Entrepreneurs provide innovative solutions to meet market needs by generating unique business ideas. They consider key elements like target customers, product or service, and company name when creating a value proposition. Maintaining accurate records of financial data like revenues, costs, and transactions is important for measuring business performance and protecting the business. Conducting market research through interviews and data collection helps entrepreneurs understand customer requirements, market size, and opportunities.

1. MY REPORT IN
ENTERPRENUER
SHIP
JEDREL OBINA
12 – JOSE RIZAL
HUMSS

2. “Entrepreneurship.”
Entrepreneurs are innovators. They are
willing to take the risks and generate
unique ideas that can provide profitable
solutions to the needs of the market and
the
society.

3. Value Proposition (VP) - is a business or marketing
statement that summarizes why a consumer should buy a
company's product or use its service. This statement is
often used to convince a customer to purchase a particular
product or service to add a form of value to their lives. In
creating Value Proposition, entrepreneurs will consider the
basic elements:
Target Customer
Needs/opportunity
Name of the product
Name of the enterprise/company

4. Gross margin:
Gross margin - is the
difference between revenue
and cost of goods sold,
divided by revenue. Gross
margin is expressed as a
percentage. Generally, it is
calculated as the selling price
of an item, less the cost of
goods sold, then divided by
the same selling price.

5. Service Requirement:
Intangible thing or product that is not able to be
touched but customer can feel
the fulfillment. There are elements in service
requirement like on-time delivery,
service with a smile, easy-payment etc. It includes
all aspects of how a customer
expect to be treated while purchasing a product
and how easy the buying process
goes

6. Unique selling proposition (USP) refers to
how you sell your product or services to
your customer. You will address the wants and
desires of your customers.As entrepreneur, you
think of marketing concept that persuade your
target customers. The following questions you
may ask in doing this, What the customers
want? What brand does well? What your
competitor does well?

7. Target Market
Market Targeting -is a sage in market identification process
that aims to determine the buyers with common needs and
characteristics. Prospect customers are market segment that
entrepreneurial venture intends to serve.
In targeting a specific market, it will exclude people even if it
will not fit your criteria. Rather, target marketing allows you to
focus your marketing money and brandmessage on a
specific market that is more likely to buy from you than other
markets. Product is more affordable, efficient, and effective
way to reach potential clients and generate business.

8. Customer Requirements
Customer requirements
are the specific
characteristics that the
customers need from a
product or a service.
There can be two types
of customer
requirements:
1.Service Requirement
2.Output Requirement
Costomer – Customer is
requirements refer to the
specifications or features of a product
or service that are deemed necessary
by customers. These requirements
motivate customers to buy a product
or service. To determine customer
requirements, companies can
research

9. DATA COLLECTION - is
the most valuable tool of
any type of research
study. Inaccurate data
collection may cause
mistakes and ultimately
lead to invalid results.

10. Keeping Business Records
Good record keeping can help protect the business, measure the
performance and maximize profit.
Records are the source documents, both physical and electronic,
that specify transaction dates and amounts, legal agreements and
private customer and business details.
Developing system to log, store and dispose of records can
benefit the business. A systematic recording allows you to;

11. Market Size
What is Market Size?
Market size is like a size of arena where the entrepreneurs will
play their business. It is the approximate number of sellers and
buyers in a particular market. Companies are interested in
knowing the market size before launching a new product or
service in the area. In determining the market size,
entrepreneur will conduct a strategic marketing research from
reliable sources using the following method. First step is to
estimate the potential market – approximate number of
customers that will buy the product or avail your services.
Second step is to estimate the customers who probably dislike
to buy your product or avail the services. Third step is for the
entrepreneur to estimate the market share, that means plotting
and calculating of the competitor’s market share to determine
the portion of the new venture. Market size become the most
important if you ever need to raise funding for your business.

12. INTERVIEW - is one of the most reliable and credible ways of
getting relevant information from target customers. It is
typically done in personal between the
researcher/entrepreneur and a respondent where the
researcher asks pertinent questions that will give significant
pieces of information about the problem that he will solve.
The interview is also helpful even when the business has
already started because the customers’ feedback provides the
entrepreneur a glimpse of what the customers think about
the business. Interviews normally last from 15 to 40
minutes, but they can last longer, depending on the
participants’ interest in the topic.

13. Gross income
For individuals, gross income is all the
money you earn before taxes and
other deductions are subtracted. Your
earned income can come in many
forms: salary, bonuses, tips, hourly
wages, rental income, dividends from
stocks and bonds, and savings account
interest

14. GROSS PROFIT
WHAT IS GROSS PROFIT?
Gross profit is the profit a
business makes after
subtracting all the costs that
are related to manufacturing
and selling its products or
services. You can calculate
gross profit by deducting the
cost of goods sold (COGS)
from your total sales.