This document provides guidance on key elements magazines should include on their covers to attract readers, including the masthead, selling line, cover lines describing the magazine's content, a main cover line and image that conveys what the magazine is about, and showing the left third of the cover to display in stores. It emphasizes using the cover to clearly communicate what readers will find inside and entice them to purchase the issue.

1. MASTHEAD:~ the name of the magazine. SELLING LINE:~ the line that sells the mag . COVER LINES:~ Words on front cover that says what’s inside. MAIN COVER LINE:~ What attracts you to the magazine and the image. BAR CODE:~ C O V E R L I N E MAIN IMAGE:~ it describes basically about what’s going on. LEFT THIRD:~ the left third of the magazine should be shown so it can be seen in the shops easily.