! I was named the 3rd
most effective intern at XXX. I got the news through e-mail and
I’m very excited! The company has offices all over the world,
which makes me feel even better! My supervisor finally gave
me permission to cold call potential clients. I’m not ready yet,

5. but I will be working hard in the next few weeks to feel more
comfortable talking about our service!
Week 10
Monday, October 21st, 2013 –October 25th, 2013
This week was very important for me… My supervisor received
an e-mail from one of the vice presidents of XXX, asking if I
was willing to stay with the company after graduating. I said to
my supervisor that I would love to stay with the company if
they are willing to hire me to work as a Project Manager or
Sales and Marketing Representative; he thinks I have pretty
good chances to receive an offer from the company before my
graduation!
I’m going to keep working hard every day and the results will
automatically show up! I’m currently working on finding
prospect clients from Trader Joe’s, Safeway, General Nutrition
Centers, and others. I absolutely love Trader Joe’s and I usually
go shopping at GNC once a month, so it will be interesting to
have a better knowledge about those two companies! I’ve
already been sending e-mails to Trader Joe’s employees, and I
will definitely call a few of them next week to explain a little
bit of our services and check if they have any need for
translations.
Week 11
Monday, October 28th, 2013 –November 1st, 2013
I’m glad I’ve been receiving compliments from my supervisors.
I don’t have as many tasks as my co-workers do, just because
I’m a part-time intern, but I’m happy to do a pretty good job in
whatever I’m required to do. This week was pretty demanding, I
had to create several spreadsheets with over 1,000 contacts in
each one of them. I’ve been sending hundreds of e-mails every
day and we’ve had some good responses so far. I’ve been
helping my supervisor, Jonathan , to find a list of the top
companies that spent the most on advertising. If these
companies have been spending money on radio and website
banner advertising, they might want to consider on expand their

6. company by translating their website to multiple languages and
make it accessible to people globally, if they have needs.
Week 12
Monday, November 4th, 2013 –November 8th, 2013
I’ve been helping one of my supervisors, Jonathan , to find
companies that might have needs make their website accessible
to customers that either don’t speak English or the ones that
live in a different country. I suggested to Jonathan that we
could try to negotiate a mutual beneficial partnership with
websites that develop/design websites. We could potentially
have our logo on these websites, and for every client that ask
for our service to translate websites, these companies would get
a small percentage of the total cost for our service. I like the
way my supervisors give me the opportunity to participate on
their meetings and express my opinion and ideas.
Week 13
Monday, November 11st, 2013 –November 15th, 2013
This was an exciting week! I usually receive a list with dozens
of companies from each one of my supervisors, and then I do
my research and check the ones that have a good profile to be
our client. But, I gained permission to come up with a list of
companies by myself, and I’ve been very creative with this
opportunity! I approached a few chocolate factories, marketing
design websites, and even international sports league, such as
ATP (Association of Tennis Professionals). I had one scheduled
call with the Associate Director of Publishing and Printing of
NCAA and it went pretty well. My supervisor, Jonathan, was
leading the conversation and I was basically learning all his
strategies to not only present our company to the client, but to
convince her to have a partnership with us. Great week!
Week 14
Monday, November 18th, 2013 –November 22nd, 2013
I’m excited to see how XXX has been growing! We have offices
not only all over the country, but all over the world! The vice
president of the company came to the Chicago office to have a

7. meeting with all of us, and one of the news is that we will be
moving to a brand new office next year, twice as big as the one
we currently work! Out office has 2 new employees, and they
plan on hiring more people by next year. It’s good to work in a
place where you actually see things evolving, and that makes
me want to work for XXX after I graduate! I was busy as usual
with lots of research, e-mails, and mailers.
Week 15
Monday, November 25th, 2013 –November 29th, 2013
Week off – Thanksgiving break