The portfolio document summarizes various marketing projects from 2022. It includes details on a Facebook campaign that gained 39,362 new page subscribers. It also provides statistics on multiple advertising campaigns on social media and podcasts, including reach, clicks, and costs. One project involved creating viral videos for the Russian site Fishki.net that resulted in over 140 million views per month.
Выступление Сергея Михалевв - директора по digital-маркетингу Лаборатории Касперского, на Саммите Digital Branding - BEST CASES, www.digital-branding.ru, Session 7, "Brand Engagement Management", October, 25, 2012
We are a passionate digital marketing agency that serves local and international companies with a comprehensive digital branding and marketing solution through:
Integrated digital campaign and strategy
Website / microsite development
Web-based technology development
Mobile apps development
E-commerce development
Content development
Social media maintenance
Social media marketing (Facebook ads, Instagram ads, Twitter ads)
Google search marketing (SEM)
Google display network marketing (GDN)
Youtube video development and video ads
Influencers / buzzers management
Creative design and idea development
Выступление Сергея Михалевв - директора по digital-маркетингу Лаборатории Касперского, на Саммите Digital Branding - BEST CASES, www.digital-branding.ru, Session 7, "Brand Engagement Management", October, 25, 2012
We are a passionate digital marketing agency that serves local and international companies with a comprehensive digital branding and marketing solution through:
Integrated digital campaign and strategy
Website / microsite development
Web-based technology development
Mobile apps development
E-commerce development
Content development
Social media maintenance
Social media marketing (Facebook ads, Instagram ads, Twitter ads)
Google search marketing (SEM)
Google display network marketing (GDN)
Youtube video development and video ads
Influencers / buzzers management
Creative design and idea development
Unlocking the return on investment for the world's biggest economy: The power of a billion
• What are some of the ways in which Chinese consumer behaviour differs
from the rest of the world?
• What are the strategies that enable brands to utilise "fan economy"?
• How are the savviest brands defining and measuring ROI on Sina?
Ken Hong, General Manager, Weibo Strategy Marketing, Sina
Interviewed by: Thomas Crampton, Global Managing
Director, Social@Ogilvy
Nov 2020 GKO Presentation
Flipnpik
About Geekco Technologies Corp.
Geekco is positioning itself at the forefront of social media by offering FlipNpik, a collaborative social network that aims to promote local shopping, thereby contributing to the improvement of local economy and the quality of life of citizens, and to reward valuable contribution with all active users. The FlipNpik ecosystem and mobile application leverage the community of consumers, content creators and influencers to stimulate local shopping and boost the visibility of local businesses. In exchange, active users who create and share digital content within the platform receive social flips that they can use to earn rewards and/or goods from strategic partners and local businesses.
We are a passionate digital marketing agency that serves local and international companies with a comprehensive digital branding and marketing solution through:
- Integrated digital campaign and strategy
- Website / microsite development
- Web-based technology development
- Mobile apps development
- E-commerce development
- Content development
- Social media maintenance
- Social media marketing (Facebook ads, Instagram ads, Twitter ads)
- Google search marketing (SEM)
- Google display network marketing (GDN)
- Youtube video development and video ads
- Influencers / buzzers management
- Creative design and idea development
Here I enclose our company profile for more details.
It would be a pleasure for us to meet you and your team to introduce our services in person.
Let us know your requirements and support you with fresh digital ideas.
This was for a presentation that I conducted for Startup@Singapore in NUS on 16 October 2010. It's a quick summary of what works and what does not plus some guidelines on making social media work harder for you.
Kestrel digital, social media and integrated campaignsIndependant
This is a shortlist of the digital, social media and integrated campaigns that I have done since 2007 to 2012. I did not include my above the line work in TV, radio and print in this deck.
Anthony Rawlins, founder of Digital Visitor talks about Facebook campaigns - covering associated benefits for businesses and how to create a three month strategy for themed content in the run up to Christmas (or at any other time of year). Anthony will also explain various key factors that determine the success of a campaign, whether your primary goal is data capture, boosting engagement or increasing traffic to your website.
