The document discusses several connectors that can be used to integrate various applications and services with marketing platforms like Marketo, HubSpot, social media platforms like Twitter, Facebook and LinkedIn, and communication platforms like Twilio and Google Calendar. The connectors allow automating processes and syncing data between these platforms and third party CRM, marketing automation, mobile and social apps using their respective APIs. This allows extending the capabilities of applications and creating deeper integrations.

1. Anypoint Marketing
Connectors
Anypoint Marketing
Connectors

2. 2
Marketo Connector
Sync data and automate business processes between Marketo and third
party CRM, sales process management, mobile and social apps.
Description
Streamline business processes and share data between Marketo and third
party integration applications and services with the Anypoint Marketo
Connector. Marketo is a marketing automation software company that
offers products for lead generation, lead management, and marketing
automation, social marketing, and marketing analytics. The Anypoint
Marketo connector enables connectivity with the Marketo API, allowing
users to interface with marketing data through API calls to add leads,
manage campaigns, run analytics, and track opportunities. Moreover, the
Anypoint Marketo connector allows businesses to integrate Marketo with
existing ERP, eCommerce, and CRM applications such as Salesforce.
Working atop the MuleSoft Anypoint™ Platform, the Marketo connector
enables businesses to connect to the Marketo API in order to integrate data
and automate business processes.

3. 3
HubSpot Connector
Sync data and automate business processes between HubSpot and third
party CRM, sales process management, mobile and social applications.
Description
Increase ROI on marketing investments by integrating HubSpot with third
party marketing automation SaaS applications and services via the
MuleSoft Anypoint HubSpot connector. HubSpot offers SaaS inbound
marketing solutions to aid companies in capturing leads and converting
them to business opportunities. With the Anypoint HubSpot connector,
seamless integration between HubSpot with existing marketing automation,
CRM, and social media applications such as Salesforce, Magento,
NetSuite, and Twitter to further extend the reach of HubSpot is possible.
MuleSoft’s HubSpot connector enables instant API connectivity to
numerous HubSpot APIs, allowing users to interface with HubSpot APIs to
perform key functions without having to directly connect to the HubSpot
platform. MuleSoft’s Anypoint™ Platform makes it simple for businesses to
integrate sales, marketing, and social - giving organizations the information
they need to drive better business.

4. 4
Twitter Connector
Sync data and automate processes between Twitter and third party CRM,
marketing automation, mobile and social apps using the Twitter API.
Description
Utilize Twitter in radical new ways with the MuleSoft Anypoint Twitter
Connector. With the Twitter connector from MuleSoft, businesses can
extend its capabilities and integrate Twitter with CRM, marketing, and
service management applications such as Salesforce, Marketo, and
Zendesk. Twitter integration can go beyond the typical tasks of posting and
reposting tweets from different platforms, such as Instagram posts to
Twitter, Facebook updates post to Twitter, or displaying live feeds on
various applications (Twitter feed shown on Drupal). Further connectivity
with the Anypoint Twitter connector enables instant API connectivity,
allowing users to employ the social networking service as a marketing tool,
community monitoring instrument, customer service management device,
and much more. Utilize the Twitter connector to access the Twitter API to
broaden the capabilities of the social networking service.

5. 5
Twilio Connector
Sync data and automate processes between Twilio and third party
marketing automation, mobile and social applications using the Twilio API.
Description
Extend communication between applications and services by creating
connectivity between Twilio and third party SaaS applications, CRM
solutions, phone trees, and more with the Anypoint Twilio connector from
MuleSoft. Twilio is a cloud based service that enables powerful
communication between mobile devices, applications, services, and
systems throughout the business in order to bridge the gap between
conventional communication. With Twilio, sales, marketing, and services
teams can be more mobile and easily connect to customers at any time,
through various mobile platforms. The Anypoint Twilio connector offers
instant Twilio API connectivity, providing users a simple way to interface
with the Twilio API. With API connectivity to the Twilio’s REST API, users
can send and receive voice or SMS messages through Twilio.

6. 6
Google Calendar Connector
Synchronize data between Google Calendar and 3rd party CRM, marketing
automation apps and more using the Google Apps service.
Description
Enhance the capabilities of Google Calendar by syncing third party
applications and services through pre-built connectivity with the Anypoint
Google Calendar connector from MuleSoft. The Anypoint Google Calendar
connector provides instant API connectivity to the Google Calendar API,
enabling third party applications to import, export, sync, search for, create,
edit, and delete calendar events in real-time. The Anypoint Google
Calendar connector makes it simple to create seamless connectivity
between Google Calendar and other third party applications and services
such as Salesforce, Drupal, Google Spreadsheets, IBM, and Outlook. With
the MuleSoft Anypoint™ Platform, businesses can extend the capabilities
of their applications and create deeper integration with Google Calendar.

7. 7
Facebook Connector
Synchronize data and automate processes between Facebook and third
party marketing automation, and social applications using the Facebook
API.
Description
Extend the capabilities of your applications by leveraging the Facebook
Connector. The connector provides businesses with instant Facebook API
connectivity, allowing them to easily integrate the social networking service
with other applications such as Twitter, Drupal, and Salesforce. Utilizing the
Facebook Connector gives businesses the ability to connect with numerous
Facebook APIs such as Graph, Chat, Ads, FQL, and more, making it
simple to integrate data. With Facebook API connectivity, organizations can
authorize their apps to publish directly to Facebook, have access to social
consumer information, and easily interface with the Facebook platform.
Application integration with Facebook is made possible with the MuleSoft
Anypoint™ Platform.

8. 8
LinkedIn Connector
Sync data and automate processes between LinkedIn and third party CRM,
marketing automation, mobile and social apps using the LinkedIn API.
Description
Find top talent faster through LinkedIn by creating connectivity between the
professional social networking site and popular third party applications and
services with the MuleSoft Anypoint™ LinkedIn Connector. The Anypoint
Connector gives businesses the power to connect to numerous LinkedIn
APIs, including Job, Share, Groups, Invitation, Profile and more, in order to
create seamless integration across applications and services. With pre-
packaged connectivity, businesses can integrate LinkedIn within their
existing HR applications and services as well as across their enterprise in
order to recruit top talent and sync valuable information with Jobvite, Taleo,
and more.

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