1. MySpace Shamyra Leak Tom Smallwood Tyshon Tucker Anthony Politi

2. What Makes MySpace Different Complete control in the users hand Profile Entities Social Networking Functionality Music Networking Mobility Video Sharing Instant Messaging

3. Disadvantages From Outsourcing to Google Lose Competitive Advantage Forfeiting Application Exclusivity Cannot accept payments as easily Change MySpace’s business processes

4. Positives of Building In-House Easier to receive payments from application providers Better fit for MySpace’s specific requirements Differentiation

5. Future Growth Possibilities Expand profits Expand user base Regain much of once-had market share

6. In Conclusion…