Yamaha women s_day_campaign_2016_report_social_media_admicroLe Xu Li
Chiến dịch giúp Admicro trở thành agency đầu tiên ở _miền bắc đạt top 10 chiến dịch nổi bật trên mạng xã hội theo buzzmectrics. Chiến dịch cũng đạt top 3 yêu thích trên mạng xã hội
New Strategies Group is a digital agency with headquarters based in Kyiv. A member of Ukrainian Association of TOP digital agencies Ukrainian Digital Agencies Committee (UDAC) and official digital partner of All-Ukrainian Advertising Coalition (UAC).
Mission: to create unique value in Internet for global companies, brands and startups by using technologies and other opportunities of digital environment.
Philosophy: digital environment is not only a communication channel but also a space for establishment of long-term and close relationships with consumer through creation of digital products that convey the role/mission of the brand, loyalty programs, use of CRM and other technologies.
We provide an integrated digital marketing solution – from design of strategy and development of digital products up to entire digital marketing complex management. We specialize in long-term projects, loyalty programs, CRM projects and selection of technologies for marketing problems solution.
We have more than 100 projects for 20 customers in 7 countries of the world completed over 6 years of work. We know the way of bringing 800 000 visitors to a promo-site over a period of 5 weeks and we can secure a long-term project with 350 000 unique visitors per month without media-budget.
Portfolio: http://nsg.agency/works/
Unlocking the return on investment for the world's biggest economy: The power of a billion
• What are some of the ways in which Chinese consumer behaviour differs
from the rest of the world?
• What are the strategies that enable brands to utilise "fan economy"?
• How are the savviest brands defining and measuring ROI on Sina?
Ken Hong, General Manager, Weibo Strategy Marketing, Sina
Interviewed by: Thomas Crampton, Global Managing
Director, Social@Ogilvy
Nov 2020 GKO Presentation
Flipnpik
About Geekco Technologies Corp.
Geekco is positioning itself at the forefront of social media by offering FlipNpik, a collaborative social network that aims to promote local shopping, thereby contributing to the improvement of local economy and the quality of life of citizens, and to reward valuable contribution with all active users. The FlipNpik ecosystem and mobile application leverage the community of consumers, content creators and influencers to stimulate local shopping and boost the visibility of local businesses. In exchange, active users who create and share digital content within the platform receive social flips that they can use to earn rewards and/or goods from strategic partners and local businesses.
We are a passionate digital marketing agency that serves local and international companies with a comprehensive digital branding and marketing solution through:
- Integrated digital campaign and strategy
- Website / microsite development
- Web-based technology development
- Mobile apps development
- E-commerce development
- Content development
- Social media maintenance
- Social media marketing (Facebook ads, Instagram ads, Twitter ads)
- Google search marketing (SEM)
- Google display network marketing (GDN)
- Youtube video development and video ads
- Influencers / buzzers management
- Creative design and idea development
Here I enclose our company profile for more details.
It would be a pleasure for us to meet you and your team to introduce our services in person.
Let us know your requirements and support you with fresh digital ideas.
This was for a presentation that I conducted for Startup@Singapore in NUS on 16 October 2010. It's a quick summary of what works and what does not plus some guidelines on making social media work harder for you.
Kestrel digital, social media and integrated campaignsIndependant
This is a shortlist of the digital, social media and integrated campaigns that I have done since 2007 to 2012. I did not include my above the line work in TV, radio and print in this deck.
Anthony Rawlins, founder of Digital Visitor talks about Facebook campaigns - covering associated benefits for businesses and how to create a three month strategy for themed content in the run up to Christmas (or at any other time of year). Anthony will also explain various key factors that determine the success of a campaign, whether your primary goal is data capture, boosting engagement or increasing traffic to your website.
Yamaha women s_day_campaign_2016_report_social_media_admicroLe Xu Li
Chiến dịch giúp Admicro trở thành agency đầu tiên ở _miền bắc đạt top 10 chiến dịch nổi bật trên mạng xã hội theo buzzmectrics. Chiến dịch cũng đạt top 3 yêu thích trên mạng xã hội
New Strategies Group is a digital agency with headquarters based in Kyiv. A member of Ukrainian Association of TOP digital agencies Ukrainian Digital Agencies Committee (UDAC) and official digital partner of All-Ukrainian Advertising Coalition (UAC).
Mission: to create unique value in Internet for global companies, brands and startups by using technologies and other opportunities of digital environment.
Philosophy: digital environment is not only a communication channel but also a space for establishment of long-term and close relationships with consumer through creation of digital products that convey the role/mission of the brand, loyalty programs, use of CRM and other technologies.
