The document discusses the Old Town Commercial Association and its efforts to promote local businesses and events in Old Town through programs focused on promotions, design, organization, and economic restructuring. Some of the major events organized by the Association include Taste & Tour of Old Town, Chalk of the Town, Festival of the Moon & Sun, Turner Street Outdoor Theater, Oktoberfest, and Dickens Village. The Association also coordinates beautification projects, business assistance initiatives, and a farmers market. Planning the annual Festival of the Moon & Sun requires months of work from a dedicated committee and volunteers. The internship program offers opportunities in event planning, communications, social media, and design to help Old Town thrive as a community.

2. LOCATION

3. HISTORY BEFORE MAIN STREET

4. HISTORY

5. HISTORY

6. HISTORY BEFORE MAIN STREET

7. HISTORY BEFORE MAIN STREET

8. OLD TOWN MAIN STREET

9. OLD TOWN MAIN STREET

13. Old Town Commercial Association

14. The Four Point Approach
-Plus one
Promotions
Design
Organization
Economic Restructuring
ROOT Group

15. Promotions
Taste & Tour of Old Town
Chalk of the Town
Festival of the Moon & Sun
Turner Street Outdoor Theater
Oktoberfest
Dickens Village

16. Design
Plant Swap
Community Clean Up
Pickin’ Up Old Town Campaign
General Beautification of Old Town
Benches & Banners

17. Organization
Annual Meeting
Sponsorship
Membership
Joint Mixer
Compassionate Feast
Popcorn Tins
Pancake Flip-off

18. Economic Restructuring
Wake Up Old Town
Business Assistance Team
Brokers Luncheon
Business Planning Guide

19. Root Group
Maintaining the River Trail
Community Block Party
Farmers Market
Community Garden

20. EVENTS
ARE WHAT KEEP OUR PROGRAM ALIVE

21. PROMOTIONS TASTE & TOUR OF OLD TOWN

22. Promotions CHALK OF THE TOWN

23. PROMOTIONS SCRAPFEST

24. PROMOTIONS SCRAPFEST

25. PROMOTIONS SCRAPFEST

26. PROMOTIONS SCRAPFEST

27. PROMOTIONS TURNER ST. OUTDOOR THEATER
OOR
OUTD T E R R
THEA DOO
OUT AT E R
THE
OOR R
OUTD T E R DOO
OUT AT E R
THEA THE

28. PROMOTIONS DICKENS VILLAGE

29. FESTIVAL SEASON

30. FESTIVAL OF THE MOON & SUN
5 MONTH PLANNING PROCESS
1 COMMITTEE
HOURS OF TASKS
$46000 RAISED

31. THE ELEMENTS
DESIGN
PROMOTION MATERIALS
FOOD VENDORS
DRINK VENDORS
MEDIA
SUPPLIES
MERCHANDISE
SPONSORS
VIP
LAYOUT
VOLUNTEERS
ENTERTAINMENT
TRANSPORTATION

32. HOW TO MAKE A OLD
FESTIVAL NEW...

33. FESTIVAL OF THE MOON & SUN

34. FESTIVAL OF THE MOON & SUN

35. FESTIVAL OF THE MOON & SUN

36. OLD TOWN OKTOBERFEST

37. OLD TOWN OKTOBERFEST

38. SO HOW DOES ALL THE
MAGIC HAPPEN
GET THE BEST PEOPLE / COMMITTEES
ORGANIZATION
PASSION
DEPENDENCY
SHOWCASING OUR COMMUNITY - OLD TOWN

39. INTERNING AT OTCA

40. COMMUNICATION
INTERNSHIP
Execute all aspects of one major event in Old Town including:
Securing sponsors, vendors, entertainment
Coordinating day of event
Write press releases and monthly newsletter stories
Develop social media campaigns
Work with local businesses and execute beautification
projects
Create website and advertising copy

41. DESIGN
INTERNSHIP
Monthly City Pulse Ads
OTCA Branding Materials
Festival & Event Posters
All event collateral materials
Website design

42. ONE
COMMUNITY
Coming together and creating a legacy what makes Old Town the
thriving community it is today.

43. THANK YOU

44. LOUISE GRADWOHL
EXECUTIVE DIRECTOR
OLD TOWN COMMERCIAL ASSOCIATION
louise@oldtownmainstreet.org