We provide an integrated digital marketing solution – from design of strategy and development of digital products up to entire digital marketing complex management. We specialize in long-term projects, loyalty programs, CRM projects and selection of technologies for marketing problems solution.
We have more than 100 projects for 20 customers in 7 countries of the world completed over 6 years of work. We know the way of bringing 800 000 visitors to a promo-site over a period of 5 weeks and we can secure a long-term project with 350 000 unique visitors per month without media-budget.
Portfolio: http://nsg.agency/works/
אודותינו
KGB MEDIA מתמחה בפניה ממוקדת לציבור דוברי רוסית,
בישראל ומחוצה לה, באמצעים שיווקים ותקשורתיים.
החברה מספקת ארגז כלים עשיר של תוכן וערך שיווקי ממשי
ללקוחות ציבוריים, פוליטיים ומסחריים כאחד, החל משלב
המחקר ותכנון אסטרטגי וכלה בביצוע הלכה למעשה –
יחסי ציבור , דוברות , פרסום , בנייה וקידום אתרי אינטרנט,
תוכן שיווקי ועוד
This presentation, created by Syed Faiz ul Hassan, explores the profound influence of media on public perception and behavior. It delves into the evolution of media from oral traditions to modern digital and social media platforms. Key topics include the role of media in information propagation, socialization, crisis awareness, globalization, and education. The presentation also examines media influence through agenda setting, propaganda, and manipulative techniques used by advertisers and marketers. Furthermore, it highlights the impact of surveillance enabled by media technologies on personal behavior and preferences. Through this comprehensive overview, the presentation aims to shed light on how media shapes collective consciousness and public opinion.
Acorn Recovery: Restore IT infra within minutesIP ServerOne
Introducing Acorn Recovery as a Service, a simple, fast, and secure managed disaster recovery (DRaaS) by IP ServerOne. A DR solution that helps restore your IT infra within minutes.
This presentation by Morris Kleiner (University of Minnesota), was made during the discussion “Competition and Regulation in Professions and Occupations” held at the Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found out at oe.cd/crps.
This presentation was uploaded with the author’s consent.
0x01 - Newton's Third Law: Static vs. Dynamic AbusersOWASP Beja
f you offer a service on the web, odds are that someone will abuse it. Be it an API, a SaaS, a PaaS, or even a static website, someone somewhere will try to figure out a way to use it to their own needs. In this talk we'll compare measures that are effective against static attackers and how to battle a dynamic attacker who adapts to your counter-measures.
About the Speaker
===============
Diogo Sousa, Engineering Manager @ Canonical
An opinionated individual with an interest in cryptography and its intersection with secure software development.
Have you ever wondered how search works while visiting an e-commerce site, internal website, or searching through other types of online resources? Look no further than this informative session on the ways that taxonomies help end-users navigate the internet! Hear from taxonomists and other information professionals who have first-hand experience creating and working with taxonomies that aid in navigation, search, and discovery across a range of disciplines.
Sharpen existing tools or get a new toolbox? Contemporary cluster initiatives...Orkestra
UIIN Conference, Madrid, 27-29 May 2024
James Wilson, Orkestra and Deusto Business School
Emily Wise, Lund University
Madeline Smith, The Glasgow School of Art
5. PROJECT
ADS CAMPAIGN
4
Date: 5.04.2022
Budget: 4,690 NIS
Average cost per operation: 1.93 NIS (click on the link)
Number of unique items exposed to the post: 155,422
Number of clicks on the post: 7,867
Number of social activities including: 8,940
Likes: 746
Number of shares: 179
Number of comments: 89
Comments: The campaign received excellent exposure and reached
155,422 users, of whom 7,867 clicked on the post.
The cost per operation was very low and stood at NIS 1.93 per operation.
6. Date: 5.03.2022
LIKES SHARES COMMENTS: 35
Reach: 16883
CLICKS: 423
Total Amount Spent: ₪836
PROJECT
NEW PODCAST
4
LIKES SHARES COMMENTS: 38
Reach: 16086
CLICKS: 466
Total Amount: ₪711
8. FISHKI.NET
The second largest entertainment site in Russia
A series of viral videos with
11 million are exposed.
the goal is
Increase to the exposure of 2 million users per page.
Result: Over 140 million usersvies per month during the campaign